WorkSpan Announces Launch of Co-Sell Automation Platform for ISVs and Services Partners in Microsoft Cloud Partner Program Microsoft Partners Can Now Scale and Efficiently Manage Co-Selling with Microsoft to Drive Revenue Growth Using WorkSpan’s Turnkey SaaS Solution
SAN BERNARDINO, CA
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November 01, 2022 08:00 AM Eastern Daylight Time
WorkSpan, the world’s #1 co-sell management platform, is excited to announce WorkSpan Co-sell with Microsoft - a turnkey SaaS solution for companies in the Microsoft Cloud Partner Program to efficiently manage and scale their Microsoft co-sell business. With WorkSpan’s revolutionary platform, partner companies can automate and simplify the co-sell referral sharing process, efficiently plan and execute co-sell motions, and track performance and enable data-driven actions.
Enterprise spend on Azure cloud services is growing rapidly, and collaborative selling - or “co-selling” - with Microsoft sellers provides partners with access to new markets, a powerful referral engine, and a platform for scaling revenue growth. Scaling this co-selling partnership with Microsoft is especially important in today’s challenging macroeconomic environment in which companies can co-sell with Microsoft to deliver growth. However, co-sell processes can be highly manual and full of friction, making it difficult for partners to scale.
WorkSpan helps automate and streamline co-sell processes so partners can increase referral volume with Microsoft, accelerate deal cycles, and scale their co-sell business with speed. Partners are able to automate opportunity sharing with a live data synchronization between their CRM and Microsoft Partner Center; access real-time reporting on their co-sell performance; and use a single platform for managing co-sell plans, metrics, and opportunity collaboration - ultimately increasing co-sell revenue.
“WorkSpan Co-sell with Microsoft is another huge step for Microsoft partners to streamline and automate co-selling activities with Microsoft field teams,” said Mayank Bawa, WorkSpan’s CEO. “In this era of massive digital transformation with so many of Microsoft’s customers moving to Azure Cloud, it’s more important than ever for partners to be tightly aligned with Microsoft to engage, co-sell, and close deals together.”
“WorkSpan is creating value for our partners with a pre-integrated co-sell solution, enabling Microsoft partners to receive and send co-sell referrals and manage a joint pipeline of deals” said Dan Rippey, Program Director, Global Partner Solutions at Microsoft. “You don’t need to figure out co-sell on your own. WorkSpan has a powerful solution that creates that connective tissue between your organization and Microsoft to scale your co-sell business.”
“When companies co-sell with Microsoft, whether they’re a fast-growing startup or large enterprise, they can create tremendous growth opportunities by partnering with one of the largest technology ecosystems in the world,” said Kijoon Lee, Vice President & General Manager of Cloud Ecosystem Solutions, WorkSpan. “And it’ll be imperative for these companies to adopt best practices in co-sell processes and technologies that WorkSpan delivers to enable effective deal engagement with Microsoft sellers, drive operational excellence in co-selling, and maximize the value of their Microsoft partnership.”
To help partners experience its leading co-sell management and automation platform, WorkSpan is providing an exclusive offer for eligible partners in the Microsoft Cloud Partner Program. Microsoft Solutions Partners, and partners with specializations or expert programs can now receive significant discounts on subscription to WorkSpan and complimentary professional service credits.
Partners can purchase the WorkSpan Co-Sell with Microsoft solution on Microsoft Azure Marketplace at the following link:
For additional information, please visit WorkSpan’s website at https://www.workspan.com/co-sell/cloud-microsoft/.
About WorkSpan
WorkSpan is the #1 co-sell management platform that empowers companies to turbocharge and scale their co-sell revenue growth. Partnership and Sales teams use WorkSpan’s secure SaaS solution to exchange co-sell referrals from inside their CRM, manage shared pipeline, collaborate with partners on deals, and track performance on a live dashboard.
As the industry leader, WorkSpan powers the top 10 business ecosystems in the technology industry today, managing over $50 billion in joint pipeline. With WorkSpan, customers achieve 6x faster speed to market for joint solutions and 2x increase in partner manager productivity. WorkSpan customers include Cisco, SAP, VMware, HPE, Accenture, Ericsson, Red Hat, and others.
Contact Details
WorkSpan
Chip Rodgers, CMO, WorkSpan
+1 610-203-4703
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