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7 in 10 Parents Say Children’s Post-Pandemic Social Skills Are at Risk, Per Osmo Study

Osmo

According to a new study of 2,000 U.S. parents of school aged-children (5-14 years), parents have tried a myriad ways to keep their kids active and social during the pandemic, however, 7 in 10 perceive their child’s post-pandemic social skills to be at risk, even as things return to normal. The majority of parents (71%) are also worried about potential learning loss that may have resulted by not being in school, and are pursuing a variety of means to keep up their child’s studies at home this summer. The study was commissioned by STEAM brand Osmo and conducted by OnePoll. Osmo’s study reveals that 77% of parents encouraged their child to be social and active from afar, while at home. For example, they allowed their child to: play video games or online games with others (52%); call and text friends often (49%); make neighborhood friends (45%); engage in outdoor activities like walking and bike riding (46%); attend virtual get togethers (35%); and new friends online (23%). Despite trying their hardest, two in three parents are worried that their child has gotten more socially awkward around others, and 62% do not think their kid will be able to pick up where they left off upon returning to class this fall. Specifically, parents worry that their child will have trouble in these areas: making conversation with friends (41%); meeting new people (40%); sharing (35%); staying quiet for long periods (34%); waiting their turn (31%); or remembering to say “please” and “thank you” (37%). The survey also revealed that parents value socializing, with 85% believing it is a necessary skill to use in school. Forty-four percent of respondents place academic learning and socializing on the same level of importance, and four in five (81%) think schools should implement more activities that encourage and teach social skills. “We understand how difficult the pandemic was for both kids and their parents – many of us at Osmo experienced these challenges ourselves,” says Pramod Sharma, CEO of award-winning Osmo, known for its bestselling Coding Starter Kit, Creative Starter Kit, Genius Starter Kit, and Little Genius Starter Kit. “This past year has taught all of us that learning is about so much more than academics. As a brand, Osmo is committed to applying these insights toward multi-player experiences that promote the social-emotional learning parents look for and kids need.” The study also reveals four in five parents made sure their children succeeded academically even through tough times and emphasized that school was as important as ever before. Over half of parents (52%) stuck by their child’s side when they struggled with an assignment, 47% encouraged their child to study more, 43% tried to make learning fun through games or educational activities, while 42% percent took the time to create extra homework to ensure their child understood the material they were learning during homeschooling. However, three in four parents believe their child lost a year of proper education due to COVID, and the majority (71%) are concerned that it will be difficult for their kids to catch up on learning they may have missed. With this in mind, four in five (81%) believe that certain technology or entertainment tools may be the solution to improving both their child’s social and educational skills. When asked what subject they think their kids are most likely to struggle with, parents said math (41%) followed by science (37%) and language arts (34%). Additional parental concerns about children’s re-entry to class include: not remembering their school supplies and books (42%); focusing in class (41%); or using a full keyboard not attached to a tablet (36%) again; opening their locker (32%); and doing their homework every day (32%). About Osmo Osmo is an award-winning STEAM brand with more than 2.5 million learners worldwide. It is building a universe of hands-on play experiences that nourish the minds of children by unleashing the power of imagination. The company brings physical tools into the digital world through augmented reality and its proprietary reflective artificial intelligence. Osmo is headquartered in Palo Alto, California. Learn more at playosmo.com. Contact Details Carolyn Kamii PR Carolyn Kamii +1 310-251-0550 carolynkpr@gmail.com Osmo Karen O'Dell karen@playosmo.com Company Website http://www.playosmo.com

July 20, 2021 03:30 AM Pacific Daylight Time

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yeedi Robot Vacuum & Mop Went Viral on Social Media and Ranked No.1 on Amazon’s New Release List on Its Launch Day

yeedi

LOS ANGELES, UNITED STATES - Media OutReach - 19 July 2021 - yeedi, a robot vacuum brand committed to delivering intelligent floor-cleaning technology for people in pursuit of high efficiency launched yeedi vac station on Jul. 17. This new model went viral on social media during its pre-launching campaign and debuted at No.1 on Amazon’s new release list. This 3-in-1 home cleaning hero vacuums, mops, and self-empties its dustbin for up to 30 days for an integrated floor cleaning experience. Priced at $499, yeedi vac station vacuums and mops at the same time. It sweeps up dirt and debris like a hurricane with a 3000Pa strong suction power. When it mops, the built-in carpet detection sensor smartly recognizes your carpet and avoids mopping it. Boasting a self-empty station which is capable of holding up to 30 days’ worth of dirt and debris, yeedi vac station automatically sucks the dirt from the dustbin into the dust bag in the self-empty station. So you can say goodbye to frequent dustbin cleanings. “Launching of yeedi vac station shortens your vacuuming time to 10 seconds every month.” Said Gary Li, the General Manager of yeedi, “It vacuums, mops and self-empties its dustbin for up to 30 days. sparing 10s to replace the dust bag is all you need to do every month from now on.” yeedi vac station’s visual mapping technology works seamlessly with a floor tracking sensor to trace your space like a GPS, so no corners of your home goes untouched. Additionally, the home map yeedi created is editable which enables you to tap the map to choose a room to clean, and draw up a targeted area to clean or steer away from. It works with Amazon Alexa and Google Assistant, so customers can start cleaning with voice commands. Grab this all-rounder here: https://amzn.to/2UMEepz About yeedi yeedi is an up and coming robot vacuums supplier launched in 2019. We gathered a group of robotic and housekeeping experts who are passionate about life and keen on innovations to bring quality smart products with modern design and practical features to customers all over the world. #yeedi Contact Details yeedi Media Contact media@yeedi.com Company Website http://www.yeedi.com/

July 19, 2021 11:00 AM Eastern Daylight Time

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Minuteman Press Syosset, NY Employee Todd Brown Hits 50 Years in Printing

Minuteman Press International Inc

In 1971, Todd Brown began his career in printing through a special program that gave him paid work at the school district print shop. 50 years later, Todd shares his incredible story of longevity in the industry, which includes over 40 years as an integral employee of Minuteman Press in Syosset, N.Y. The Syosset franchise is one of the original ten Minuteman Press locations. Todd says, “I started with Minuteman Press in September 1977. It was an entirely different business back then, and I was hired by Mike Jutt (Executive VP & Director of Training) as a press operator for the Syosset location. We had the original husband and wife owners and myself. I did whatever needed to be done and I already had six years of experience doing the kind of printing that we did during those early years.” Speaking on his printing background before Minuteman Press, Todd shares, “The school district print shop is where I was first hired while I was in high school. I was able to learn how to run a printing press and it’s where I cut my teeth in the industry and learned how to deal with paper and ink. After graduation, I worked for several print shops. One of my jobs was with Hills Supermarkets doing their printing. I was laid off and that’s when I replied to an ad for Minuteman Press.” Todd’s original run with Minuteman Press in Syosset lasted eight years. “I left for three or four years to learn more and take other positions. The owners reached out to me to come back and I agreed it was the best fit. I was now married, I had a house, and I agreed to come back to run the back of the shop and become Shop Manager.” “I simply know printing and I love what I do. I always took the attitude of treating the shop and customers like it was my own. You can’t work in this business and say ‘that’s not my job.’ It’ll get you and the business nowhere.” -Todd Brown Evolution of Printing Todd reflects on how the printing industry has changed over the years as well as how he has been able to keep up with the changes. “The entire industry has evolved. Digital printing is constantly changing as is technology.” He further explains how he was able to adapt to new technology over the years: “When computers became more prevalent, I made it a point to learn graphic design on my own with whatever programs were available. I’ve been a musician my entire life so I would use different programs like Adobe PageMaker, Photoshop, and Print Shop Deluxe for passion projects but also to learn more about graphics from a printing standpoint.” He adds, “As the business changed, I was able to pretty seamlessly move into that side of the business. When I created flyers for my band, I knew what I needed to do in terms of matching the design to the plates.” “The main thing about the printing side of this business that most people don’t realize is that it’s still about paper. Paper is the one thing that has remained consistent no matter what else has changed. Paper has certain characteristics and when you do a job, even digitally, you have to know the intricacies of the process. As a professional printer, you know what’s required in order to print, cut, bind, and assemble a job. If you want a button pusher, go to Staples.” -Todd Brown Team Effort & Todd’s Role Today For Minuteman Press in Syosse t, their success and longevity all comes down to a team effort. Owner Mitch Parker has been running the business since February 2008, and Todd works hand-in-hand with graphic designer Denise to make sure jobs are fit to print. Todd explains, “I am responsible for printing virtually any job that requires printing on digital machines. Denise does a fantastic job. She sets up the files, I double-check them, and then we go to print. We work together to make sure things are set up properly and I help fine-tune the printing end of everything. She has also taught me about the software and design aspects as well, which is really helpful.” One of the biggest differences between printing for clients 40 years ago vs. today is how the artwork is provided. Todd explains, “Back when I first started, you essentially made the artwork for clients. They would bring something in such as a sketch and you then created the specifications required for printing. Today, you are given the artwork and a lot of the job is educating customers on print specifications. It goes back to the fact that paper is different than a smartphone or computer screen. A little knowledge can be dangerous when you need the bigger picture to really get the job done right. So that’s where we come in.” Todd continues, “For example, we open up files from phones that are low resolution. We go back to the customer as early as we can in the process to make sure they are informed and to make sure the job goes out correctly. The quality of the finished product justifies the extra time in educating them and reaching out so it’s important to stay on top of customer-supplied artwork. It comes with experience.” “Customers have changed dramatically. The 80-year-old lady that comes in probably knows more than the younger customers about printing. It’s important to educate all of our clients with the knowledge we have so we can produce the best finished products for them. Most of the time, they do come back and say how much they appreciate our work. Once they see the high-quality work we have done for them, they are thankful.” -Todd Brown Outside of the business, Todd has taken up a new passion as his days as a musician have faded. “I am now 67-years-old so I am no longer doing as much music. Today, I am really into slot cars. I build tracks, I detail them, and I even create signage for the ‘town’ I’ve put together. I am on Facebook groups where people share their slot car photos. People have even asked me to make slot car signs for their towns after seeing my photos and the details I add. It’s a fun community.” Secrets for Success What are the key lessons that Todd has learned during his 50 years in printing? He answers, “Care, that’s the most important thing. Also, stay one step ahead of the customer and lead them in the right direction. You’re the professional, so use that experience to help them.” For more information on Minuteman Press in Syosset, visit https://www.syosset.minutemanpress.com. Learn more about #1 rated Minuteman Press franchise opportunities at https://minutemanpressfranchise.com. Contact Details Chris Biscuiti +1 631-249-1370 cbiscuiti@mpihq.com Company Website https://minutemanpressfranchise.com

July 19, 2021 10:00 AM Eastern Daylight Time

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Ereka Vetrini’s Guide to Summertime Fun

YourUpdateTV

A video accompanying this announcement is available at: https://youtu.be/4K2p1T5ok44 This is the second summer in a row that Americans must be thoughtful when planning family getaways. Whether hitting the road or planning a staycation, most head of households still have safety top of mind. However, being careful doesn’t mean family and friends cannot enjoy some fun in the sun together. As a TV host, Lifestyle Expert, and Working Mom, Ereka Vetrini has figured out a way to balance her career and family time. She has come up with four easy ways to get the party poppin’ and keep it cool as the temperatures heat up over the summer months. STICK WITH THE TRADITIONAL: According to a recent summertime survey, most parents plan on spending more time outside with their families. That’s why Ereka suggests sticking to the tried and true, like beach days, barbeques, and hanging out by the pool. That way families get to spend time together outdoors while being safe and socially distanced from strangers. Before heading out-and-about, Ereka recommends packing up a tote with a new book, games for the kids, and treats the whole family will love. There’s a tasty candy brand crafted in Italy that recently launched in the United States. Fruit-tella Soft Gummies are made with fruit puree as the first ingredient. They come in two flavors, Strawberry & Raspberry and Peach & Mango. These candies are quite flavorful and each one has a fun and playful fruit character shape that makes for the perfect summertime treat. Fruit-tella can be found at CVS stores nationwide. www.us.fruittella.com Instagram: @fruittellaus Twitter: @fruittellaus https://www.facebook.com/Fruittellaus/ GET THE PARTY POPPIN’: Americas’ streaming addiction has only increased during the pandemic and parents are looking for new ways to watch TV programs and movies with their families. Ereka suggests outdoor movie nights. She says setting up a big screen in a backyard can easily do the trick, especially if you add America’s favorite snack. The most popular moviegoers treat, popcorn, just received a major upgrade with the newest innovation in microwave popcorn from Opopop. The secret to this brand’s taste is that each kernel is individually wrapped in exceptional flavors and a perfect mix of ingredients, prior to popping. Opopop comes in six fun flavors, including reimagined classics like Fancy Butter, and uniquely created experiences with Maui Heat, Vanilla Cake Pop, Salted Umami, Cinnalicious, and Chedapeno. Opopop can be purchased at Opopop.com. www.opopop.com Instagram: @opopopco https://www.facebook.com/Opopopco/ CHILL OUT: July is National Ice Cream Month and the perfect time to cool off as we head into those long hot dog days of summer. Ereka says nothing screams summer more than ice cream cake! She suggests keeping it easy with a few pre-made ice cream cakes like the Carvel Confetti Cake and the new Cookie Dough Cake from I Love Ice Cream Cakes. Ereka recommends storing one in the freezer for family barbecues, get-togethers, and pool parties. The Carvel Confetti Cake and new Cookie Dough Cake are available online at ILoveIceCreamCakes.com along with a helpful product locator or at your local grocer and bakery’s freezer section. www.Iloveicecreamcakes.com Instagram: @ILoveIceCreamCakes https://www.facebook.com/ILoveIceCreamCakes/ GRAB GEAR & GO: Many families are road-tripping throughout the summer months and that means children can catch up on reading, summer schooling, or gaming while heading to a destination. As a conscious consumer and parent, Ereka is often concerned about protecting her family’s tech gadgets from cracked screens and other mishaps that happen on-the-go. OtterBox for Kids combines trusted protection from OtterBox with products designed with kids in mind. These easy-to-use cases come in three different colors and offer an EasyGrab case stand to help little hands carry their tablet or easily hang a tablet between head rests. Other gadgets like the OtterBox Kids EasyGrab Mobile Charging & Audio Cable Bundle are available to keep the fun going while vacationing. OtterBox products are available at Verizon and Verizon.com. www.Verizon.com Instagram: @otterbox Twitter: @otterbox https://www.facebook.com/otterbox/ About YourUpdateTV: YourUpdateTV is a social media video portal for organizations to share their content. It includes separate channels for Health and Wellness, Lifestyle, Media and Entertainment, Money and Finance, Social Responsibility, Sports and Technology. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

July 16, 2021 02:00 PM Eastern Daylight Time

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Tips on Avoiding Common Boating Blunders

YourUpdateTV

In 2020, boat sales reached a 13-year high, corresponding with higher volumes of people hitting the water to enjoy outdoor recreation activities. However, with the rise in activity, Travelers data shows a corresponding jump in boating claims for the year. Recently, world renowned yacht captain and star of Bravo’s Below Deck Mediterranean, Captain Sandy Yawn, teamed with Travelers on a nationwide satellite media tour to discuss common boat blunders and what you can do to avoid costly mistakes. A video accompanying this announcement is available at: https://youtu.be/k8aWoTcD-Lo Ahead of the 2021 boating season, keeping basic safety tips in mind can go a long way to protect your family, friends and vessel. The most common boat blunders include: Navigating Negligently: 37% of all Travelers Boat and Yacht claims were the result of collisions, especially with submerged objects. Always stay alert and aware of your surroundings when operating a watercraft. Wild Weather: 16% of claims were due to damage from windstorms. Monitor your local weather and create a storm preparedness plan you can enact in the event of a tropical storm, hurricane, or other inclement weather in your area. Ignored Inspections: 11% of all claims were due to mechanical breakdown. Make sure your vessel is shipshape by having it professionally inspected at the start of every season and making any necessary repairs. Ensure Your Vessel is Insured: About half of the 12 million registered boats nationwide aren’t covered by insurance – a staggering number. Unfortunately, even when following every precaution, unforeseen circumstances can cause costly mishaps. So it’s important to make sure your vessel is covered by the right policy. For more information and safety tips, visit Travelers.com/boat About Captain Sandy Yawn: A Fort Lauderdale native with over three decades of yachting experience under her belt, Captain Sandy is one of the most respected captains in the industry. Captain Sandy knew she wanted her career to revolve around the ocean from a very young age and was not discouraged when she discovered yachting to be a male-dominated field. Knowing the difficulties that come with leading an entire team while providing 5-star service, she makes it her mission to know everything and every department on the boat. Coming off the most trying season of her career yet, Captain Sandy hopes for a return to calmer waters and is determined to give charter guests an unforgettable experience. This season, the crew goes to the Dalmatian Coast of Croatia and Sandy is up for the challenge as she attempts to cultivate a new dream team aboard 180-foot mega yacht “Lady Michelle.” About YourUpdateTV: YourUpdateTV is a social media video portal for organizations to share their content. It includes separate channels for Health and Wellness, Lifestyle, Media and Entertainment, Money and Finance, Social Responsibility, Sports and Technology. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

July 16, 2021 01:00 PM Eastern Daylight Time

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Don’t Get Scammed: Avoiding Fraud After a Natural Disaster

YourUpdateTV

With hurricane season and wildfire season now in full swing in many parts of the country, damage and loss to homes in affected areas are unavoidable. A video accompanying this announcement is available at: https://youtu.be/ssyXH4X55KU The National Insurance Crime Bureau is warning those living in areas that could suffer from a natural disaster to not only be prepared for the disaster but to be aware of the potential for fraudulent contractors and vendors taking advantage of victims in its aftermath. Oftentimes, these deceitful actors will target neighborhoods affected by disasters and make an unsolicited stop at your home. They’ll take your money, often overcharging, and do shoddy or no work at all, promising that your insurance company will pay for it all. Insurance fraud related to natural disasters can add millions of dollars paid out by insurers, which results in higher premiums for policyholders. In some cases, individual homeowners are on the hook for up to tens-of-thousands of dollars they may not be able to recover. On Wednesday, July 14, NICB President & CEO David Glawe conducted a nationwide media tour with TV stations across the country to discuss how to avoid home repair fraud after a natural disaster and many other consumer friendly topics. During the media tour interviews David Glawe discussed: The steps homeowners can and should take prior to a natural disaster and how preparation can help reduce chances of becoming a victim of fraud The kind of fraud that takes place following disasters while victims are trying to put their homes and lives back together The best practices for disaster victims when hiring contractors or vendors and tips for avoiding dishonest contractors What the federal response will be following a natural disaster and what it entails for both recovery and helping to alleviate fraud problems The most common methods fraudulent contractors try to scam disaster victims The resources available to help homeowners and other disaster victims avoid potential fraudulent actors or report fraud when they encounter it About YourUpdateTV: YourUpdateTV is a social media video portal for organizations to share their content. It includes separate channels for Health and Wellness, Lifestyle, Media and Entertainment, Money and Finance, Social Responsibility, Sports and Technology. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

July 15, 2021 11:05 AM Eastern Daylight Time

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Tayler Jade Debuts on Billboard Top 40 Indicator Chart and Millions Stream Her Music Around the Globe

Tayler Jade

Jade Entertainment, in conjunction with Independent Artist Tayler Jade announce the debut of "WYA" on the Billboard Top 40 Indicator Chart and surpassing 25 million Global Streams, two major accomplishments milestones for an independent artist in less than 90 days. “I am excited to see WYA resonate with people around the world and my community; it is the second single [of many] chapters that will be my music and my life,” said Tayler Jade. “The success of Temporary, WYA and the remixes has been overwhelming. I could have never imagined that in such a short period of time that the music of my life would interact with so many people around the world, let alone over 25 million of them.” The rise of Tayler Jade started with her first release of “Temporary” and really took off with the release of “WYA” and debuted this week on the Billboard Top 40 Indicator Chart at #39. The Dance community is showing her mad love and overwhelming support for the remix packages produced by Mikey Francis, Marc Stout, and Tony Arzadon and are packing dance floors with their remixes at the hottest night clubs in Las Vegas including OMNIA, Hakkasan, Encore Beach Club, XS, and Wet Republic. Adding the release of “ Whatever U Say ” to her growing catalogue of music will further solidify her voice in the business of music and growing influence as an artist and personality brand. “I have been working with Tayler for years, watching her grow into the amazing human and powerhouse singer you see today.” Said Thomas Barsoe, Recording Artist and Founder of Influential Artist Development Studio OC Hit. “Tayler continues to put in the work; both writing and performing daily, but I am blown away with her willingness to be vulnerable and her uncanny ability to connect with people through her music.” You can find Tayler Jade Music on SoundCloud, Spotify, iTunes, Audiomack, YouTube and many other platforms. To learn more about Tayler Jade and to join her community please visit TaylerJade.com. You can also connect with her on the following social channels: Facebook Instagram Twitter TAYLER JADE is an American Pop/R&B singer-songwriter and Personality Brand. Her debut “Dual Single” released on February 12, 2021 under her own label JADE ENTERTAINMENT, is climbing the TOP 40 Billboard Activator Chart alongside the biggest artists in the world. Her debut singles seem to be connecting with music fans worldwide, with over 25 million streams on all the major streaming platforms in just a few short months and continuing to climb. To learn more about Tayler Jade, we invite you to join her community at TAYLERJADE.COM Contact Details Jade Entertainment Jason Jepson +1 949-394-7033 jason.jepson@taylerjade.com DNT Agency Dani Thompson +17144965152 danithompson@dntagency.com Company Website https://www.taylerjade.com/

July 15, 2021 08:30 AM Eastern Daylight Time

Leaders in built-in antimicrobial technology become a united powerhouse

Microban® International

Microban ® International is proud to announce that it is bringing together its Microban ® and Ultra-Fresh ® brands and technologies under a single umbrella. Following the initial acquisition of Thomson Research Associates in 2016, Microban International will now completely harmonize the two organizations, as these titans unite to operate as a single company under the Microban International name. By consolidating their services and combining over 100 years of collective industry experience, Microban International can better serve its partners all around the world and continue to revolutionize the industry. The Microban brand is widely recognized as the world leader in bespoke antimicrobial and odor-control solutions, delivering Protection That Lives On™ and redefining surface cleanliness. In parallel, the organization’s newly emergent ingredient brand – Ultra-Fresh – delivers improved freshness for a broad spectrum of surfaces. This exciting move will allow the company to harness the trusted Microban brand alongside its Ultra-Fresh offering to create the broadest and most powerful antimicrobial product portfolio in the industry. Microban will continue to develop innovative solutions for both product lines, and further extend its turnkey services and partner support – including technical, regulatory, and legal guidance – to remain a well-rounded and trusted advisor for all. With an ever-growing partner base in 172 countries, advanced facilities around the world, and the addition of Microban laboratories and offices in Canada, Shanghai and Taiwan, partners can look forward to even better coverage, support, and market penetration. Michael Ruby, Vice President of Global Business at Microban International, commented: “Microban is proud to take this step, not only for the company but for its partners. Pushing the boundaries of innovation and building long-standing, meaningful business relationships has always been at the heart of our organization, and this exciting step will allow us to foster, nurture and develop new and existing connections. This is an opportunity for us to move forward; to continue to invest in ground-breaking technologies that benefit end-users, creating the broadest product portfolio in the industry while extending the reach of our valuable turnkey services for all of our partners.” Joe Lyons, President of Microban International, commented: “This is an important moment for the industry, as we consolidate the power of the trusted Microban and Ultra-Fresh brands under one company – Microban International. At Microban International, our brands are truly our strength, and with this move, we will continue to build our brand presence in the consumer, building, textiles, commercial and healthcare sectors, and leverage our capabilities to become a trusted household name and continue as the reigning global market leader.” Click here to learn more about Microban International. About Microban International Part of Barr Brands International (BBI), Microban International is home to the most trusted and well-known global brands in the antimicrobial, odor control, and sanitization / disinfection markets – Microban ® and Ultra-Fresh ®. Our organization has experienced over 100 collective years of growth and has revolutionized the industry. As the global leader, our proactive systems keep products cleaner, and control odors better by preventing problems before they start. Microban International drives innovation by combining science and creative solutions that enhance high-quality consumer, textile, industrial and medical products around the world. Today, the Microban and Ultra-Fresh brands and our technologies are featured on thousands of products worldwide. The company is headquartered in North Carolina with operations in North America, Europe, and Asia Pacific. For more information, please visit www.microban.com. Editorial contact for further information or follow-up Sarah Khan or Audrey Jestin at kdm communications limited, St Neots, UK Tel. +44 (0) 1480 405333 Fax: +44 (0) 1480 477833 email ideas@kdm-communications.com Contact Details © 2021 kdm communications limited ideas@kdm-communications.com Company Website http://www.microban.com

July 14, 2021 08:01 AM Eastern Daylight Time

Unique Stays Are Booming on Airbnb, with Big Opportunity for Hosts

YourUpdateTV

From a treehouse to a giant potato hotel, searches for unique homes on Airbnb have increased by 94 percent in 2021 compared to 2019, with Hosts of unique stays collectively earning $300 million globally. Recently, the Host of the Big Idaho Potato Hotel, Kristie Wolfe, teamed with Airbnb and YourUpdateTV on a satellite media tour to talk about why guests are so drawn to unique homes and the economic opportunity of hosting for those with unique spaces to share. A video accompanying this announcement is available at: https://youtu.be/R3kglXdaOA8 The Big Idaho Potato Hotel is one of the several unique stays that travelers are turning to break up the monotony of the past year. According to the Airbnb Report on Travel & Living, this fascination with unique stays is universal, with 55 percent of the 100 most wishlisted homes in the last year falling into unique categories. Unique home searches have increased by 94 percent in 2021 compared to the same time period in 2019. Searches for certain types of unique homes – such as yurts, huts and farm stays – have exploded by 10x compared to just two years ago. In fact, there are over 170,000 unique properties all over the world on Airbnb. Unique Hosts have also benefited from the increased interest in unique stays. Since the start of the pandemic, they have collectively earned $300 million globally. To help meet the pent-up demand, Airbnb launched the new Flexible Destinations tool for guests who aren’t committed to a specific destination and want to be able to filter for unique stays when finding trip accommodations. Spending time outdoors has become more important than ever, and parks are seeing a broader range of people visiting and enjoying in record numbers. As more and more people flock to these treasured places, it’s imperative to be safe and thoughtful about how to enjoy and experience them. Airbnb has teamed up with the National Park Foundation to encourage people to recreate responsibly in parks this summer and share some really helpful tips. This includes: Be mindful of where you plan to visit. Don’t overcrowd areas, as this may endanger the safety of yourself and others. When you’re ready to leave a park, make sure to pack up your garbage. Minimize waste by bringing food in reusable containers and utilize refillable water bottles. Remember to respect wildlife and always observe from a distance. And be an active part of making the outdoors safe and welcoming for park visitors of all identities and abilities. Whether you already have a unique space to share, or are interested in creating one, now is the time to consider joining Kristie in sharing it with people from all over the world, on Airbnb. If you’re interested in learning how to get started as a Host, go to airbnb.com/host About Kristie Wolfe: Kristie is a proud Idahoan who is passionate about living simply. In the winter of 2013, she fulfilled a lifelong dream of building her very own treehouse and sharing it with travellers from around the world. From the success of that unique stay, she has since been able to build a hobbit hole, refurbish a fire lookout and, of course, has made over a 6-ton spud guests can sleep in! About YourUpdateTV: YourUpdateTV is a social media video portal for organizations to share their content. It includes separate channels for Health and Wellness, Lifestyle, Media and Entertainment, Money and Finance, Social Responsibility, Sports and Technology. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

July 13, 2021 05:00 PM Eastern Daylight Time

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