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Industry Visionaries Share Perspectives on the Future of Marketing and Communications at The PR Net Future Focus Conference

The PR Net

The PR Net Future Focus Conference was held on March 31st at The Wall Street Hotel and brought together top global players in the marketing communications field, to discuss innovative ideas and visionary perspectives that are shaping the future of the industry. The conference featured six panels covering a range of topics from the future of media to the new rules of events, and attracted a diverse audience of senior executives from various sectors. To purchase professionally produced recordings of the conference, showcasing all panel discussions from the day for $49, click this link here. The Future of Media Moderator: Tiana Webb Evans, founder & CEO, ESP Inc. Panelists: Skye Parrott, Editor in Chief, Departures; Jessica Cruel, Editor in Chief, Allure; Erik Maza, Executive Style Director, Town & Country; Amanda Sims Clifford, Executive Editor, House Beautiful 'The Future of Media' panel assembled publishing leaders to discuss the changing landscape of media. Amanda Sims Clifford acknowledged the current state of the industry in a post-pandemic world, noting that "disruption has become a state of existence" due to the significant changes the media industry has undergone over the past few years. Jessica Cruel, Editor-in-Chief of Allure, stressed the importance of engaging with audiences across various brand touchpoints, pointing out that "Many of our readers are typing in a question on the internet and Allure's got the answer. That means we need to meet them where they are asking questions.” Erik Maza, Executive Style Director of Town & Country, shared his appreciation for the value and luxury of journalism, describing it as a "bespoke, carefully crafted product that’s expensive to produce.” Skye Parrott, Editor in Chief of Departures, shared insight into the publication's approach to bridging the gap between online and offline mediums, stating that they give the same level of attention to both digital and print features to create a luxurious experience across all touchpoints. Web3 + Metaverse: Powering Brand Marketing and Innovation Moderator: Megan DeMatteo, Independent journalist, CoinDesk Contributor Panelists: Akbar Hamid, Founder & CEO of The 5th Column; Brian Trunzo, Metaverse Lead, Polygon Labs; Neda Whitney, SVP, Head of Marketing Americas, Christie's; Justin Breton, Director of Brand Experiences & Partnerships, Walmart ‘Web3 + Metaverse: Powering Brand Marketing and Innovation’, presented by The 5th Column, discussed the emergence of Web3, its impact, and the importance of integrating the platform into brands' marketing approaches with longevity in mind. Akbar Hamid, the Founder & CEO of The 5th Column, stated, "Brands are slowing down the hype but actually speeding up in terms of innovation. We're seeing brands test and try different things as part of a long-term strategy, not just a one-off." Justin Breton, Director of Brand Experiences and Strategic Partnerships at Walmart, emphasized the importance of adopting and adapting to this new technology as a part of a future-proofed marketing strategy, saying, "I think brands that fail to embrace the metaverse today are at risk of being left behind as we enter this new era of commerce and engagement. We'll witness an interesting blend of content experiences, socializing, and commerce that have never been seen before." What's Next in Influencer Marketing? Moderator: Reesa Lake, VP, Head of Creator Expansion & Agency Partnerships, LTK Panelists: Nana Agyemang, Multimedia Journalist and CEO, EveryStylishGirl; Luke Meagher, Founder, HauteLeMode; Emily Yeston, Co-Founder & CEO, Doré; Permele Doyle, Founder & President, Billion Dollar Boy; Cynthia Andrew, Founder, Simply Cyn The 'What's Next in Influencer Marketing?' panel brought together content creators and influencer marketing experts to discuss recent developments and future predictions for the creator space. Emily Yeston, Co-Founder & CEO of Doré, a brand co-founded by Garance Doré, one of the original social media influencers, shared her thoughts on brand partnerships, stating, "There’s so much freedom for individual creators now, to have more power over what you say yes or no to." Luke Meagher, founder of HauteLeMode, emphasized the need for education and strategy when switching platforms, saying, "It doesn’t matter if people are talking about that new platform; you have to understand it. If not going completely through the door, at least crack the door to understand it." Permele Doyle shared her forward-looking predictions on the next phase of marketing spend, stating, "We’ve seen a return to earned and advocacy – clients are going to invest into gifting, seeding, press trips, events." The New Rules of Events Moderated by Jack Bedwani, founder & CEO, New Moon Panelists: Rachna Shah, Partner, Managing Director PR and Digital, KCD; Sue Chan, Founder, Care of Chan; Brian Feit, Founding Partner, BMF The 'New Rules of Events' brought together event planning and production experts to discuss the current state of post-pandemic events and best practices for success in the future. Sue Chan, Founder of Care of Chan, emphasized the importance of creating bespoke memorable experiences that cater to targeted communities and audiences, stating, "Monoculture is dead now – it’s all about niche culture. Brands are realizing they have to target niche markets in order to succeed." Rachna Shah added her perspective on the need for inclusivity and events that reach audiences beyond industry insiders, saying that "it's not just a press or VIP experience anymore – we're delivering to such a broader audience" and that "brands have to be in the market with their superfans, wherever they're located." Brian Feit, Founding Partner of BMF, rounded off the discussion by noting the influential movement of creating advertising content from the backdrop of an event, sharing, "The idea that events are to create content for ad campaigns is something new and exciting." Why Purpose & Impact Will be Inextricable from Tomorrow’s Marketing Strategy Moderator: Sophia Li, Award-winning Journalist and Climate Advocate Panelists: Janna Pea, Executive Vice President, BerlinRosen; Aidaly Sosa, Head of Marketing USA, Tony's Chocolonely; Anu Rao, SVP, Communications, Sustainability & Responsibility, Pernod Ricard During ‘Why Purpose & Impact Will be Inextricable from Tomorrow's Marketing Strategy,’ panelists discussed essential elements for brands to create an inclusive and impactful presence, including their mission, vision, purpose, team and sustainability. Janna Pea, Executive Vice President of Berlin Rosen, noted that "your North Star as a brand is to create moments and opportunities that are truly inclusive; so every person feels seen and heard." Anu Rao, SVP, Communications, Sustainability & Responsibility, Pernod Ricard, stressed the importance of prioritizing team values and beliefs, stating that "the ambassadorship for your beliefs and purpose starts with your team." By prioritizing these elements, brands can differentiate themselves from competitors, connect with customers on a deeper level, and contribute to a more sustainable and equitable future. Aidaly Sosa, Head of Marketing USA at Tony's Chocolonely, added that their focus is on being an "impact company that sells chocolate, not the other way around." Rao emphasized the importance of "doing the right thing and doing it right" before communicating about sustainability efforts as a summary of the talk's thesis. Is Traditional PR Dead? Moderator: Elizabeth Harrison, CEO & Co-Founder, H&S Communications Panelists: Lisa Frank, President and Founding Partner, Derris; Karina Sokolovsky, Chief Communications Officer, Sotheby's; Andrew Lister, Executive Vice President, Purple PR; Gabrielle Gambrell, Senior Communications Lead, Amazon; Brian Strong, Global Head of Communications, Bloomberg Media The highly anticipated panel, 'Is Traditional PR Dead?', delved into traditional PR's role in the fast-paced communications landscape. Panelists highlighted the need to adapt to new technologies while retaining some traditional PR techniques for effective communication. Lisa Frank shared essential skills for modern professionals: "Be a voracious consumer of various outlets. Observe trends to bring to clients. Be a thoughtful, concise writer." Relationship-building and adaptability emerged as key themes. Frank urged, "Relationships – make them ongoing, not just when you need a favor." Brian Strong concurred, "Relationships are a traditional part of PR that will not go away." The conversation also touched on storytelling, audience identification, and message medium selection. Andrew Lister remarked, "PR is not just about getting stories. We now advise on everything with clients." Gabrielle Gambrell noted the enduring significance of outlets like The New York Times, The Los Angeles Times, and The Wall Street Journal. Discussing content selection, Gambrell advised using LinkedIn for self-publishing, while Karina Sokolovsky underscored the value of traditional media, mentioning Sotheby's success with well-placed articles in top-tier outlets, often leading to bids and clients. The Future Focus Conference was a resounding success, providing attendees with invaluable insights about the future of the marketing communications industry. The networking sessions peppered throughout the day were embraced by the audience, which included representatives from brands like Virgin Group, Airbnb, American Express, Sephora, Hilton Hotels, Dow Jones, COS, Tend, Mikimoto, Brunello Cucinelli, Small Luxury Hotels Group, Anthropologie, Four Seasons, Fritz Hansen, Proximo Spirits, Air France/KLM and Pernod Ricard, and agency leaders from MC Saatchi, Magrino, Finn Partners, Derris, Day One Agency, WE Communications, KWT Global and LaForce. ***ENDS*** PHOTOS: Socials & PR Panel: Link HERE (credit: BFA / Deonté Lee) Panels & Atmosphere: Link HERE (credit: Dusan Jovic ) Panelists: Link HERE (credit: Adele Makulova) ABOUT THE PR NET: The PR Net is the premier global network for marketing and communications professionals. It is a modern take on the classic networking club and an "industry insider favorite” for executives looking for a central platform for industry intelligence and connections. Founded by industry veteran Lisa Smith in 2015, The PR Net consists of online content that reads like a magazine, member-only services, and highly sought-after digital and in-person member events. Contact Details Sara Sturges +1 646-934-4631 ssturges@theprnet.com Company Website https://theprnet.com/

April 13, 2023 01:50 PM Eastern Daylight Time

EARTH DAY WITH CHERYL NELSON

News Media Group, Inc.

Contact Details News Media Group, Inc. Karl Wayne +1 334-440-6397 karl@newsmg.com Company Website https://newsmg.com/

April 13, 2023 01:27 PM Eastern Daylight Time

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Comcast Texas Commits More Than $1M to Shrink Local Digital Divide in 2023

Comcast Texas

Comcast Texas, the Houston area's largest internet service provider, will commit more than $1 million to shrink the local digital divide this year by supporting more than 60 organizations and programs that help people connect to the Internet, learn digital skills, and climb the economic ladder. The investment is part of Comcast’s Project UP – a comprehensive $1 billion initiative to advance digital equity across the nation and help build a future of unlimited possibilities. To help fuel economic mobility locally this year, a large portion of Comcast Texas’ $1 million investment will go to area nonprofit organizations to fund community programs with the following focus: Connectivity & Adoption, Digital Skills in the Workforce and Entrepreneurship. Connectivity & Adoption Connectivity programs equip individuals, families and community partners with the right tools and resources to take advantage of the Internet. Adoption programs teach individuals the skills needed to increase competency and confidence in technology in order to use it proficiently. Digital Skills in the Workforce Over 90% of jobs available today require digital skills, yet nearly one-third of US workers lack opportunities to build these skills. Digital skills programs teach individuals the tech skills needed to land a job and stay competitive in the changing marketplace. Entrepreneurship Entrepreneurship programs focus on helping people build digital skills to launch and grow their businesses. “These investments are part of Comcast Texas’ ongoing commitment to provide people with the digital tools needed to succeed in this ever-connected world,” said Ralph Martinez, Comcast Texas’ Regional Senior Vice President. “As we expand our next-generation network across southeast Texas, we’re here to be good neighbors. We’re here to support and uplift the communities we’re honored to do business in by teaming up with trusted partners to invest in programs that make a difference.” The first round of Comcast Texas’ 2023 grant funding and other support to local organizations will be announced in May with more announcements made throughout the year. Additional support will be considered for local organizations that raise awareness about connectivity programs like Internet Essentials and the federal government’s Affordable Connectivity Program. Internet Essentials provides affordable home Internet for qualifying households ($9.95/mo for up to 50 Mbps, or $29.95/mo for up to 100 Mbps) — as well as low-cost computers, free WiFi hotspots, and free Internet training. The federal Affordable Connectivity Program (ACP) provides qualified households with a credit of up to $30/mo towards internet and mobile services. About Comcast Corporation: Comcast Corporation (Nasdaq: CMCSA) is a global media and technology company. From the connectivity and platforms we provide, to the content and experiences we create, our businesses reach hundreds of millions of customers, viewers, and guests worldwide. We deliver world-class broadband, wireless, and video through Xfinity, Comcast Business, and Sky; produce, distribute, and stream leading entertainment, sports, and news through brands including NBC, Telemundo, Universal, Peacock, and Sky; and bring incredible theme parks and attractions to life through Universal Destinations & Experiences. Visit www.comcastcorporation.com for more information. About Project UP Project UP is Comcast Corporation’s comprehensive initiative to advance digital equity and help build a future of unlimited possibilities. Backed by a $1 billion commitment to reach tens of millions of people, Project UP encompasses the programs and community partnerships across Comcast, NBCUniversal, and Sky that connect people to the Internet, advance economic mobility, and open doors for the next generation of innovators, entrepreneurs, storytellers, and creators. Contact Details Comcast Texas Steve Campion +1 281-605-9658 Steve_Campion@cable.comcast.com Company Website https://houston.comcast.com/

April 13, 2023 10:39 AM Central Daylight Time

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Creative.ai redefines gaming video ad production using generative AI

Creative.ai

Generative AI is advancing and innovating vast swathes of work. Creative.ai has launched to bring this technology to video ads creation for mobile game publishers. Creative.ai is using generative AI to revolutionize the world of video ad production and ad analytics. Users simply need to input their desired ad parameters and then the Creative.ai AI algorithms take care of the rest; generating data-driven, measurable, and high-quality ads in a matter of minutes. Ads are produced 6x faster, enabling creative teams to focus on new concepts, while Creative.ai generates high performing iterations. All of this removes the heavy lifting and time-consuming process of manual ad production. In today's digital landscape, where Apple's App Tracking Transparency (ATT) framework has reshaped online advertising, a robust and innovative creative strategy is crucial for marketers to unlock success. As privacy takes center stage and tracking signals become limited, creatives have emerged as the most critical factor in driving profitable ad spend and achieving marketing excellence. Generating data-driven, high-performing, and captivating ads to engage your target audience is now possible with the advancements in Generative Ai technology that is made accessible through Creative.ai. Creative.ai is the evolution and brainchild of Athar Zia and Jay Shah, the founders’ previous venture, BLKBOX.ai. That platform analysed millions of dollars of ad testing data to unlock the DNA of a winning ad which helped it generate the blueprint for successful ad creation, something that was previously considered a "Black Box”. With the advancements in Generative AI technology, the founders were able to take the creative blueprint they had developed and, now, produce winning ads within minutes. “Creative.ai is a Generative AI Video Platform, leveraging millions of dollars of creative testing data within the Gaming vertical to unlock the DNA of a winning ad. This allows us to build data-driven, high-performing ads in a matter of minutes, empowering businesses to take their advertising efforts to the next level. Our platform is poised to revolutionize the way businesses approach their marketing strategies, and we're excited to see the unprecedented success it will bring to our clients” commented Creative.ai co-founder & CEO Athar Zia. “Performance marketing within Gaming is extremely scientific and measurable, yet creative production, and creative measurement are still stuck in the stone age with limited knowledge of what makes a winning ad, while assuming a 95% failure rate. It’s time for the industry to evolve, and leverage the advancements in Generative AI to produce data-driven ads that are measurable and deliver scaled performance” Creative.ai was founded in January 2023 by a team of seasoned experts in the advertising and technology industries including a former Meta ads auction expert [Athar Zia], and former Meta solutions engineer [Jay Shah]. Renowned creative production expert William Hughes joined as Chief Creative Officer having worked at EA, PopCap, BigFish, Social Point, and Tilting Point across more than 59 game titles. "User-Acquisition managers and creative teams are under pressure to deliver high-performing campaigns with limited resources. However, every decision is based on human interpretation of performance data, competitor and market analysis and production limitations leading to low performance. Generative AI replaces human bias and outdated production methods allowing studios to reduce overhead, increase production volume, and improve performance, giving creatives more time to be creative." added William Hughes, Chief Creative Officer at Creative.ai The Creative.ai team is of the firm conviction that the future of Gaming advertising lies in empowering user acquisition managers with tools that enable them to generate creative iterations faster to support their growth initiatives, without requiring any creative production skills. This will expand the scope of a user acquisition manager to include data-driven creative iteration production, while allowing creative teams to focus on what they do best, which is creating new concepts for business growth. User-generated content is a key feature in today's digital landscape. Creative.ai recognizes this and plans to roll out new technology features that enable advertisers to reduce the cost and time associated with producing user-generated content. This will allow businesses of all sizes to tap into the power of user-generated content and leverage it to drive growth and engagement. “The goal is to be the one-stop-shop where you can produce, test, iterate and get analytics on your creative strategy and production.We will do this by demystifying creative challenges and helping companies scale their advertising efforts profitably. Our advanced technology can produce highly-effective ads in a fraction of the time and we can share real-time analytics that highlight the DNA of a winning ad. This two pronged approach will enable businesses to focus on growth and success. We're excited to be at the forefront of advertising innovation and are looking forward to empowering businesses with the power of generative AI.” said Athar Zia. Contact Details Creative.ai Bilal Mahmood +44 7714 007257 b.mahmood@stockwoodstrategy.com Company Website https://www.trycreative.ai/

April 13, 2023 09:00 AM Central Daylight Time

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News Release

Kidoz expands its offering "to whole family" with Prado

Kidoz Inc.

Kidoz Inc. founder and co-CEO Eldad Ben Tora speaks to Proactive after announcing the launch of a new advertising platform called Prado, designed to expand its offering "from kids to the whole family." Ben Tora explains the origins of the idea and where it sits within the wider Kidoz ecosystem, suggesting that Prado offers Kidoz access to a market 100 times the size of its existing audience. Contact Details Proactive Investors +1 604-688-8158 na-editorial@proactiveinvestors.com

April 12, 2023 01:52 PM Eastern Daylight Time

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ARway announces new business development strategy with referral program

ARway

ARway Corporation head of product Shadnam Khan joined Steve Darling from Proactive with details of the launch of its Referral Partner Program to help grow the ARway platform. Khan tells Proactive the program is free to qualified partners and compensates for leads that convert to sales. Khan also told Proactive the company has signed The TRIBE - SDK Partner for a first annual partner licence on the first tier which is built for digital marketing agencies, content creators, and mobile apps. Contact Details Proactive Investors Canada +1 604-688-8158 na-editorial@proactiveinvestors.com

April 12, 2023 01:06 PM Eastern Daylight Time

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Getac Redefines Rugged Field Computing With Launch Of Next Generation UX10 Tablet And V110 Laptop

Getac Technology Corporation

News in Brief: Next generation UX10 and V110 are part of new G-RuggedPro TM series,setting the high standard in rugged computing technology. Both devices are designedto thrive in challenging field environments, such as those found in the defence, utilities, and public safety sectors. The next generation UX10 is also available in a specially designed UX10-IP, featuring fully sealed buttons that allow for fast cleaning and disinfecting by medical professionals. Getac has today announcedthe launch of its next generation UX10 tablet and V110 laptop – two powerful, yet portable, fully rugged devices designed to thrive in challenging work environments, like those found in the utilities, public safety and defence sectors. Both the UX10 and V110 boast 12 th Generation Intel ® Core TM Processors, expanded memory and increased storage options, as well as extensive I/O and connectivity options (including 5G), making them two of the most advanced rugged devices Getac has ever produced. G-RuggedPro TM: The high standard in rugged computingtechnology The next generation UX10 and V110 are both part of Getac’s new G-RuggedPro TM series.Every device in the G-RuggedPro TM series is designed and manufactured to Getac’s exacting standards, so customers know they are receiving an exceptional product every time. UX10: Superior rugged performance, sleek new design The next generation 10.1-inch UX10 fullyrugged tablet has been redesigned for even greater performance and versatility. Key features includea choice betweenpowerful 12 th Generation Intel® Core TM Processors and Intel® Pentium ® Gold Processors, to suit different applications, and a LumiBond® touchscreen boasting 1,000 nits of brightness. Elsewhere, 8GB of DDR4 RAM (with option of up to 32GB), and a 256GB PCIe NVMe SSD (with option of up to 1TB) deliver exceptional computing capability. Upgraded connectivity features include Bluetooth 5.3, Intel® Wi-Fi 6E AX211,Thunderbolt™ 4 Type-C,and optional 4G LTE or 5G Sub-6 support, to keep individuals and teams connected in even remote locations. Its lightweight design makes the UX10 easy to carry and operate for long periods, while IP66 and MIL-STD-810H certifications, drop resistance up to 6ft and an operating range of -29°C to +63°C (-20°F to 145°F) ensures optimal functionality in even adverseweather conditions. UX10-IP: Designed to help easy disinfection for medical professionals The next generation UX10-IP features fully sealed buttons that allow for quick and easy disinfection by medical professionals. Its fully rugged IP66-certified design also offers protection against dust, water, and disinfectant spray, for excellent reliability in challenging medical environments. V110: Complex field tasks made easy Featuring a powerful 12 th Generation Intel ® Core TM Processor and Intel® Iris® X e graphics, alongside an 11.6" LumiBond® touchscreen boasting 1,000 nits of brightness, the next generation V110 fully rugged laptop is designed to make complex field tasks easy. Dual hot- swappable batteries as standard extend operation between charges, while optional 64GB DDR4 + 2TB storage supports intense data activities, such as planning and execution of ground/aviation logistics support in the defence industry. Its versatile form factor also means workers can quickly switch between touchscreen and keyboard based inputs depending on the task at hand. The next generation V110 boasts an extended range of connectivity options too, including Wi-Fi 6E, Bluetooth 5.3, optional 4G LTE/5G Sub-6 and GPS, while Thunderbolt™ 4 Type-C enables fast data transfer and connection with other devices.Furthermore, its innovative dual SIM design allows users to easily switch between two different carrier networks without physically swapping SIM cards each time. Like all Getac products, the V110 has been built rugged from the ground up for maximum reliability in a diverse range of use cases and user scenarios. MIL-STD-810H, MIL-STD-461G, and IP65 certifications ensure the device can withstand regular knocks, drops, spills, and vibrations, while optional ANSI/UL 12.12.01 and salt fog resistance are also available on request. Enhanced security features in the field Both next generation models incorporate a range of enhanced security features, including Microsoft’s latest suite of authentication tools, TPM2.0, smart card reader(optional in UX10), and optional Intel® vPro®, fingerprint reader, RFID, and Windows Hello Webcam. They are also both coveredby Getac’s industry leading 3-year Bumper-to-Bumper warranty, including accidental damage as standard, for additional peace of mind. “Getac has been setting the standard in rugged field computing for many years,thanks to our unwavering focus on users and their specific needs,” says James Hwang, President of Getac Technology Corporation. “The UX10 and V110 are twoof our most popular models amongst customers in sectors like defence, utilities and public safety, where reliability and performance are paramount. With the launch of these next generation models, two of the best rugged field solutions available just got even better.” Availability The new UX10 and V110 will be available in June. For more information, please visit the Getac website. About Getac Getac Technology Corporation is a global leader in rugged mobile technology and intelligent video solutions, including laptops, tablets, software, body-worn cameras, in-car video systems, digitalevidence management and enterprise video analytics solutions. Getac’s solutions and servicesare designed to enable extraordinary experiences for frontline workers in challenging environments. Today, Getac serves customers in over 100 countries spanning defense, public safety, ambulance, fire & rescue, utilities, automotive, natural resources, manufacturing, transport, and logistics. For more information, visit: http://www.getac.com. Participate in the Getac Industry blog or follow the company on LinkedIn and YouTube. Getac and Getac logo are trademarks of Getac HoldingsCorporation or its affiliates. Other brands or trademarks are the property of their respective owners. ©2023 Getac Technology Corporation. Contact Details Getac Chris Gibbs chris.gibbs@vol4comms.com Company Website http://www.getac.com

April 12, 2023 10:01 AM Eastern Daylight Time

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Winners Creates Powerful New Revenue Stream - Executes Definitive Agreement with Horse Races Now and Next Play Digital

WINNERS INC

McapMediaWire - Winners, Inc. (OTC: WNRS ) announced today that it has executed a Definitive Agreement with Horse Races Now (a leading entity in the horse racing industry) and Next Play Digital (a leading digital marketing agency with expertise in marketing, content, and optimization for the competitive sports betting and gaming sectors) in order to market sportsbook services and opportunities to Horse Races Now’s user database. The partnership allows Winners to expand into the multi-billion dollar handicapping industry and into the United States through its operating subsidiaries that provide sports betting enthusiasts with high-quality content, analysis, research, data, and guidance for popular betting sports. Next Play Digital is coordinating the partnership both domestically and internationally. The global horse racing market size was valued at US$300 billion in 2019 and is expected to grow significantly over the next decade. Analysts have been monitoring the horse and sports betting market and it is poised to grow by US$139.52 billion during 2020-2024 progressing at a CAGR of 9% during the forecast period. Horse Races Now is available in the App Store as well as the Google Play Store. Horse Races Now, founded by Kenny McPeek, an American Thoroughbred racehorse trainer and bloodstock agent, has a wealth of knowledge with 40 years in the industry. His training stats include wins in the 2020 Preakness Stakes with Swiss Skydiver, the 2020 Belmont with Sarava, 245 stakes wins (103 of those Graded Stakes), and over US $105 million in career earnings as a trainer. His bloodstock purchases include such notables as Curlin, two-time Eclipse Champion and Horse of The Year, Einstein (BRZ), Harlan’s Holiday, Take Charge Lady, Tejano Run, and current runners Crazy Beautiful, Tiz The Bomb, and Rattle n Roll. Horse Races Now’s database, over 380,000, will be engaged in digital marketing of legal and regulated sportsbook services to persons that are in jurisdictions where sports wagering is legal and regulated by Winners who shall act as the and collect affiliate fees for that establish new sportsbook accounts. Kenny McPeek, CEO of Horse Races Now, stated, “We’re excited to kick off this partnership and offer our users the opportunity to engage in wagering on not only Thoroughbred racing but also sports betting.” Wayne Allyn Root, CEO of Winners Inc., stated, “Now that we’ve secured a partnership with a prominent leader in the Horse Racing industry, we'll be going full steam ahead and expect to generate significant revenues from this deal in the near term.” VegasWinners is a licensed sports gambling affiliate that intends to drive traffic to gaming operators for commission. Currently licensed in several states and awaiting applications in others, it is the intent of VegasWinners to get licensed in all states that allow online sports gambling. To date, online sports gambling is legal in; Arizona, Colorado, Connecticut, Illinois, Indiana, Iowa, Kansas, Louisiana, Maryland, Massachusetts, Michigan, Mississippi, Nevada, New Jersey, New York, Ohio, Pennsylvania, Tennessee, Virginia, Washington DC, West Virginia, Wyoming and Ontario. Globally, sports betting accounted for US$83.65 billion in 2022 and is expected to expand at a compound annual growth rate (CAGR) of 10.3% from 2023 to 2030 as reported by Grand View Research. The demand for sports betting is driven by factors such as the major shift in the regulatory landscape of the global gambling sector, the penetration of connected devices, and the developing digital infrastructure. Online sports betting gained popularity during the pandemic due to an upsurge in eSports and similar forms of betting and an increased usage and accessibility of smartphones which accounted for nearly 70% of online betting in 2020 according to a recent survey from Uplatform. ABOUT WINNERS, INC. Winners, Inc. (OTC PINK: WNRS) through its subsidiaries is engaged in the business of sports gambling research, data, advice, analysis and predictions utilizing all available media, advertising formats and its database of users. Revenues are expected to accelerate due to the proliferation of legalized sports handicapping since the 2018 Supreme Court decision granting States have the right to approve sports. Its Subsidiaries: VegasWinners is a registered sports gambling affiliate that intends to drive traffic to gaming operators for commission and is currently registered in West Virginia, Indiana, Colorado, New Jersey, Tennessee, Pennsylvania and able to operate in New York, Nevada, Mississippi, Wyoming, Illinois, Iowa, Louisiana and has made application in several other states; The LongShot Report is a rapidly growing internet/online subscription-based company that gives advice on sports picks for fantasy and sports betting including football, basketball, baseball, hockey and golf. For more information, please visit websites VegasWinners and The LongShot Report and on Social Media at Twitter. SAFE HARBOR STATEMENT This press release contains forward-looking statements that can be identified by terminology such as "believes," "expects," "potential," "plans," "suggests," "may," "should," "could," "intends," or similar expressions. Many forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause actual results to be materially different from any future results implied by such statements. These factors include, but are not limited to, our ability to continue to enhance our products and systems to address industry changes, our ability to expand our customer base and retain existing customers, our ability to effectively compete in our market segment, the lack of public information on our company, our ability to raise sufficient capital to fund our business, operations, our ability to continue as a going concern, and a limited public market for our common stock, among other risks. Many factors are difficult to predict accurately and are generally beyond the company's control. Forward-looking statements speak only as to the date they are made, and we do not undertake to update forward-looking statements to reflect circumstances or events that occur after the date the forward-looking statements are made. FOR MORE INFORMATION, PLEASE CONTACT: Brian Foy Chief Marketing Officer Brian@winnersinc.us SOURCE: Winners, Inc. Contact Details Brian Foy, Chief Marketing Officer Brian@winnersinc.us Company Website https://vegaswinners.com/

April 12, 2023 10:00 AM Eastern Daylight Time

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Bank of America Shareholders Asked to Increase Accountability for ‘Woke’ Chairman/CEO Brian Moynihan

National Legal & Policy Center

Bank of America ’s annual meeting is scheduled for April 25, and shareholders will be asked to vote on a proposal that would increase accountability for the company’s longtime Chairman and CEO, Brian Moynihan. National Legal and Policy Center is sponsoring Proposal No. 6 on the company’s proxy statement, which requests the Board of Directors to require the two powerful roles now filled by Moynihan to be held by two separate individuals. NLPC argues that Moynihan has inappropriately engaged the company in a multitude of divisive political issues that are not in the fiduciary interest of Bank of America or its shareholders. As an investor in the company, NLPC has filed a report to the Securities and Exchange Commission that explains its rationale for identifying an equally authoritative counterpart to keep Moynihan’s left-leaning political excursions in check. “Brian Moynihan has been around too long and has aggregated too much power, to the point where he seems to think and care little about the controversial political decisions he makes that implicate the company,” said Paul Chesser, director of the Corporate Integrity Project for NLPC. “For example, Bank of America has instituted lending and employee training programs that claim to promote racial advancement and healing, but instead are themselves racist.” In its report to the SEC, NLPC points out several examples of Moynihan’s leadership failures, including: a $421 million commitment to over 130 equity funds that provide capital exclusively to non-white and female entrepreneurs and small business owners; creating a discriminatory program that reduces interest rates for commercial borrowers that hit certain diversity quotas; zero-down payment, zero-closing cost mortgage advances for first-time home buyers only in black/African-American and Hispanic communities, without typically required home insurance or a credit score; a “Racial-Equity 21-day Challenge” training program for employees that teaches that the United States is a “racialized society” that “use[s] race to establish and justify systems of power, privilege, disenfranchisement, and oppression,” which “give[s] privileges to white people resulting in disadvantages to people of color”; handing over the financial data of 211 clients to federal agents following the January 2021 U.S. Capitol disturbance, based on those customers being profiled simply because they visited an ATM in Washington at the time of the “riot”; building a held-to-maturity (“HTM”) portfolio that is high-risk and double the size of such assets in 2020, and increasing it by over 50 percent in 2021 – a purchasing spree with over 80 percent of the securities maturing in over 10 years, giving the Company significant exposure to interest rates. Moynihan has been more than willing to place Bank of America in a globalist posture, subjugating shareholders’ interests under those of the World Economic Forum agenda of transhumanism, abolition of private property, consumption of bugs, social credit systems, and other “Great Reset” priorities. As chairman of the WEF’s International Business Council, he worked with the big four accounting firms to create stakeholder standards for companies to follow. Moynihan said after this year’s Davos confab about companies who fall short of such globalist standards, that “we shouldn’t do business with you.” WEF’s agenda, he said, “at the end of the day, will align capitalism with what society wants from it and get us going faster.” “Brian Moynihan’s ego and elitism are so far gone, that he thinks he gets to redefine ‘capitalism,’” Chesser said. “And now he assumes that he and his fellow Davos elites can establish a new social credit system that decides who is and who isn’t allowed to play in their newly redesigned ‘capitalism’ playground.” “It’s way past time for Bank of America to appoint a separate chairman to counterbalance Brian Moynihan’s proclivities – as long as the board doesn’t choose Klaus Schwab.” Founded in 1991, NLPC promotes ethics in public life and government accountability through research, investigation, education, and legal action. ### For more information or to schedule an interview with Paul Chesser, contact Dan Rene at 202-329-8357 or drene@nlpc.org. Contact Details National Legal and Policy Center Dan Rene +1 202-329-8357 drene@nlpc.org Company Website http://www.nlpc.org

April 12, 2023 09:30 AM Eastern Daylight Time