News Hub | News Direct

HEYTEA's London SOHO Store Officially Opens; Attracting Large Turnouts

HEYTEA

SINGAPORE, HONG KONG SAR & MACAU SAR - Media OutReach - 17 August 2023 - Next stop, the UK. HEYTEA, the pionner and advocate of new-style tea beverages, as well as the originator of the Original Cheese Tea, officially opened its first UK store in London on August 4th. The store is located in the SOHO district, 93-107 Shaftsbury Avenue, London W1D 5DA, offering popular and signature beverages, such as the [Very Grape] series, [Roasted Brown Boba milk (Original)], [Aqua Green Cheese], amongst many others. A buy-one-get-one-free special, along with a half-price discount on the second cup during the opening days of the new store, attracted numerous fans, customers and influencers to turn up and check-in at the store. On the first day of opening, the first customer was waiting outside the store at 9:40 am, with the queue stretching over several streets in either directions of the store. Some of these customers even traveled from major cities across the UK just to get their "first cup of HEYTEA for the autumn". The price range for beverages at the HEYTEA London SOHO store ranges between £3.9 and £7.9, with popular drinks, such as [Very Grape] series and [Roasted Brown Bobo] series being priced between £5.5 and £6.9. In light of the new store opening, HEYTEA launched a limited edition London City Inspired Magnet, drawing inspiration from London's iconic Big Ben. Customers who take a photo with the 'HEYTEA' logo, raising their cups and drinking at a 45° angle, will have a chance to receive the HEYTEA City Inspired Magnet once they followed and shared their photos on HEYTEA's official social media accounts across Instagram, TIKTOK and XiaoHongShu (Little Red Book). The HEYTEA City Inspired Magnet Series, which was a hit in China, became highly sought after with the store opening. Many London fans have shared photos of their visit at HEYTEA on social media to win the HEYTEA London City Inspired Magnet. In 2012, HEYTEA began her humble beginnings along Jiangbianli Alley, Guangdong, China. Armed with the principal of using only REAL ingredients and NO artificial flavors or colorants, HEYTEA innovated the first Cheese Tea as she expands across China. In 2018, HEYTEA stepped out of China, bringing New-Style tea to her first overseas market - Singapore. With the official opening of the London SOHO store in August 2023, HEYTEA will make every effort to explore new overseas markets; bringing tea products made from REAL ingredients, i.e. REAL milk, REAL fruit, REAL tea, and REAL cane sugar, to more countries and regions, bringing joy to a larger global community. Contact Details Jonathan Chan Jonathanchan@heytea.com

August 17, 2023 09:00 AM Eastern Daylight Time

Image

Seeing is Believing – Hong Kong Wins Hearts with New Appeal for Incentive

Hong Kong Tourism Board

HONG KONG SAR - Media OutReach - 17 August 2023 - To further capture the pent-up demand for incentive travel in the region and showcase Hong Kong's latest and greatly enhanced offerings, the Hong Kong Tourism Board (HKTB) hosted multiple artfully curated familiarisation trips in the past two months to boost business. More than 160 agents and corporates from the Mainland, South Korea and India to come and experience Hong Kong firsthand. They returned home with great memories, excitement on new discoveries and immediate plans to bring major events to Hong Kong, while the city welcomed the largest incentive group from the Mainland. Mr Kenneth Wong, General Manager, MICE & Cruise of the HKTB, said, “Hong Kong has been accelerating the development of infrastructure and tourism resources. ‘Seeing is believing’ – that's the best way for anyone to experience what the city has to offer, as new attractions have been unveiled, and innovative MICE products and generous funding support have also been introduced. We are thrilled that our guests were impressed, and Hong Kong continues to be chosen as a top choice for incentive travel.” Always something new to deliver wow factors Upgraded and new attractions are enriching incentive content. The vibrant West Kowloon Cultural District (WKCD) boasts two first-rate museums – the Hong Kong Palace Museum and M+ — giving events cultural vibes. Theme attractions, Hong Kong Disneyland Resort, Ocean Park Hong Kong and the Peak Tram are creating innovative products to deliver engaging experiences. Here’s what agents joining the familiarisation trips had to say: Ms. Nam Hyo Rim, Section Manager of The MICE from South Korea, commented, “Hong Kong is a multicultural city with a perfect blend of East and West. The new museums in the city’s flagship arts and cultural quarter, WKCD, not only have world-class art exhibitions but also diverse flexible event venues for MICE groups to draw inspiration and stimulate creativity.” Ms. Kong Yan, General Manager of NEW VIEW (Shenzhen) M.I.C.E SERVICE CO., LTD from the Mainland, said, “My perception of Hong Kong has been renewed by the wide range of new experiences, from exclusive group arrangements at theme parks including the spectacular multimedia show - Visions of Hong Kong and Soul of the Ocean at Ocean Park Hong Kong and the Momentous show at Hong Kong Disneyland Resort, to VIP horse-racing parties. It’s truly unforgettable.” A kaleidoscope of new experiences for groups Beyond Hong Kong’s signature attractions, there are also creative incentive ideas catering to planners’ and corporates’ desire for immersive experiences. A wide range of themed experiences are curated to give MICE visitors a unique and memorable journey in Hong Kong. Check out how our agent friends felt after trying out the inspiring group activities: Recharge with electrifying parties Ms. Dipti Narvekar, Senior Manager – MICE of Thomas Cook India said, “Hong Kong is full of party ideas, day and night, perfect for team bonding! From bar-hopping to a poolside party at the new Water World Ocean Park or adrenaline-racing VR Sandbox, or a more premium horse-racing parties, Hong Kong has a lot of action to keep my clients who are party-goers coming back for more!” All-in-one MICE ideas on Lantau Island Ms. Liu Jun, Procurement Director of Hunan Ruizhi International Conference Exhibition Co. Ltd. from the Mainland, said: “Lantau is a neighbourhood that is full of surprises and exceptional experiences – Discovery Bay is exotic and off the beaten track. Yachting is a great way to chillax, and Hong Kong Disneyland Resort is as always full of creative entertainment for planning memorable team experiences.” Refreshing outdoor for stronger team bonding Ms. Zhang Xin, Deputy General Manager of CYTS M.I.C.E. (Shanghai) Service Co., Ltd. from the Mainland, said, “Timeless charm is Hong Kong’s strongest appeal as a MICE destination, while it is also rich in tourism resources. The city not only has an iconic skyline and dynamic dining and nightlife, but also boasts 75% of green area. The pristine undulating landscape of rocks, beaches, cliffs, hills and lakes in this compact city will definitely bring countless surprises to incentive groups.” Largest incentive group from the Mainland In the past six months, Hong Kong has been welcoming close to 300 meeting and incentive groups of all sizes, drawn by the city’s latest attractions and diversified experiences. Awed by Hong Kong’s new enhancements and diverse offerings, leading liquor brand Luzhou Laojiao has quickly decided to bring 1,250 best-performing distributors to Hong Kong in five batches in August. The corporate representative said, “We’re glad to host the first cross-boundary trip after the pandemic! The groups are excited to experience Hong Kong’s latest cultural art quarter and an all-time classic - a cruise party on Victoria Harbour. Through state-of-the-art cross-boundary infrastructure, we can make our multi-destination itinerary of Hong Kong and Macao an enriched and seamless journey.” Contact Details Ms Ivy Chung +852 2807 6255 ivy.chung@hktb.com Ms Candice Leung +852 2807 6578 candice.leung@hktb.com

August 17, 2023 08:06 AM Eastern Daylight Time

Video

G MEDICAL INNOVATIONS WILL PROVIDE SERVICES TO VETERANS AND MILITARY PERSONNEL BY PARTNERING WITH RESILIENT SUPPORT SERVICES

G-Medical Innovations Holdings Ltd

Rehovot, Israel, August 17 th, 2023 – G Medical Innovations Holdings Ltd. (Nasdaq: GMVD) (“G Medical Innovations”), an industry innovator in comprehensive remote patient monitoring solutions, today announced that its wholly-owned subsidiary, G Medical Innovations USA, Inc., has entered into an agreement with Resilient Support Services Inc. (“RSS”) to expand the health care and remote patient monitoring capabilities to U.S. veterans and military personnel. RSS is a Service-Disabled Veteran-Owned Business that partners with U.S. federal agencies and private sector businesses that are concerned with improving the medical care of veterans and the military community. G Medical Innovations’ innovative technology will help federal agencies and military personnel to better monitor and diagnose new onset cardiovascular symptoms as part of a growing need in virtual care. This will allow full access to near real-time patient information which will also be analyzed by certified cardiac monitoring technicians through G Medical Innovations’ own independent diagnostic testing facility. Available to both adult and pediatric patients, this cloud-based monitoring system includes a small, water-resistant monitor that patients will receive by mail or in person. Patient’s symptoms can then be monitored in near real-time from the comfort of their home. Those who experience unusual arrhythmias or other monitored symptoms receive immediate communication from providers, enabling greater access to care and, in some cases, earlier diagnoses of serious medical conditions. The use of the G Medical Prizma device will allow for state-of-the-art remote patient monitoring (RPM) in the comfort of their home. This care experience platform ensures that patients remain connected with their care teams through next-generation devices to improve clinical decision-making. The patients will be able to download the G Medical app and receive a digital health kit to measure biometric data in one single device. “We are excited to have G Medical Innovations provide their powerful technology and 31 test kits to those serving our country in veteran affairs and all military branches here and abroad. Innovations like this will help protect and improve the care of our veterans and military serving soldiers, now and into the future,” explained Robert Domenici, Lieutenant Colonel (USA Ret.) President and CEO, RSS Inc. “We are delighted to say that we could not find a better partner to serve veterans affairs and all military branches than RSS Inc. G Medical is committed to providing the highest level of care and service to our veterans and military personnel,” said Dr. Yacov Geva, Chief Executive Officer and Founder of G Medical Innovations. About G Medical Innovations G Medical Innovations is a healthcare company engaged in the development of next generation mHealth and telemedicine solutions and monitoring service platforms. The Company’s solutions and services can empower consumers, patients, and providers to better monitor, manage and improve clinical and personal health outcomes, especially for those who suffer from cardiovascular disease, pulmonary disease, and diabetes. The Company’s current product lines consist of its Prizma medical device, a clinical-grade device that can transform almost any smartphone into a medical monitoring device, enabling both healthcare providers and individuals to monitor, manage and share a wide range of vital signs and biometric indicators; its Extended Holter and Monitoring Cardiac Telemetry Patch services, utilizing multi-channel patient-worn biosensors with algorithms, to generate real time analysis and transmission that captures electrocardiography data continuously, including QT syndrome prolongation detection. In addition, the Company is developing its wireless vital signs monitoring system, which is expected to provide full, continuous, and real-time monitoring of a wide range of vital signs and biometrics. Its monitoring services include provision of independent diagnostic testing facility monitoring services and private monitoring services. For more information about G Medical innovations, visit https://gmedinnovations.com/. About Resilient Support Services Resilient Support Services Inc. (RSS Inc.) is an experienced multi-faceted certified service-disabled veteran-owned business providing strategic advisory services to companies looking to navigate, identify and capitalize on the vast procurement complexities and opportunities within the federal, state, local government and the commercial sectors. The company has a wide-array of health/safety, defense, industrial supply and construction products and service offerings available to its government and commercial clients within the US and abroad. Forward-Looking Statements This press release contains forward-looking statements within the meaning of the “safe harbor” provisions of the Private Securities Litigation Reform Act of 1995 and other Federal securities laws. Words such as “expects,” “anticipates,” “intends,” “plans,” “believes,” “seeks,” “estimates,” and similar expressions or variations of such words are intended to identify forward-looking statements. For example, G Medical Innovations is using forward-looking statements when it discusses the services and products to be provided by the Company to Resilient Support Services Inc and the potential benefits of G Medical Innovations’ technology and specifically the G Medical Prizma device to end users. Because such statements deal with future events and are based on the Company’s current expectations, they are subject to various risks and uncertainties, and actual results, performance, or achievements of G Medical Innovations could differ materially from those described in or implied by the statements in this press release. The forward-looking statements contained or implied in this press release are subject to other risks and uncertainties, including those discussed under the heading “Risk Factors” in G Medical’s Innovations Annual Report on Form 20-F for the year ended December 31, 2022, filed with the Securities and Exchange Commission (“SEC”) on May 16, 2023, and our other filings with the SEC, which are available on the SEC’s website, www.sec.gov. Except as otherwise required by law, G Medical Innovations undertakes no obligation to publicly release any revisions to these forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events. References and links to websites have been provided as a convenience, and the information contained on such websites is not incorporated by reference into this press release. Investor Relations Contact G Medical Innovations service@gmedinnovations.com G Medical Innovations Holdings Ltd. is a health care company engaged in the development of next generation mHealth and telemedicine solutions and monitoring service platforms. The Company’s solutions and services can empower consumers, patients, and providers to better monitor, manage and improve clinical and personal health outcomes, especially for those who suffer from cardiovascular disease, pulmonary disease, and diabetes. The Company’s current product lines consist of its Prizma medical device, a clinical-grade device that can transform almost any smartphone into a medical monitoring device, enabling both health care providers and individuals to monitor, manage and share a wide range of vital signs and biometric indicators; its Extended Holter and Monitoring Cardiac Telemetry Patch services, utilizing multi-channel patient-worn biosensors with algorithms, to generate real time analysis and transmission that captures electrocardiography data continuously, including QT syndrome prolongation detection. In addition, the Company is developing its wireless vital signs monitoring system, which is expected to provide full, continuous, and real-time monitoring of a wide range of vital signs and biometrics. Its monitoring services include provision of independent diagnostic testing facility monitoring services and private monitoring services. This press release contains forward-looking statements within the meaning of the “safe harbor” provisions of the Private Securities Litigation Reform Act of 1995 and other Federal securities laws. Words such as “expects,” “anticipates,” “intends,” “plans,” “believes,” “seeks,” “estimates,” and similar expressions or variations of such words are intended to identify forward-looking statements. For example, G Medical Innovations is using forward-looking statements when it discusses: revenue growth and profitability in future periods; the launch of the Company’s CLIA lab in Austin, TX, the Company’s online store for its Prizma Monitoring Devices on Amazon Marketplace and the Company’s HTKs business and online stores; potential announcements with large homecare service companies and large distributors for devices and At Home Test Kits; and the Company’s plans to expand its line of monitoring products and services offered to patients, hospitals and clinics. Because such statements deal with future events and are based on the Company’s current expectations, they are subject to various risks and uncertainties, and actual results, performance, or achievements of G Medical Innovations could differ materially from those described in or implied by the statements in this press release. The forward-looking statements contained or implied in this press release are subject to other risks and uncertainties,, including those discussed under the heading “Risk Factors” in G Medical’s Innovations Annual Report on Form 20-F for the year ended December 31, 2022, filed with the Securities and Exchange Commission (“SEC”) on May 16, 2023, and our other filings with the SEC, which are available on the SEC’s website, www.sec.gov. Except as otherwise required by law, G Medical Innovations undertakes no obligation to publicly release any revisions to these forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events. References and links to websites have been provided as a convenience, and the information contained on such websites is not incorporated by reference into this press release. Contact Details G Medical Innovations G Medical Innovations +972 8-958-4777 service@gmedinnovations.com Company Website https://gmedinnovations.com

August 17, 2023 06:00 AM Eastern Daylight Time

Federated Indians of Graton Rancheria Pledges $500K Matching Gift to Support Russian River Redwoods Acquisition

Save the Redwoods League

Today, Save the Redwoods League announced that the Federated Indians of Graton Rancheria (FIGR or Graton Rancheria ) has offered a $500,000 matching gift to enable the protection of Russian River Redwoods. With this pledge, all donations to the Russian River Redwoods project made before Sept. 30 will be matched dollar for dollar, up to $500,000. On Aug. 1, the League announced it had secured an agreement with RMB Revocable Family Trust to acquire a 394-acre redwood forest in Sonoma County, named Russian River Redwoods. The League now has until Sept. 30, 2023, to secure the $6.5 million needed to acquire the property and later transfer it to Sonoma County. The deal will ensure long-term protection for the Clar Tree, one of the county’s oldest and tallest coast redwoods, and for one mile of Russian River frontage near Guerneville. “We are thrilled to have the opportunity to set this forest on a restoration path to grow the old-growth forest of the future, and we are delighted that so many are eager to help! There has been an outpouring of support since our announcement earlier this month. And the generosity of our friends at The Federated Indians of Graton Rancheria is simply astonishing,” said Sam Hodder, president and CEO of Save the Redwoods League. “It is inspiring that The Federated Indians of Graton Rancheria are helping to preserve this special forest within their traditional lands.” “We are proud to support our partners at Save the Redwoods League,” said Federated Indians of Graton Rancheria Tribal Chairman Greg Sarris. “This coast redwood and Douglas-fir forest along the river is in the heart of the traditional lands and Southern Pomo territory of the Federated Indians of Graton Rancheria. As part of our mission of environmental stewardship, we are excited to help return this important habitat and culturally significant land to uses that allow it to thrive.” The Russian River is home to steelhead trout and coho and Chinook salmon. Russian River Redwoods also includes a half-mile section of Mays Canyon Creek, a well-known stream for steelhead. The site connects a contiguous habitat corridor of more than 4,000 acres of protected lands, home to northern spotted owls, bobcats, gray foxes and red tree voles. Nearly all the old-growth redwood trees at Russian River Redwoods were cut down more than 100 years ago—all except the Clar Tree. This ancient giant measures 16 feet in diameter. It stands 278 feet tall after the intense winter storms of 2023 sheared roughly 30 feet off the top. The Clar Tree is surrounded by younger mature redwoods; many are a century old and are regrowing from the roots of other ancient trees that once stood on the property. The League plans to transfer the land to Sonoma County within a year for long-term stewardship and restoration to improve wildfire resilience and advance the forest toward old-growth form and function. Sonoma County Agricultural Preservation and Open Space District will support and help fund the transfer, and it will receive a conservation easement and recreational covenant over the property to ensure long-term protection and to create an opportunity for future access. * * * The public can donate to support the protection of the Clar Tree and Russian River Redwoods on the Save the Redwoods League website. The matching grant from The Federated Indians of the Graton Rancheria will match every gift made before Sept. 30, dollar-for-dollar, up to $500,000. * * * To access hi-res images and b-roll, visit the League’s online newsroom. Save the Redwoods League One of the nation’s longest-running conservation organizations, Save the Redwoods League has been protecting and restoring redwood forests since 1918. The League has connected generations of visitors with the beauty and serenity of the redwood forests. Our 400,000 supporters have enabled the League to protect more than 220,000 acres of irreplaceable forests in 66 state, national, and local parks and reserves. For information, please visit SaveTheRedwoods.org Contact Details Liza Batallones +1 415-766-0846 redwoods@landispr.com Company Website https://www.savetheredwoods.org/

August 16, 2023 04:38 PM Pacific Daylight Time

Image

Make Going Back to College Convenient

YourUpdateTV

As the end of summer approaches, college students nationwide are preparing to head back to campus, which can often be a stressful time. Recently, Allison Stadd, SVP of Brand, Culture, and Media at Shipt, participated in a nationwide satellite media tour to share her top tips for saving and shopping this back-to-college season. A video accompanying this announcement is available at: https://youtu.be/4zjgeS_FMUc College students have enough to worry about while maintaining a good GPA, participating in extracurriculars and adapting to living away from home. Making time to shop for the essentials they need shouldn’t take away from focusing on what matters most. Allison shared three tips to help students’ budget for back-to-school: 1) Stay focused on saving during the summer months! Starting off the year with some fallback cash is important in case of emergencies and before you get that next paycheck from your student union job. 2) There’s nothing wrong with taking advantage of savings opportunities! When your favorite stores and shopping solutions are offering discounts, like Shipt’s $4.99 per month student membership for same-day delivery, take advantage! Savings solutions really should be a course at college! 3) Split the costs of groceries and activities. If you’re sharing with roommates, make a budget tracker or phone notes doc to keep track of expenses to make sure it’s equitable. Shipt is the perfect shopping solution and resource that provides more than just one benefit. As an affordable resource, you can rest assured knowing that you aren’t breaking the bank to have access to reliable shoppers with Shipt that are there to help you get all your needs. Another benefit is that Shipt is a resource that gives you more time back in your day to spend on however you want! By relying on trusted shoppers with Shipt, you’ll have help gathering your essentials for you and recommending swaps if something is out of stock. This Back to College season, Shipt is partnering with actress and entrepreneur, Issa Rae, to curate a list of her must-have student essentials from Target, such as: Wooden Letter Board: Perfect for welcoming guests or jotting down notes in a creative way! Power Bank: So you don’t get caught on campus without a charged phone! Ballpoint Affirmation Pens: Level up your ballpoint pens with inspiring words of affirmation to get you through your work! Cheez-its: A timeless late night study snack! For information about Shipt’s new student membership, now available for just $4.99 per month, please visit shipt.com/student or download the Shipt app. About Allison Stadd Allison Stadd is the Senior Vice President of Brand, Culture, & Media at Shipt, where she brings her domain expertise in brand building, social media, and digital marketing to connect with consumers. Over the course of her career, she has held a variety of leadership roles, developing and executing creative strategies to forge real human connection. Allison received her undergraduate degree from University of Pennsylvania. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

August 16, 2023 02:08 PM Eastern Daylight Time

Video

News Release

Crypto Projects With 100x Potential: Tron (TRX), Polkadot, Everlodge

Total Media

With a new cryptocurrency bull market on the way, investors are looking for high-potential projects. While there are thousands available, TRON, Everlodge and Polkadot are expected to offer the best returns. Experts believe that Polkadot is significantly undervalued. With a rapidly growing ecosystem, it could hit new all-time highs over the next year. Meanwhile, TRON is gaining traction in markets worldwide, and has increased in value by 12.94% in the last year. Everlodge is yet to be released. However, the project provides game-changing utility and is expected to offer huge returns. Find Out How To Buy Everlodge (ELDG) Everlodge Is Taking Property Digital Everlodge is a groundbreaking new DeFi project. It utilizes DeFi technology to help investors purchase fractional shares in luxury villas, hotels, and vacation homes. With the market for vacation homes increasing a massive 4.6% annually, Everlodge is expected to provide investors with a number of lucrative opportunities. The platform is designed to be simple for both sellers and buyers. Owners can mint their property as an NFT, which is then fractionalized. Investors can then purchase NFT fractions for a lower cost than if they were to buy the entire property. This reduces the barriers to entry, letting more investors profit throughout the market. Everlodge will reward early investors with a guaranteed return. The project uses a dynamic pricing model in which ELDG tokens will increase after each phase of its presale has sold out. This, in addition to several token holder benefits, has put Everlodge in high demand despite the fact that its presale hasn’t started yet. Once it begins, Everlodge tokens will start selling at $0.01 and are expected to reach $0.035 before its presale has finished. Holders will be able to stake tokens for a passive income. They will also receive free nightly stays in hotels and villas if they join the rewards club. These can be used as a free holiday or sold for a profit. TRON’s Growth Slows In July Over the last thirty days, TRON has increased in value by 0.60%. The project surged to $0.09 on the 22nd of the month after XRP won its case against the SEC. This was also a win for TRON, as its founder now faces legal action from the regulatory board. Although TRON’s value has declined, investors remain bullish. The project's daily trading volume has remained above $150 million and is pushing $200 million going into August. As TRON’s popularity continues to increase, experts believe that TRON could hit $0.1 by the end of the year. Polkadot Could Be Undervalued According To Analysts Polkadots price has decreased by 3.04% in the past month. The project is now trading at $5.17 and remains 40% lower than its value just one year ago. However, both experts and investors agree that Polkadot is significantly undervalued. In 2023, the Polkadot ecosystem has grown faster than ever. Its number of contributors has increased from 15,000 to 19,090, breaking a record in the process. As a result, Polkadot is now the second largest ecosystem in terms of contributors. After breaking records, Polkadot continues to expand. 10 new decentralized apps have been launched, with several more planned for Q3. With its ecosystem continuing to expand, experts predict that Polkadot could hit new all-time highs during the next crypto bull market. Find out more about the Everlodge (ELDG) Presale Website: https://www.everlodge.io/ Telegram: https://t.me/everlodge Contact Details Everlodge PR marketing@everlodge.io Company Website https://everlodge.io/

August 16, 2023 12:20 PM Eastern Daylight Time

SURVIVING THE BACK-TO-SCHOOL SCRAMBLE

YourUpdateTV

Emmy Award-Winning Television Host and Lifestyle Expert, Marisa Brahney partners with Afterpay, Famous Footwear and The Vitamine Shoppe. A video accompanying this announcement is available at: https://youtu.be/e_oyhHkTPXo It is the time of year parents break a sweat thinking about the back-to-school scramble, which includes scheduling, extracurricular activities, and shopping. In fact, according to the National Retail Federation, consumers are expected to spend record amounts for both back-to-school and back-to-college shopping this year. Spending is likely to reach an unparalleled $41.5 billion, which is up from last year’s $36.9 billion. Families with children in elementary through high school are projected to spend an average of close to $900 on back-to-school items this year. Emmy Award-Winning Television Host and Lifestyle Expert, Marisa Brahney shares a few of her favorite ways to get ready for another school year. FOOTWEAR One of the most popular back-to-school items continues to be footwear. Brahney says she’s not surprised, because all three of her kids and their friends love getting new shoes for the new school year. Additionally, as a parent, she mentions how kids’ and teenagers’ feet grow fast, and for that very reason, she keeps an eye on all the latest styles. Famous Footwear is the back-to-school destination for the whole family and home to brands consumers all know and love, including Nike, Crocs, Converse, New Balance, HeyDUDE and Doc Martens, just to name a few, all at a great value. Famous is the premier one-stop destination for back-to-school shopping, which makes the entire experience convenient. Whether online or in-store, families can find a wide selection of styles and trends. The lifestyle expert points out one of the things that stands out to her as a mom, and that’s Famous for the Perfect Fit. “Kids feet grow FAST! If you’re shopping in-store, seek out a helpful Famous Footwear Sizing Expert to ensure your kids’ shoes fit just right,” says Brahney, adding, “There are so many great styles to choose from for your kids to step into the new school year in style.” For more information visit any of the 900 Famous Footwear stores nationwide or online at famousfootwear.com. Social media handles: Facebook: famousfootwear Instagram: @famousfootwear HEALTH & WELLNESS Back-to-school season isn’t just about looking good, it is also about feeling good. Brahney says this is a high-energy time of year and parents and caregivers need to make sure everyone in the family has all the nutrients they need to make it through a busy day. “I keep an eye out for all the latest and greatest ways to do it,” says Brahney, adding “One brand, MaryRuth’s offers high-quality supplements for the whole family, with delicious tasting formulas that make maintaining healthy routines easy for kids and parents.” The best place to shop for these supplements is The Vitamin Shoppe and vitaminshoppe.com, the leading destination for lifelong wellness solutions. Liquid Morning Multivitamin is MaryRuth’s number one product. It is an easy-to-take liquid with minerals, amino acids, and multiple essential vitamins formulated for anyone from ages 1 to adult—pretty much an entire family. Brahney points out that it’s also vegan and sugar-free. “I’m a big fan of their Kids’ Organic Multivitamin & Postbiotics gummies in mixed berry and cherry flavor, as well as the Liquid Nighttime Multimineral coconut flavor to help support better sleep and healthy bones,” says Brahney. For more information or to find these supplements, visit The Vitamin Shoppe and vitaminshoppe.com. Social media handles: Facebook: https://www.facebook.com/maryruthorganics Instagram: https://www.instagram.com/maryruthorganics TikTok: https://www.tiktok.com/@maryruthorganics Twitter: https://twitter.com/maryruths YouTube: https://www.youtube.com/@maryruthorganics Hashtags: #MARYRUTHS FINANCIAL FITNESS The majority of back-to-school shoppers are searching out deals and they are also prioritizing budgets. Brahney highlights how back-to-school shopping can quickly add up and be a financial stress. “No matter the type of budget, whether robust or conservative, it really comes down to how shoppers plan on paying for their back-to-school items,” says Brahney, adding, “That’s why I really like the Afterpay app. As one of the leading buy now, pay later platforms, it’s a budgeting tool—so I can ease back into back-to-school shopping.” Afterpay partners with thousands of brands to offer interest-free, pay-in-four installment payments, which allows shoppers to buy all their back-to-school necessities now and pay over time, without the worry of interest and revolving debt posed by credit. Brahney says, “It's a one-stop-shop! So, whether you’re shopping in-store or online for computers, footwear, clothing… you name it… Afterpay empowers shoppers to pay how they want so they can get what they need for the new school year to be a success.” Find out more by downloading Afterpay app. Facebook: Afterpay USA Instagram: @afterpayusa Twitter: @AfterpayUSA Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

August 15, 2023 02:47 PM Eastern Daylight Time

Video

CITY GEAR HOSTS CUTZ 4 KIDS BACK TO SCHOOL CELEBRATION WITH FREE HAIRCUTS AND SCHOOL SUPPLIES IN JENNINGS, MO

Hibbett, Inc.

As summer vacation draws to a close and the new school year approaches, Hibbett | City Gear and Jordan Brand announce an action-packed Back to School celebration in Jennings. Cutz 4 Kids will take place on Sunday, August 20, 2023 at City Gear, located at 8005 W. Florissant Ave, in Jennings. The Back to School event will run from 12pm to 5pm. “We are grateful for our partners at Jordan for helping us host this year’s Cutz 4 Kids Back to School celebration for the Jennings community,” said Perry Wade, City Gear, District Manager. “It’s a great way to kick off the new semester and get the little ones excited about going back to class.” City Gear wants to make the back to school prep a little easier with some free stuff for families, while they are getting their back to school shopping done. The public is invited to stop by on Sunday, August 20 th from 12pm to 5pm to join the fun. City Gear will provide free children’s haircuts and school supplies to attendees. Each year, City Gear hosts special back to school events across the country to show appreciation to local families in their communities, who may be stretched with back to school expenses. The company hires professional barbers and brings them onsite to provide free professional children’s haircuts for attendees. There is a party atmosphere to get kids pumped up about the new school year with their fresh new cuts and free school supplies. Throughout the day there is music, special promotions, giveaways, light refreshments and much more. Children of all ages are welcome to get free haircuts and school supplies on a first-come, first-serve basis, while supplies last. About Hibbett, Inc. Hibbett, headquartered in Birmingham, Alabama, is a leading athletic-inspired fashion retailer with 1143 Hibbett and City Gear specialty stores, located in 36 states nationwide. Hibbett has a rich history of convenient locations, personalized customer service and access to coveted footwear, apparel and equipment from top brands like Nike, Jordan, and adidas. Consumers can browse styles, find new releases, shop looks and make purchases online or in their nearest store by visiting www.hibbett.com. Follow us @hibbettsports and @citygear on Facebook, Instagram and Twitter. Contact Details Wendy Yellin pr@hibbett.com Company Website https://www.Hibbett.com

August 15, 2023 10:05 AM Eastern Daylight Time

Santa Clara Valley Open Space Authority Opens New Preserve to the Public: Máyyan 'Ooyákma – Coyote Ridge Open Space Preserve

Santa Clara County Open Space Authority

The Santa Clara Valley Open Space Authority (Authority) will open the 1,859-acre Máyyan ‘Ooyákma – Coyote Ridge Open Space Preserve to the public on Thursday, August 31. Five miles of new trails – including a new 3-mile segment of the Bay Area Ridge Trail and a wide range of accessible experiences – will be open for free to hikers on a schedule that balances recreation and nature experiences with the sensitive habitat for the many species that make their home in the preserve’s rare serpentine grasslands. For members of the media only: There will be a private preview of the preserve on Wednesday, August 30, followed by a trail dedication ceremony with the Bay Area Ridge Trail Council. To attend, please RSVP to news@openspaceauthority.org On October 14, 2023, the Authority will host a free Community Day celebration at the preserve. The event will feature special speakers and fun family-friendly activities. Details to come at openspaceauthority.org. The public may sign up to receive updates here. About Máyyan 'Ooyákma – Coyote Ridge Open Space Preserve Less than 15 miles south of downtown San José and nestled between the Santa Cruz and the Diablo mountain ranges, Máyyan 'Ooyákma in Northern Coyote Valley connects over one million acres of core habitat and open space. "Máyyan 'Ooyákma - Coyote Ridge is a biodiversity hot spot in Santa Clara County, and its opening as a preserve presents an unparalleled opportunity to educate the public about the importance of protecting habitats for endangered plants and animals and helping them adapt to a changing climate," said Andrea Mackenzie, general manager of the Open Space Authority. "With our free Butterfly Pass, bilingual interpretation, special hours and docent-led programs, the Open Space Authority is embarking on a novel approach to enlightening visitors about the pressing climate crisis and the sensitive species that rely on these lands. This place will serve as an inspiring outdoor classroom, welcoming people of all ages and abilities to learn about wildlife, climate science and how to responsibly care for the land." Trails and Access The trails at the preserve are organized as follows (see map below): MÁYYAN WÁAYI (COYOTE VALLEY) OVERLOOK TRAIL Distance: 1,000 feet | Average Grade: 5% SERPENTINE SPRING TRAIL | BUTTERFLY PASS REQUIRED | Distance: 1.3 miles | Elevation change: 1,000 feet TULE ELK TRAIL | BUTTERFLY PASS REQUIRED | Distance: 1.3 miles | Elevation change: <50 feet BAY CHECKERSPOT TRAIL | BUTTERFLY PASS REQUIRED | Distance: 2.5 miles | Elevation change: 1,000 feet Three of the preserve’s trails are located inside a “Habitat Protection Area,” where 1,830 acres are enrolled in the Santa Clara Valley Habitat Plan. To help safeguard the vulnerable species and natural resources present inside the preserve, the Habitat Protection Area will be carefully observed for human impacts and managed by Open Space Authority staff and volunteers. The area’s serpentine grasslands provide refuge for a wide variety of rare plants and wildlife, some of which have teetered on the edge of extinction. Among them are the Bay checkerspot butterfly, the Metcalf Canyon jewelflower, California red-legged frogs and tiger salamanders, tule elk, Western burrowing owls, golden eagles and numerous other birds of prey. Please note: A free annual Butterfly Pass is required year-round to access the trails inside the Habitat Protection Area. Passes are available at https://news.openspaceauthority.org/butterfly-pass-2023 To ensure that the Preserve’s sensitive habitat remain protected, all trails within the Habitat Protection Area will be closed Mondays and Tuesdays, with seasonal hours that will vary based on the needs of the local wildlife. Additionally, wildflower season traditionally attracts a lot of visitors on Bay Area trails, so starting March through May 2024, weekend access to the trails within the Habitat Protection Area will be available only via free docent-led hikes and events that require advance registration. Other important details about the visitor experience at Máyyan 'Ooyákma - Coyote Ridge: Parking at the preserve is limited to 42 vehicles. Amenities include an ADA all-gender restroom and paved pathways inside the central gathering area, seating and shaded picnic areas, shaded overlooks and multilingual educational interpretation signage in English, Spanish and Vietnamese. Due to the sensitivity of the preserve’s habitats, dogs and drones are not permitted anywhere on the property. No water is available at the preserve. Full details about preserve access schedule and regulations are online at https://www.openspaceauthority.org/preserves/coyoteridge.html “We are excited to welcome visitors to enjoy the trails," said Derek Neumann, field operations manager for the Open Space Authority. “This preserve is unlike any other in the Bay Area. It's home to many rare, endangered and endemic plants and animals, which is why our hours of operation and access to the Habitat Protection Area are seasonal and require the free Butterfly Pass. We want visitors to witness firsthand how unique this place is. We are asking everyone to do their part to help respect and protect the sensitive plants and wildlife that call this place home.” History of Máyyan 'Ooyákma – Coyote Ridge Open Space Preserve The preserve is located within the ethnohistoric territory of the Muwekma Ohlone Tribe of the San Francisco Bay Area, which worked with the Open Space Authority to integrate a Chochenyo translation of “Coyote Ridge” into the preserve’s name. Máyyan 'Ooyákma is pronounced “ My-yahn Oiy-yahk-mah.” The Tribe also helped develop bilingual interpretive materials at the preserve to give further visibility to the Chochenyo language. In 2015, the Open Space Authority permanently protected the property after successfully securing a total of $8.6 million in funding to protect the rare serpentine grasslands, the Bay checkerspot butterfly population found on the preserve and the r wildlife connectivity this location provides between the Santa Cruz Mountains and Diablo Range. The acquisition was made possible through the generous support of various public and private partnerships, including the U.S. Fish and Wildlife Service, the U.S. Bureau of Reclamation, the State Coastal Conservancy, the Wildlife Conservation Board, California State Parks, the Santa Clara Valley Habitat Agency, the Gordon and Betty Moore Foundation and the Resources Legacy Fund. Prior to its preservation, the property served as a buffer between the bustling Santa Clara Valley and a 5,127-acre facility for rocket and missile testing that United Technologies Corporation operated just a stone's throw away from San José. Funding for this public access project totaled $4 million, provided by the Open Space Authority's Measure Q, a $400,000 grant from the Gordon & Betty Moore Foundation, $400,000 in funding from the Metropolitan Transportation Commission’s Priority Conservation Area Grant Program and over $2.5 million from California State Parks. ### Click here for photos, B-ROLL, and brochures About the Santa Clara Valley Open Space Authority The Santa Clara Valley Open Space Authority conserves the natural environment, supports agriculture, and connects people to nature, by protecting open spaces, natural areas, and working farms and ranches for future generations. Since 1993, the Authority has protected almost 30,000 acres of open space, natural areas and working lands, watersheds, and wildlife habitat – providing ecologically friendly outdoor recreation and preserving the natural beauty and environmental health of the Santa Clara Valley. For more information, please visit openspaceauthority.org Contact Details Santa Clara Valley Open Space Authority Charlotte Graham, Public Information Officer +1 408-439-6541 cgraham@openspaceauthority.org Company Website https://www.openspaceauthority.org/

August 15, 2023 06:00 AM Pacific Daylight Time

Image