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Retention Cloud Leader CleverTap Recognized as the “Breakout SaaS Startup of the Year” at SaaSBOOMi Awards 2021

CleverTap

CleverTap, the world’s leading retention cloud today announced it has been awarded the "Breakout SaaS Startup of the Year'' at the SaaSBOOMi Awards 2021. The awards, presented by SaaSBOOMi, an informal group of SaaS founders looking to network and learn from each other, recognizes excellence in Indian SaaS companies, their founders, and their many achievements and successes. India’s SaaS industry now boasts over $1.5 billion in annual revenues, with around 1,500+ SaaS companies as an active part of the SaaS community. Acknowledging the importance of this industry, the SaaSBOOMi Awards were launched in 2020 with a mission to celebrate the extraordinary aspirations and efforts of Indian SaaS founders. “The SaaSBOOMi Awards were introduced to recognise exemplary SaaS startups in the country that have set global standards in deep tech and cutting-edge innovation,” said Vinod Muthukrishnan, Member, SaaSBOOMi Awards team. “For the recently concluded 2021 edition, we are very happy to recognise CleverTap as the ‘ Breakout SaaS Startup of the Year.’ This accolade truly reflects the brand’s phenomenal work over the last year and its commitment to building exceptional user experiences for its customers.” “This is our first award from SaaSBOOMi and will be our most precious. Our customers make us successful and this award, which is shaped and judged by the community, underlines the importance of that bond and trust for us as a company and the partners who support us,” said Anand Jain, Co-founder and Chief Product Officer, CleverTap. “We will continue to focus on solving the problem of user retention for consumer apps of all sizes. Our goal is to be the retention category market leader, not just in India and Southeast Asia but also North America and Europe and amplify the Indian SaaS success story to a growing and global audience.” The award is just one in a string of recent accolades recognising CleverTap’s technology prowess and capabilities. More than 10,000 apps across industries and geographies use CleverTap for customer engagement and retention over 3 billion devices. Built for speed, security, and scale, CleverTap has helped customers send over one trillion messages and create about 9 million campaigns in 2021. About CleverTap CleverTap is the modern, integrated retention cloud that empowers digital consumer brands to increase customer retention and lifetime value. For brands that understand and value user retention, CleverTap drives context and individualization with the help of a unified and deep data layer, AI/ML powered insights and automation. Customers around the world representing over 10,000 apps, including Vodafone Idea, SonyLIV, Daimler, Gojek, Carousell, and Premier League, trust CleverTap to achieve their retention and engagement goals, growing their long term revenue. Backed by leading venture capital firms including Sequoia India, Tiger Global Management, and Accel, the company is headquartered in Mountain View, California, with offices in Mumbai, Singapore, and Dubai. For more information, visit clevertap.com or follow on LinkedIn, Twitter, Facebook and YouTube. Contact Details CleverTap Sony Shetty sony@clevertap.com Company Website https://clevertap.com/

April 26, 2022 02:00 AM Eastern Daylight Time

An Easier Way to Invest and Learn Along the Way from Plynk

YourUpdateTV

Would it surprise you to know that 80 million Americans are interested in investing, but don’t know where to begin? Many people might be feeling left behind or not comfortable entering the world of investing. That does not have to be the case. Financial literacy could be the key, as it empowers us to make smart financial decisions. It’s important for individuals to know it’s never too late or too early to increase their knowledge and begin their financial journey. Enter Plynk: A new investment app for beginners that helps them get started with investing, build confidence, and gain knowledge along the way. Too often, the industry has overcomplicated investing with unnecessary jargon and complex charts. By including educational content and tips throughout the app, beginner investors aren’t alone– now is your opportunity to learn how Plynk is here to help. Plynk Think allows you to learn and gain confidence by encouraging a learn-by-doing approach. In honor of financial literacy month, Plynk is offering an earn-while-you-learn offer. All you have to do is read a lesson in Plynk Think, make an investment, and you can qualify for the match. For complete terms and conditions everyone can visit PlynkInvest.com Learn more at www.plynkinvest.com A bout Plynk: Plynk is a new, no-experience-required investing app to help make investing easier for beginners. Created by people who have a passion for making investing simple, Plynk makes it easy to get started, get comfortable and get the hang of investing. Plynk offers straightforward language, clear explanations and just a $1 minimum to make it easy to begin investing. Plynk also includes tips, how-tosand easy to understand educational articles that help beginners learn as they go.Learn more at www.plynkinvest.com. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

April 25, 2022 11:00 AM Eastern Daylight Time

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Agora Data Adds Brett Beebe as SVP – Head of Corporate Business Development

Agora

Agora Data, inventor of the first -ever crowdsourced securitization, reducing interest rate line of credit and technology platform supplying book value of loans for the subprime auto industry, today announced auto finance veteran Brett Beebe as Senior Vice President, Head of Corporate Business Development. Beebe will leverage his vast industry experience to expand Agora’s reach through joint ventures and other strategic partnerships. Beebe spent more than 10 years at AmeriCredit (now GM Financial) in sales and business development leadership roles. He later held multiple senior leadership positions – including President and Chief Operating Officer – at DriverUp, an online auto finance marketplace. He’s built strategic relationships with national brands throughout his career and developed new lending channels and programs. Agora welcomes Beebe’s deep industry knowledge and indisputable track record at a fin-tech start-up. “As Agora grows, we seek to identify, partner with, and, in some cases, acquire companies that complement our mission of enabling independent dealers to maximize their growth potential,” said Steve Burke, CEO of Agora Data. “Brett is the ideal person to lead this charge. He knows how to create win-win relationships between dealers, consumers, and the industry.” Beebe noted, “Agora has already surpassed many significant milestones while providing attractive funding solutions and in-depth portfolio analytics to independent dealers and finance companies. The next logical step is to expand the company’s strategic partnerships and joint venture opportunities. It’s time to level the playing field for even more dealers and positively transform the auto industry.” About Agora Data, Inc: Agora Data’s platform delivers a suite of tools to empower independent dealers and finance companies to finance their non-prime customers. Agora’s family of auto finance products provides a wide range of critical funding paths so originators can obtain the cash they need to fuel growth, compete, and build wealth. Powered by patent pending technology, originators now have access to robust data analytics and planning resources to help optimize the performance of their portfolios. Agora Data made history by closing the first-ever Crowdsourced Subprime Auto Securitization in 2020 and followed that up with its second transaction in early 2021. For more information, visit agoradata.com or contact us at 877-592-4672. Contact Details Shelly Vandeven +1 682-282-4130 media@agoradata.com Company Website https://agoradata.com/

April 25, 2022 09:03 AM Eastern Daylight Time

World’s Fastest EVM Completes its First Hackathon

Telos Foundation

Telos Blockchain (ticker: TLOS), home to the world’s fastest, most inexpensive, energy efficient ( Net Zero ), non-congested, credibly neutral, truly decentralized and non-aiding and abetting ( No front running / MEV ) tEVM, is thrilled to announce the winners of the Telos Spark hackathon 2022! The entire team is ecstatic by the number of entries received for the first Telos Spark Hackathon. There were 156 entries and 26 published projects; The team is proud and truly inspired by the traction of this initiative. So many great projects that the team allocated another 20k TLOS to add two more finalists. The judging of these projects ended up being an incredibly challenging task for the team due to all the quality entries. Especially because they were all promising and unique. The most prevalent common denominator that all these great projects had in common was the dedication by each individual team. “These last couple of weeks have blown away all our expectations. Many quality projects are now growing deep roots within the tEVM, and they are loving it and we them. Lots of synergy here and lots of gravity to the speed, low fixed costs and credible neutrality of the tEVM. Telos is not just a hackathon chain. It is a perfect place to build high-performance, scalable and real-world-ready applications!” Justin Giudici, CEO of the Telos Foundation Please congratulate the Telos Spark Winners! ( Watch Video Here ) 1st place: Kluest - 100,000 TLOS 2nd place: Telos Spark Bridge - 50,000 TLOS 3rd place: Chedda - 10,000 TLOS 4th place: Refund - 10,000 TLOS 5th place: Telos.Build - 10,000 TLOS 6th place: VideoWiki - 10,000 TLOS 7th place: Shojiru. - 10,000 TLOS Take a moment and watch the initial video submitted by our first-place winner; From the entire Telos Team, Congratulations! A big thank you to ALL participants of the Hackathon, and please continue to build on Telos! There will be many more hackathons coming. Please continue to follow us on social media. Some inner thoughts: "The dedication, quality, and performance of the Kluest team lead the way. We are excited to see a hackathon project close to a genuine product and could be launched on Telos EVM very soon!" Kersten Wirth, Program Manager & Speaker of the Jury, Telos Core Development "Seeing these applications built in such a short time is exciting. I am always thrilled to see executed transactions on testnet and mainnet in our block explorers as proof that the teams created something that works!" Jesse Schulman, Lead Architect and TCO, Telos Core Development "We have been overwhelmed by the quality of applicants to the Spark Hackathon. The engagement process with applicant teams has been an inspiration, demonstrating the continued strong growth profile in our dApp ecosystem. We can't wait to have these projects built on Telos!" AJ Dinger - Head of Business Development, Telos Foundation "The proof that Telos EVM is ready to accept virtually any project and development and allows teams to build real solutions in such a short time frame is impressive. We are proud that our work enables the Ethereum communities to migrate and deploy on tEVM in a breeze." Douglas Horn,, Strategy and Vision, Telos Core Development On behalf of the entire Team, we want to also thank our friends at Taikai ( https://taikai.network ) for their outstanding support and incredible platform - built on Telos. Some take away notes from the dApps: The majority of these teams have built a dAPP on Telos for the first time. All were excited about easy deployment, fanatic technical support, super-fast transactions, overall performance, and extraordinary low cost. The Seven Telos Spark Finalists KluestApp – (Real World #Metaverse) Allows users to create, play, share & monetize interactive experiences using proven cutting-edge augmented reality & geolocation technologies. https://kluest.com/ Telos Spark Bridge - It is a seamless solution for users to access various dApps to effortlessly bridge their tokens between #Telos native and tEVM at a fraction of the cost and effort. https://spark-bridge.tswaps.com/ Chedda - A lending protocol with isolated lending pools and VE token mechanics allows the token holders to direct token emissions to lending pools. https://telos-hackathon.chedda.store/lend Refund - An expense management system for DAOs. The app tracks and files expenses such as fuel, travel, and meals. Refund makes it easier to track and reimburse all the expenses in your DAO. https://github.com/aleksandargolubovic/TelosSparkHackathon Telos Build - A fundraising platform exclusively for the Telos EVM. https://telos.build/about VideoWiki - Turn your Event Audience into #NFT Fan Clubs. Conduct audience drops for your townhalls, launch parties, and AMAs. https://video.wiki/ Shojiru - A proof-of-concept of a native Telos yield optimizer. A yield optimizer with improved tokenomics to provide a further yield to farmers. https://shojiru.netlify.app/ About Telos Live since 2018, Telos Blockchain (ticker: Tlos) is a third-generation smart contract platform that offers compatibility with Solidity, Vyper and Native C++ smart contracts. Telos provides full EVM/Solidity support with fixed low-cost gas fees and no front running. Uniquely, Telos also offers a path to fee-less transactions via its robust native C++ smart contract support. Even while operating as a Net Zero Blockchain, the chain still sustainably support hundreds of millions of transactions per day, produces blocks in 0.5 second intervals (on a first-in-first-out basis, eliminating front running on the network) and securely validates transactions via a credibly neutral and globally decentralized block producer network. The Telos Blockchain has the throughput needed to facilitate and scale the thriving Metaverse / Web 3.0 better than any other blockchain. Its performance is unrivaled in the industry and was purpose-built to offer speed, scalability, cost-effectiveness, credible decentralization, and end-user fairness. Telos, harnesses its power by utilizing tight C++ on the frontend and a custom WASM runtime environment on the backend. About The Foundation The Telos Foundation is a Decentralized Autonomous Organization established as a promotional and funding body to advance the Telos Blockchain Network and provide support to network applications. Contact Details The Team hello@telosfoundation.io Company Website https://www.telos.net/

April 22, 2022 04:57 PM Eastern Daylight Time

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Telos Neutralizes its Past and Present Carbon Footprint - Net Zero

Telos Foundation

Telos Blockchain (ticker: TLOS) is thrilled to announce to the billion plus global citizens that proudly celebrate and embrace Earth Day that they now have a carbon-neutral smart contract option. Telos with the consulting aid of Plannet Zero, part of RedShaw Advisors Ltd, a leading carbon risk management and procurement firm, have committed to purchasing sequestration projects that will negate the emissions of the blockchain’s entire history. The offsetting is being performed in the form of biochar, which sequesters carbon (removes it from the atmosphere permanently), versus buying emission avoidance credits. Going Net Zero is the sweet spot that the Telos core developers have been striving to tap into for some time now. Up until now Telos’ energy consumption has been scaled down via decarbonization to bring the energy consumption down to less than 0.000002 kWh per transaction. This was monumental when compared to Bitcoins’ 2,258.49 kWh per transaction, Ethereum’s 238.22 kWh per transaction or even Visa’s ~0.00148 kWh per transaction where Telos is still a massive ~740x less. This was a great stride, and the team is very proud of this achievement, but it was still short of the goal of becoming environmentally invisible. Plannet Zero worked with Telos to calculate their carbon footprint by conducting an analysis to quantify the Telos blockchain’s energy consumption over the life of the chain. This analysis dated back to the first block ever generated, late 2018. Now, Telos is continuing to work closely with Plannet Zero to validate Telos’ emissions profile and carbon reduction purchases. Telos has also already allocated the funds needed to continue sequestering the equivalent release of carbon by the blockchain into the future. The commitment made was to first neutralize the carbon footprint of the past and then to continue neutralizing the carbon footprint as needed. As a result, Telos will now be a Net Zero Layer 1 blockchain that is still ludicrously fast, inexpensive, not congested, credibly neutral, decentralized, easy to deploy on and free of any front running / MEV. “dApps now running on the tEVM will be running carbon neutral smart contracts by default. The same neutrality umbrellas over all the end users minting and trading NFTs or coins on the Telos Blockchain. There is something bigger than all of us to be said about this achievement!” AJ Dinger, Telos Head of Business Development In addition to offsetting the blockchain’s carbon footprint, Telos in conjunction with Plannet Zero, is in the final stages of meeting all carbon neutral requirements for Scope 1, Scope 2 and operational scope 3 emissions for every aspect of Telos, including Telos Foundation and Telos Core Development staff. The carbon offset will be all encompassing and will be in full compliance with BSI PAS 2060 and will be verified by BSI. About Telos Live since 2018, Telos Blockchain (ticker: Tlos) is a third-generation smart contract platform that offers compatibility with Solidity, Vyper and Native C++ smart contracts. Telos provides full EVM/Solidity support with fixed low-cost gas fees and no front running. Uniquely, Telos also offers a path to fee-less transactions via its robust native C++ smart contract support. Even while operating as a Net Zero Blockchain, the chain still sustainably support hundreds of millions of transactions per day, produces blocks in 0.5 second intervals (on a first-in-first-out basis, eliminating front running on the network) and securely validates transactions via a credibly neutral and globally decentralized block producer network. The Telos Blockchain has the throughput needed to facilitate and scale the thriving Metaverse / Web 3.0 better than any other blockchain. Its performance is unrivaled in the industry and was purpose-built to offer speed, scalability, cost-effectiveness, credible decentralization, and end-user fairness. Telos, harnesses its power by utilizing tight C++ on the frontend and a custom WASM runtime environment on the backend. About The Foundation The Telos Foundation is a Decentralized Autonomous Organization established as a promotional and funding body to advance the Telos Blockchain Network and provide support to network applications. Contact Details The Team hello@telosfoundation.io Company Website https://www.telos.net/

April 22, 2022 09:07 AM Eastern Daylight Time

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PR Expert April White to Present on ‘Is Living United Worth the Fight?’ at TEDxAlmansorParkLive

Trust Relations

Public relations industry thought leader April White is taking a stand in the fight to live united, in her virtual TEDxLive talk at TEDxAlmansorParkLive. The talk will premiere on Saturday, April 23 at 8:00 a.m. PT / 11:00 a.m. ET. White, one of only a handful of the nominated speakers chosen for the TEDxAlmansorParkLive event, will share her personal journey to overcome years of estrangement from her family over ideological differences and discuss what it takes to love and live with others, despite diverging views. Her talk on “Is Living United Worth the Fight?” combats the growing intolerance and sense of “otherhood” that divides societies and sheds light on the hard truth that we tend to disown or dislike people who represent a part of ourselves that we don’t want to admit is there. When asked about what it takes to live united, White explains that “it starts with learning how to trust and respect in your own—and each other’s—inherent value.” Further, she believes “ if we can identify how the actions of others might reflect back to us as something that exists within ourselves, we can learn to honor our own sense of wholeness, both as individuals and collectively as a society.” White believes we can more easily pinpoint what upsets or irritates us and reclaim it in a way that helps us be the change we want to see in the world and move down the path to living a more authentic life. TEDxAlmansorParkLive is an independently organized event created in the spirit of TED’s mission of “ideas worth spreading.” The TEDx program helps communities, organizations and individuals produce TED-style events at the local level, while TEDxLive events are centered around the live webcast of an official TED Conference, providing a more open and global audience through virtual attendance. For more information regarding White’s talk and to access the registration link for the upcoming TEDxAlmansorParkLive event, visit https://trustrelations.agency/landing-page-tedx-talk/. ### About April White April White is a leading public relations veteran who has nearly 20 years of experience counseling and implementing campaigns on behalf of clients across various industries, from Fortune 100 companies to startups. She has worked at the worldâs best PR agencies in New York City, including Weber Shandwick, Edelman, Rubenstein Public Relations and Spong, before starting her own firm, Trust Relations, and has represented an impressive roster of clients and their executives over the course of her career. White is a former journalist and current contributor to Forbes, NewsWeek, Entrepreneur, PRNews and PR Daily. She is also the co-host of several industry podcasts including The PR Wine Down, Hyper Busters and the newly debuted Trust Relations: The Podcast. You can connect with White on LinkedIn or reach her via email if youâre interested in booking her as a speaker. About TEDx, x = independently organized event In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TED Talks video and live speakers combine to spark deep discussion and connection. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized. (Subject to certain rules and regulations.) About TED TED is a nonprofit organization devoted to Ideas Worth Spreading, often in the form of short talks delivered by leading thinkers and doers. Many of these talks are given at TED conferences, intimate TED Salons and thousands of independently organized TEDx events around the world. Videos of these talks are made available, free, on TED.com and other platforms. Audio versions of TED Talks are published to TED Talks Daily, available on all podcast platforms. TED's open and free initiatives for spreading ideas include TED.com, where new TED Talk videos are posted daily; TEDx, which licenses thousands of individuals and groups to host local, self-organized TED-style events around the world; the TED Fellows program, which selects innovators from around the globe to amplify the impact of their remarkable projects and activities; The Audacious Project, which surfaces and funds critical ideas that have the potential to impact millions of lives; TED Translators, which crowdsources the subtitling of TED Talks so that big ideas can spread across languages and borders; and the educational initiative TED-Ed. TED also offers TED@Work, a program that reimagines TED Talks for workplace learning. TED also has a growing library of original podcasts, including The TED Interview with Chris Anderson, WorkLife with Adam Grant, Far Flung with Saleem Reshamwala and How to Be a Better Human. Follow TED on Twitter, Facebook, Instagram and on LinkedIn. Contact Details Trust Relations April White +1 323-216-8589 april@trustrelations.agency Company Website https://trustrelations.agency/

April 21, 2022 12:59 PM Eastern Daylight Time

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REPSPERT ANNOUNCES IMPRESSIVE TAKEDOWN RATES, GROWTH, TO COINCIDE WITH UNITED STATES MARKET LAUNCH

RepSpert

RepSpert, the leading provider of online reputation management solutions and services, today announced record growth and industry-leading takedown and success rates for their existing clientele. Following its success in the Australian market, RepSpert has launched in the United States, providing small-to midsized and large enterprise customers in the US with leading reputation management and review takedown services. RepSpert has achieved industry-leading success rates on key consumer and employment review platforms, including Indeed and Glassdoor. RepSpert’s average success rates and review takedown rates have improved by 20 percent accuracy in 2022 alone, far exceeding industry standards. Additionally, RepSpert has solidified itself as one of the fastest and most effective providers of reputation management and review takedowns, improving its average takedown time to 14 days and increasing its total volume of reviews removed to over 4,000. Similar to its global customers, RepSpert offers United States customers with a content removal and optimization guarantee policy. This policy provides the customers with assurances that they pay only once their desired content and reviews are removed or optimized. Founded by Edmund Butcher and Edward Godfrey, RepSpert was established in Australia in 2020 and subsequently expanded to the United States. RepSpert has grown to become the leading provider of online reputation management solutions and services, having serviced more than 1000 SMEs, large-scale organizations and personal brands across a range of industries, including health care, education, retail, e-commerce and professional service organizations. Combining a technical and legislative approach with hands on customer service expertise, RepSpert provides clients with active monitoring, strategic counsel and 24/7 account management to optimize clients’ online reputation and ensure negative content and reviews are removed in a timely and effective manner. “We understand how critical it is for brands and employers to maintain an online reputation that is consistent with their values and operating principles,” said Edward Godfrey, CEO of RepSpert. “Our product has proven to be the most-effective reputation management and review takedown solution for customers across the world, and we are pleased that we are able to service customers in the United States with the same degree of accuracy, speed and quality that RepSpert customers across the world have come to enjoy over the previous years.” RepSpert’s suite of services optimizes critical online reputation channels for brands, including review sites, online forums, and search engines. RepSpert’s signature process includes a sound understanding of online platforms’ policies and guidelines to ensure each clients online reputation is protected to a world-class standard. For more information, visit www.RepSpert.com. ABOUT REPSPERT: RepSpert is the leading provider of online reputation management solutions and services. RepSpert provides a suite of services and technology solutions that empower brands to take ownership of the content that shapes the first impression they make online, conveying their brand in the positive light it deserves. RepSpert provides tailor-made online reputation management solutions for SMEs, large-scale organizations, personal brands, and public figures to protect and build an unblemished online presence. RepSpert has worked with more than 1000 SMEs, large-scale organizations and personal brands across a range of industries, including including health care, education, retail, e-commerce and professional service organizations. RepSpert’s suite of services optimizes critical online reputation channels for brands, including review sites, online forums, and search engines. RepSpert’s signature process combines advanced SEO methodologies, proprietary software and account service teams and strategies to ensure each client’s online reputation is protected in a world-class manner. Contact Details N6A (For RepSpert) +1 212-334-9753 repspert@n6a.com Company Website https://repspert.com/

April 21, 2022 11:00 AM Eastern Daylight Time

tvScientific Raises $20 Million Series A Funding to Drive Performance Advertising for Connected TV

tvScientific

tvScientific ( tvscientific.com ), the most sophisticated performance advertising platform built for the connected TV (CTV), announced today it has raised $20 million in Series A funding to expand on its mission to make TV advertising a massive growth driver for brands and apps of all sizes. The round was led by Norwest Venture Partners, with participation from strategic partners NBCUniversal and Hearst Ventures. “Advertisers have always coveted the reach and engagement of television, but the medium’s immeasurability has made it inaccessible to all but the biggest brands,” said Jason Fairchild, co-founder and CEO of tvScientific. “We’ve unlocked the awesome power of television for all types of advertisers by simplifying and automating CTV buying and optimization while leveraging massive data to prove the value of TV advertising.” Built specifically for performance marketers, tvScientific is the first company to offer ad buying, measurement, and optimization for CTV advertising all in one platform. The tvScientific platform connects with 95% of AVOD streaming apps through direct deals allowing advertisers to successfully scale their campaigns. The platform leverages proprietary attribution technology that enables advertisers to match ad exposure to site visitations and other desired outcomes with a 1:1 deterministic ID match, giving advertisers 100% accuracy and transparency they value. The end result are highly targeted ads that can be optimized through tvScientific's proprietary automatic optimization technology to help advertisers achieve their user acquisition goals, all while giving advertisers radical transparency and complete control over their data, including access to log-level events. Television has been one of the most prominent advertising channels since the 1940s and ‘50s, but most performance-based advertisers eschew the channel in favor of digital media and other, more quantifiable channels. In the rise of CTV, which currently penetrates 94 million U.S. households, and its inherent measurement capabilities, performance advertisers face new opportunities. eMarketer predicts that CTV ad spend in the U.S. will reach $29.5 billion by 2024 — more than 40% of total TV ad spend today. “The reality is that the $72 billion U.S. television advertising market is dominated by fewer than 500 national advertisers,” said Jeff Crowe, managing partner, Norwest Venture Partners. “CTV opens the door for many new advertisers to pursue performance advertising in an effective and cost-efficient way. tvScientific has practically eliminated the friction in CTV advertising and made it far easier for businesses of all sizes to buy CTV inventory with the control, measurement and accountability they’re accustomed to getting from search and social channels.” Since launching its platform in April of 2021, tvScientific has experienced rapid growth. tvScientific offers fully managed services and also makes its technology available as a self-serve platform so marketers can bring their performance TV buying in-house at any time. The funding brought tvScientific’s total amount raised to $23 million, including a $3 million seed round from IdealabX, AperiamVentures, and angel investors from companies such as Yahoo!, Kabam, Integral Ad Science, GoFundMe and others. The company was founded by senior executives with deep roots in digital media, programmatic advertising, and ad verification, including Bill Gross, founder of GoTo.com; Jason Fairchild, co-founder of OpenX; Kent Wakeford, former COO of Kabam and co-founder of Integral Ad Science; and David Koye, former chief digital officer of SummitMedia. The company will use the new funding to grow its customer base, hire for key roles in engineering, product, data science, marketing, sales and other departments, and continue innovating the product in support of the company’s mission of making TV accessible, measurable and performant for all businesses. About tvScientific tvScientific is the most sophisticated performance advertising platform built for connected TV. The tvScientific platform makes TV advertising accessible and measurable for brands and apps of all sizes. tvScientific offers a self-managed solution custom built for performance marketers, that simplifies and automates TV buying and optimization, leveraging massive data to prove the actual value of TV advertising. The platform reaches 95% of AVOD inventory using proprietary, deterministic ID technology to measure ad exposure to outcome in an approachable, radically transparent and scalable way. An Idealab company, tvScientific was co-founded by senior executives with deep roots in programmatic advertising, digital media, and ad verification. The company is headquartered in Pasadena, California. For more information, visit https://www.tvscientific.com. Contact Details Kite Hill PR Ernestine Belgrave +1 917-689-8488 ernestine@kitehillpr.com

April 21, 2022 09:00 AM Eastern Daylight Time

Claravine Named Momentum Leader, High Performer On G2’s Enterprise Data Governance Software Grid for Spring 2022

Claravine

Claravine, a pioneer in data integrity with its platform, today announced that it has been recognized as a Momentum Leader in Data Governance Category and Best Enterprise Relationship Index for Data Governance in the Spring 2022 G2 Rankings. Claravine’s solutions also received recognition in the G2 2022 Spring Reports as an Enterprise High Performer and for “Easiest to Do Business With.” The Spring 2022 G2 Report adds momentum to Claravine’s growth trajectory as it plans to invest significantly in talent, product development and integration partnerships in the year ahead. Used by Fortune 1000 companies such as Under Armour and Vanguard, Claravine’s collaborative user interface and strategic integrations with top marketing and advertising platforms enables global organizations to define, apply and connect standards across their ecosystem for faster decisions, greater agility and increased ROI. Claravine empowers a proactive approach to marketing measurement by activating data standards across people and technology – bridging the silos that limit speed and decisions. “Claravine is thrilled to start another year with such positive feedback. We are proud that our users continue to highlight our industry-leading, easy-to-use solutions as well as our commitment to remarkable client service,” said Verl Allen, CEO of Claravine. “The G2 rankings validate our consistent investment in enabling global organizations to create standards across their entire ecosystem for faster decisions and greater agility.” G2 High Performers are determined and selected based on their high customer satisfaction scores relative to market presence. Their reviews are paired with their sentiment and commentary from users through their LinkedIn account or employer email credentials, creating an unbiased process. To learn more, view G2’s Spring 2022 Reports and read more about G2’s methodology. To learn more about what real users have to say about Claravine on its G2 company profile page. About Claravine Claravine is a pioneer in Data Integrity for the global enterprise. We empower a proactive approach to marketing measurement by activating data standards across people and technology, bridging the silos that limit speed and decisions. That’s why nearly a quarter of the Fortune 100 use our platform, The Data Standards Cloud, to define, apply and connect standards across their ecosystem for faster decisions, greater agility, and increased ROI. www.claravine.com Contact Details Maggie Stasko Kite Hill PR maggie@kitehillpr.com Company Website https://www.claravine.com/

April 21, 2022 08:30 AM Eastern Daylight Time

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