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SIGMA 18-50mm F2.8 DC DN | Contemporary Lens for FUJIFILM X Mount Announced

SIGMA CORPORATION OF AMERICA

SIGMA Corporation of America, the US subsidiary of SIGMA Corporation (CEO: Kazuto Yamaki. Headquarters: Asao-ku, Kawasaki-shi, Kanagawa, Japan) is pleased to announce the SIGMA 18-50mm F2.8 DC DN | Contemporary for FUJIFILM X Mount mirrorless cameras. This addition allows users to enjoy a high-performance, high-quality, compact standard zoom lens in native mount on their X Mount system. The announcement of the 18-50mm F2.8 DC DN | Contemporary expands the SIGMA lineup for X Mount, joining the three fast-aperture prime lenses, the 16mm F1.4 DC DN | Contemporary, 30mm F1.4 DC DN | Contemporary, and 56mm F1.4 DC DN | Contemporary, which were announced for the FUJIFILM X Mount platform earlier this year. The SIGMA 18-50mm F2.8 DC DN | Contemporary lens for FUJIFILM X Mount will retail for $549 and will be available through authorized retail partners in early December 2022. Learn more about the SIGMA 18-50mm F2.8 DC DN | Contemporary: https://www.sigmaphoto.com/18-50mm-f2-8-dc-dn-c #SIGMA #SIGMA1850mmContemporary #SIGMAContemporary #SIGMADCDN #SIGMAXMount SIGMA 18-50mm F2.8 DC DN｜Contemporary in FUJIFILM X Mount Announced SIGMA Corporation is pleased to announce the launch schedule of SIGMA 18-50mm F2.8 DC DN | Contemporary for FUJIFILM X Mount. Supplied accessories: Petal-type hood (LH582-02), Front cap (LCF-55 III), Rear Cap (LCR II) Mount: FUJIFILM X Mount Launch: December 2022 * The appearance and specifications of the product are subject to change. A large F2.8 aperture zoom lens that need never leave your camera This exceptionally light, bright, and sharp standard zoom for crop-sensor mirrorless cameras is the ultimate workhorse lens. Long-awaited X Mount addition SIGMA's first APS-C size mirrorless dedicated zoom lens, the 18-50mm F2.8 DC DN | Contemporary, will now be available for FUJIFILM X Mount. This addition allows users to enjoy high-performance, and high-quality SIGMA zoom lenses in native mount on their X Mount system. The first three lenses in SIGMA's X Mount lineup were the wide-angle prime 16mm F1.4 DC DN | Contemporary, the standard prime 30mm F1.4 DC DN | Contemporary, and the telephoto prime 56mm F1.4 DC DN | Contemporary. The lineup consists of focal lengths making a complete system for mirrorless camera users. Now, with the addition of the 18-50mm F2.8 DC DN | Contemporary, a compact, lightweight, and high-performance large-aperture standard zoom lens, SIGMA offers a new option for this compact photographic system. A control algorithm including AF drive and communication speed optimization has been developed specifically for X Mount interchangeable lenses. In addition to realizing high-speed AF, the lens also supports AF-C (Continuous AF) and in-camera aberration correction*. The mount is rubber-sealed to cater for use in a variety of environments. * Available on supported cameras only. Mount Conversion Service is available to convert other mounts of SIGMA 18-50mm F2.8 DC DN | Contemporary to FUJIFILM X Mount. [Key Features] Large F2.8 aperture and superb image quality The compact body offers an easy-to-use zoom range of 27mm to 75mm in the 35mm format, a wide aperture of F2.8 throughout the entire zoom range that allows you to enjoy bokeh expressions, and sharp images achieved by the latest optical design technology. With a minimum focusing distance of 12.1cm and a maximum magnification of 1:2.8 *1, it allows photographers to take advantage of the compact shooting system, such as shooting close-ups of your subject. Exceptionally compact and lightweight body ideal for mirrorless cameras The main feature of the 18-50mm F2.8 DC DN | Contemporary is its overwhelmingly compact and lightweight body that maximizes the excellent portability and advantages of an APS-C mirrorless camera. Despite its large aperture of F2.8, it is the smallest and lightest in its class *2 boasting a maximum diameter of 61.6mm, a length of 76.8mm and weight of 285g. *3 This makes the large-aperture standard zoom easy to carry around in daily life. *1 The minimum focusing distance and maximum magnification ratio are both values at the wide end. *2 As an AF compatible, F2.8 constant aperture zoom lens for APS-C (as of October 2022, by SIGMA). *3 Size and weight measurements given for X Mount version. [Key Specifications] The figures below are for X Mount: Lens construction: 10 groups, 13 elements (1 SLD and 3 aspherical lenses) Angle of view (APS-C): 76.5° (W) - 31.7° (T) Number of diaphragm blades: 7 (rounded diaphragm) Minimum aperture: F22 Minimum focusing distance: 12.1 (W) - 30 (T) cm / 4.8 (W) - 11.9 (T) in. Maximum magnification ratio: 1:2.8 (W) - 1:5 (T) Filter size: 55mm Dimensions (Max. Diam. x Length): 61.6 x 76.8mm / 2.4 x 3.0 in. Weight: 285g / 10.1 oz. [Contact] For further information, please contact your local authorized SIGMA Service Station listed here: https://www.sigma-global.com/en/world-network/ [Information] SIGMA GLOBAL VISION： https://www.sigma-global.com/ SIGMA 18-50mm F2.8 DC DN | Contemporary product information： https://www.sigma-global.com/en/lenses/c021_18_50_28/ SIGMA X Mount special page： https://www.sigma-global.com/en/magazine/m_series/others-lenses/fujifilm-x-mount/sigma_xmount_lenses/ About SIGMA Corporation Craftsmanship. Precision. Dedication. Since 1961, SIGMA has been devoted to the pursuit of advancing photographic technology. Unique to the industry, the family-owned business produces its high-quality, award-winning still photo and cinema camera lenses, DSLR and mirrorless cameras, flashes, filters and accessories from its state-of-the-art manufacturing facility located in Aizu, Japan. In 2012, the company introduced SIGMA Global Vision with three distinct lens lines: Art, Contemporary and Sports. Designed for industry camera mount systems including Canon, Leica, Nikon, Olympus, Panasonic, Sony and SIGMA, each lens is handcrafted and tested in Japan to ensure a high-performance, premium product that is purpose-built to last. In 2016, the SIGMA Cine lens lineup was launched, further cementing SIGMA as an innovator in imaging engineering. Embodying the core optical DNA that has defined the SIGMA benchmark of excellence, SIGMA Cine lenses meet the needs of advanced 6k and 8k cinema production. Forming the landmark L-Mount alliance alongside Leica and Panasonic in 2018, SIGMA continues its storied tradition of imaging excellence through groundbreaking innovations such as the native L-mount SIGMA fp and fp L full-frame mirrorless digital cameras, announced in July 2019 and March 2021 respectively. These products, along with nearly 30 award-winning SIGMA Global Vision lenses available in native L-Mount format, demonstrate SIGMA's continued commitment to the creative community through expanded product offerings. With the fp, fp L and these lenses, even more users can now leverage SIGMA's renowned optical formula to achieve their creative vision with ease. For information about SIGMA America, please visit sigmaphoto.com and SIGMA Blog for helpful information about our products. Follow SIGMA America on social media! SIGMA Photo: Facebook, Twitter and Instagram SIGMA Cine: Facebook, Twitter and Instagram Contact Details SIGMA +1 631-201-7381 SIGMA.PR@Sigmaphoto.com Company Website https://www.sigma-global.com/en/

November 14, 2022 12:01 AM Eastern Standard Time

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Political and Public Affairs Consultants Gather in London for 55th Annual International Association of Political Consultants Conference

International Association of Political Consultants

With the US midterm, Israeli, and Brazilian elections recently completed, international political and public affairs consultants from around the world will gather in London, UK for the 55 th annual International Association of Political Consultants (IAPC) conference to share, learn and discuss democracy, election strategy and the latest trends in campaigns. The conference will take place at the Royal Horseguards Hotel (2 Whitehall Court) from Monday November 14 th to Wednesday, November 16 th. The conference will feature speakers including: · Dame Arlene Foster PC – Former First Minister of Northern Ireland · Frances O’Grady – General Secretary of the Trades Union Council (UK) · Feyi Akindoyeni – President, Australian Professional Government Relations Association · Hakan Svenneling MP – Left Party of Sweden · Christopher Hope – Associate Editor (Politics) of the Daily Telegraph · Guy Benson – Fox News contributor and Political Editor of Townhall.com · John Zogby – Founder of the Zogby international poll Among the topics for discussion: · Diversity in politics – What does it really mean · How do governments communicate to stakeholders · European future borders and internal divides · US midterms – What happened and what does it mean · The role of the media in shaping political discourse Established in 1968, The International Association of Political Consultants is committed to fostering democracy and the democratic process throughout the world. Members span a variety of political backgrounds and activities fostering the growing and diverse profession of political consulting as well as the practical aspects of democratic elections. Contact Details International Association of Political Consultants Marcel Wieder - Vice President Communications +1 416-907-2126 marcel@aurorastrategy.com Company Website https://www.iapc.org

November 11, 2022 12:18 PM Eastern Standard Time

The Blood Supply Shortage: Why it’s Happening and How You Can Help

YourUpdateTV

A video accompanying this announcement is available at: https://youtu.be/8kShJVgN2pc This is the worst blood shortage in over a decade, posing a concerning risk to patient care. Amid this crisis, doctors have been forced to make difficult decisions about who receives blood transfusions and who will need to wait until more products become available. Blood and platelet donations are critically needed to help prevent further delays in vital medical treatments. The blood supply took a major hit about as the Covid-19 pandemic took over the healthcare system. Shortages could potentially lead to the postponement of surgeries, other medical procedures, and be a major issue if a mass casualty event were to happen. Every year 4.5 million Americans will need a blood transfusion. Someone in your audience or their loved one could be in need. With the blood shortage being a major health issue potentially affecting so many, what can be done and what should we know? Dr. Glenn Ramsey, chair of the College of American Pathologists Transfusion Committee recently conducted a nationwide media tour to inform the public on what is being done. Topics that Dr. Ramsey discussed included: With the current blood shortage, the recent changes in blood donation restrictions The importance of donating blood Keeping the blood supply strong Why there is always a shortage How the current blood supply is being maximized What the most common incidents are in which blood donation is needed For more information please visit americasblood.org and newsroom.cap.org Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

November 11, 2022 11:00 AM Eastern Standard Time

Video

Fall Health Checklist from the College of American Pathologists

YourUpdateTV

A video accompanying this announcement is available at: https://youtu.be/DotHvhg8XQw Summer is coming to a close, which means it’s the perfect time to take stock of your health and set yourself up for success the rest of the year. The FDA has recently changed their guidelines regarding Covid at-home tests, now advising people to take three tests, instead of the previously recommended two tests. The agency issued the update just ahead of the back-to-school season – an attempt to reduce the risk of infection being missed and to help people from unknowingly spreading the virus. But COVID isn’t the only thing on people’s minds. With fall approaching, cold and flu season isn’t far behind. This time of year can create confusion for people who may not be able to tell the difference between COVID symptoms and cold/flu symptoms. There are also concerns about the spread of Monkeypox and the re-emergence of Polio. During a nationwide media tour on September 15 th, Dr. Emily Volk – President of the College of American Pathologists discussed: Changing FDA guidelines around COVID testing and what you need to know Navigating flu shots and COVID boosters Tips for knowing the difference between COVID symptoms and cold/flu symptoms Additional insights on recent health concerns such as Monkeypox and Polio For more information, visit CDC.GOV or FDA.GOV Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

November 11, 2022 10:31 AM Eastern Standard Time

Video

Yoshitsu Expands Its Reach In China By Opening A New Store In China (Hong Kong)

Benzinga

Japanese health and beauty products, home goods, as well as food retailer and wholesaler Yoshitsu Co. Ltd (NASDAQ: TKLF) opened a new store on Oct. 20 in China (Hong Kong). The new shop is part of the company's long-term plan to expand its presence in the country. The store at Citylink Plaza, 1 Shatin Station Circuit in the city’s Shatin neighborhood, will be open from 11 a.m. to 8 p.m. Monday through Thursday and from 12 p.m. to 9 p.m. Friday through Sunday. It will provide customers with cosmetics, skincare, fragrances, cosmetic applicators and body care products. The store's excellent and convenient services will keep customers up to date with trending products, the latest collections and special releases, the company says. Yoshitsu Principal Executive Officer Mei Kanayama said the company is thrilled to serve customers in Shatin with its wide range of products and services from various Japanese brands. "We are excited to serve our customers in Shatin and provide them with valuable products and services,” Kanayama said in a statement on Aug. 30 when Yoshitsu opened a store in Tsuen Wan. “We look forward to continuing our expansion efforts in the future, strengthening our store network and raising our brand awareness." He had then also revealed plans to open two more stores in China (Hong Kong), including the one in Shatin, by the end of the year. About The Company Headquartered in Tokyo, Yoshitsu has more than 15 years of operating history in Japan and overseas. The company has a robust business network and customer base that includes many company-operated stores in Japan and franchise stores in the U.S., Canada, China (Hong Kong) and the U.K., numerous online stores in Japan, Korea and China and over 200 wholesale customers. Yoshitsu may be gaining media and investor attention in China. It was featured as one of the top five stocks to buy in China in this recently published article, which reports China contributed 75% of the company's 2021 annual revenue. Japan's health and beauty products market is expected to grow from $24.6 billion in 2022 to $29.7 billion in 2025. For North America and China, the statistics are more impressive. The industry in North America is projected to reach $455.1 billion by 2025, while in China it's expected to grow to $137.7, in the same time frame. Yoshitsu could be positioned for good growth in an industry showing no sign of slowing down. This post contains sponsored advertising content. This content is for informational purposes only and not intended to be investing advice. Contact Details Benzinga +1 877-440-9464 info@benzinga.com Company Website http://www.benzinga.com

November 11, 2022 08:15 AM Eastern Standard Time

Nickelytics Partners With Serve Robotics And The Ad Council For A New Kind Of Advertising

Nickelytics

Interested in investing in Nickelytics Republic’s campaign? Click here to get started. No matter how old you are, you are likely familiar with Smokey Bear’s relentless fight to protect our national forests against wildfires. This year, the Smokey Bear campaign celebrated its 78th birthday, making it America’s longest-running public service announcement (PSA) campaign with the catchphrase “Only You Can Prevent Wildfires.” Now more than ever, people need to help stop the spread of wildfires. Nickelytics announced recently that it is partnering with the autonomous delivery company Serve Robotics and the Advertising Council to deliver the longest-running PSA campaign to a new platform — delivery robots. Nickelytics is a hyperlocal out-of-home (OOH) advertising company that wants to revolutionize the OOH industry. The company is bringing OOH into the 21st century, and its partnership with Serve Robotics is just one part of its strategy. The Ad Council’s Smokey will be wrapped around Serve Robotics delivery robots in Los Angeles, increasing wildfire prevention awareness in a region frequently affected by blazes. Serve Robotics has developed level-four self-driving robots that have completed tens of thousands of deliveries across Los Angeles for Uber Eats and various other delivery platforms. This ad campaign will be promoted in highly visible areas of Los Angeles. "We are thrilled to partner with Serve Robotics to pioneer an exciting new form of out-of-home advertising," said Judah Longgrear, co-founder and CEO of Nickelytics. "Launching this campaign with Smokey Bear is a significant milestone for our team and only the beginning of our expansion in the Los Angeles market. We look forward to amplifying Smokey’s message and measuring the expected increase in campaign engagement using our real-time digital measurement capabilities." Ad Council Vice president of Emerging Media & Technology Laurie Keith said the organization is constantly strategizing innovative ways to reach people that complement or go beyond traditional media. With nearly 9 out of 10 wildfires nationally caused by humans, it’s important for everyone to do their part to prevent unwanted fires. "Our new partnership with Nickelytics will allow us to share Smokey Bear’s message on eye-catching delivery robots and share critical information in an unforgettable way," Keith said. Nickelytics’ proprietary technology and advertiser relationships made the company an ideal partner to help Serve Robotics bring out-of-home advertising to its growing autonomous delivery platform, Serve Robotics Chief Operations Officer Touraj Parang said. "We are delighted to increase public awareness of wildfire prevention while helping reduce emissions and traffic congestion in Los Angeles with our friendly sidewalk robots," Parang said. Serve Robotics and Nickelytics have entered into an ongoing partnership to offer advertising opportunities to companies. The major reason Nickelytics is distinguishing itself from other OOH advertising companies is that its platform uses GPS and cellphone location tracking. This component of its platform makes advertising more successful for clients, allowing companies to retarget with digital ads. Nickelytics is demonstrating its commitment to revolutionizing the OOH advertising space with this partnership. In addition to autonomous robots, the company is working to expand into the electric vehicle space. Nickelytics, a Techstars backed startup, is a platform that makes launching hyper-local out-of-home advertising as simple as posting online ads. Nickelytics brings together the physical presence of outdoor advertising with the power of digital technology for unbeatable results. Nickelytics leverages out-of-home advertisements through premium mobile assets, such as gig economy vehicles, autonomous delivery robots, e-scooters and electric vehicle charging networks to help marketers reach customers regardless of location. Mobillity asset owners also receive another stream of revenue by partnering with marketers. With the help of Nickelytics’ analytics, companies can better comprehend their return on ad spend thanks to Nickelytics’ sophisticated attribution and digital retargeting capabilities. This post contains sponsored advertising content. This content is for informational purposes only and not intended to be investing advice. Contact Details Nickelytics info@nickelytics.com Company Website https://www.nickelytics.com/

November 11, 2022 08:00 AM Eastern Standard Time

Hear the Holidays: Ways to Help People with Hearing Loss Enjoy the Holidays

YourUpdateTV

A video accompanying this announcement is available at: https://youtu.be/yQwa2WRw59E The holidays are a time to share special moments with loved ones and celebrate those relationships, but if you have hearing loss and are struggling to hear or follow conversations, you may feel disconnected from family and friends this holiday season. Often, feelings of embarrassment or frustration can cause individuals with hearing loss to stop socializing or participating in events or activities that they used to enjoy. According to a HearingLife and Harris Poll survey, 72% of people with hearing loss wish their hearing was better to enjoy holiday and special gatherings*. HearingLife is celebrating the holiday season with the “Hear the Magic. Love Your Ears” holiday campaign accompanied by the second annual “Magic of Giving Back” program aimed to help those with hearing loss gain back the joyful sounds of the holiday season. "We understand the challenges that come with hearing loss, such as difficulty following conversations and feeling embarrassed," said Dr. Leslie Soiles, Chief Audiologist, HearingLife. "At HearingLife, we believe everyone deserves to hear their favorite sounds of the season and we want to help those in need regain their confidence and enjoy connecting with loved ones during the holiday season." For the opportunity to receive free hearing aids through the “Magic of Giving Back,” people can submit either a personal story, or a story on behalf of a loved one, explaining why they are a candidate for the gift of hearing. To learn more and share your story, visit www.HearingLife.com/Magic by November 12th About HearingLife: HearingLife is a national hearing care company and part of the Demant Group, a global leader in hearing healthcare built on a heritage of care, health, and innovation since 1904. HearingLife operates nearly 700 hearing care centers across 42 states. We follow a scientific, results-oriented approach to hearing healthcare that is provided by highly skilled and caring professionals. Our vision is to help more people hear better through life-changing hearing health delivered by the best personalized care. To learn more, visit: https://www.hearinglife.com. *Survey Method: This survey was conducted online within the United States by The Harris Poll on behalf of HearingLife from August 19-23, 2021, among 2,044 adults ages 18+, among whom 253 have hearing loss. This online survey is not based on a probability sample and therefore no estimate of theoretical sampling error can be calculated. For complete survey methodology, including weighting variables and subgroup sample sizes, please contact hearinglife@kaplow.com. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

November 10, 2022 04:00 PM Eastern Standard Time

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Blend Is Building a Future Where Proactive Finance Revives the Primary Banking Relationship

Blend Labs Inc.

In a market where the average household has about five different financial provider relationships, financial institutions have become eager to find strategies that incentivize consolidating financial products with just one financial institution. That financial fragmentation has been driven largely by the rise of technology enabling innovative and intuitive financial products that empower customers to make more informed decisions and be more proactive about their financial health. Blend Labs Inc. (NYSE: BLND), a data-driven banking software provider, says that financial institutions are at a crossroads where they either need to adapt to this new distributed reality or commit to incorporating new technologies in a way that improves the user experience and promotes loyalty. That’s why it’s developed a consumer banking platform that empowers banks to offer personalization, convenience and streamlined functionality to customers. To Counteract Financial Fragmentation, Banks Must Embrace Proactive Finance Proactive finance is one of the latest trends in banking. It’s an approach that leverages data and technology to offer financial products based on a customer’s behavior, current financial situation and other clues that can tell banks what kind of products that customer might need right now. For example, when a homeowner’s property value increases, the bank might reach out to let the customer know and then offer information and what next steps they could take based on that information — such as applying for a home equity line of credit or cash-out refinance to fund renovations or a down payment on a second home. Blend is building toward a future in which banks could proactively sending a mortgage preapproval, featuring a shortened list of the few options that most closely align with those specific customers — such as showing VA home loans to current or former military personnel or FHA and other low down payment options to first-time homebuyers. While this future of proactive delivery is still in development, lenders are already leveraging Blend to minimize tedious data entry and maximize operational efficiency. The data foundation that will enable proactive finance is already hard at work simplifying application flows, pre-filling information, and automatically validating data, freeing consumers and loan teams alike to focus on the things that matter most. This approach upends the traditional transactional nature of banking in which banks wait for customers to make a direct request for a certain product or service before offering it. That kind of cohesive and streamlined proactive banking experience, Blend says, is the key to rebuilding that primary banking relationship with customers. How Financial Institutions Are Leveraging Proactive Finance As promising as proactive finance approaches are, the question of implementation remains a challenge. While some financial institutions are investing in data restructuring or implementing new staff training that emphasizes personalized service, it’s not always enough. Blend’s cloud-based software offers a third approach to implementation: leveraging technology that can both anticipate and serve each customer’s needs. For customers, the platform eliminates much of the manual work in filling out applications by allowing the bank to prefill forms using the data it already has on file. For banks, digital tools like Blend Income Verification and the remote online notarization platform cut a lot of the redundancies and delays in the application process so customers can get approved — and funded — faster. Independent Bank Corp. (NASDAQ: INDB) subsidiary Rockland Trust Bank was able to shave seven days off the average application processing time for its customers, for example. Similarly, Blend helped Bank of Montreal (NYSEARCA: FNGU) subsidiary BMO Harris Bank cut five days off its mortgage and home equity application cycles. In the future, the platform aims to offer banks the artificial intelligence (AI)-driven tools they need to create a more personalized and proactive banking experience by helping customers understand their current financial situation and sending the right offers at the right time. That data and AI will strengthen the relationship between customers and banks by making it easier for customers to get all the financial services and support they need from a single institution and on a single, intuitive platform. The proactive finance approach that Blend will make possible also allows banks to better anticipate a customer’s needs so that they can send offers and recommendations that help that customer better understand what kind of options are available, including options they might not have known to ask about. Powering the Future of Banking Blend is the infrastructure powering the future of banking. Financial providers—from the largest banks, fintechs, and credit unions to community and independent mortgage banks—use Blend’s platform to transform banking experiences for their customers. Blend powers billions of dollars in financial transactions every day. This post contains sponsored advertising content. This content is for informational purposes only and is not intended to be investing advice. This article contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. These statements generally relate to future events, future performance or expectations and involve substantial risks and uncertainties. Forward-looking statements in this article may include, but are not limited to, our expectations regarding our product roadmap, future products/features, the timing of new product/feature introductions, market size and growth opportunities, macroeconomics and industry conditions, capital expenditures, plans for future operations, competitive position, technological capabilities and strategic relationships. The forward-looking statements contained in this article are subject to risks and uncertainties that could cause actual outcomes to differ materially from the outcomes predicted. Further information on these risks and uncertainties are set forth in our filings with the Securities and Exchange Commission. All forward-looking statements in this article are based on information available to Blend and assumptions and beliefs as of the date hereof. Except as required by law, Blend does not undertake any obligation to publicly update or revise any forward-looking statement, whether as a result of new information, future developments, or otherwise. Contact Details Investor Relations IR@blend.com Company Website https://blend.com/

November 10, 2022 01:28 PM Eastern Standard Time

Sportsnaut Releases The Hustle, the Most Comprehensive App Aggregator of Sports Content for Fans and Advertisers

The Publisher Desk

Sportsnaut, the most powerful name in sports news and information, today released The Hustle, a free app available on Google Play, that will bring premiere video content from Sportsnaut and its portfolio of sports publishers. The Hustle aggregates exclusive sports news, highlights, and opinion from top sports publishers, covering the NFL, NCAA Football, NBA, NHL, Golf, NCAA Basketball, MLB, and more. "Sportsnaut's portfolio of independent sports publishers creates an exclusive ecosystem of sports news and information no one can match," said Jeff Misenti, chief operating officer of Sportsnaut and co-founder of The Publisher Desk, Sportsnaut's parent company. "For the first time, we are able to highlight the best content in a single app, to give fans the action they both want and deserve." Sportsnaut was founded in 2014 and quickly became one of the leading publishers to provide sports fans a haven of sports news and information in the U.S. The site in 2019 was acquired by The Publisher Desk, a fully integrated audience development and content monetization partner for digital publishers. The acquisition allowed The Publisher Desk to create a vibrant ecosystem of dozens of publishers covering the full spectrum of sports to allow advertisers to reach a wider fan audience. "The Hustle is yet another step in creating scale for sports publishers,' said Christopher Ward, co-founder and chief revenue officer of The Publisher Desk. "That scale matters because we know how valuable quality and accessible sports content is to so many brands." The Hustle is currently available on Google Play and will soon be available on all major app store alternatives. Sports publishers interested in joining The Hustle can contact us here. About Sportsnaut Sportsnaut is the most powerful name in sports. Since launch in 2014, Sportsnaut has been dedicated to covering the big and little stories in sports without an agenda. The company, and its publishing partners, provide news, opinion, rumors, and statistics for fans of the NFL, NCAA Football, NBA, NHL, Golf, NCAA Basketball, MLB, and more. About The Publisher Desk The Publisher Desk, based in New York with offices in London and South Florida, is a fully integrated audience development and content monetization partner to digital publishers, in addition to publishing several owned and operated sites. The company, founded in 2014, helps websites increase advertising revenues and reduce operational costs. Our team provides the proper resources, direction, operations, technology, and support for digital business, empowering sports, lifestyle & business media brands to connect with their audience and value-aligned advertisers. Contact Details For all inquiries press@publisherdesk.com Company Website https://www.publisherdesk.com/

November 10, 2022 11:00 AM Eastern Standard Time

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