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Viral and Cult-Fave beauty brand Live Tinted officially launches in Sephora Canada

Live Tinted

Viral Beauty Brand Live Tinted celebrates a new milestone with its official launch in Canada as an exclusive retail partner to Sephora Canada both in-store and online. Since the brand’s inception, Live Tinted has been intentionally driven by its community first, from product development to campaign storytelling. It's no surprise that the exclusive Sephora Canada launch comes at the eager request of Sephora customers across Canada. Already a diverse ethnic market with varied needs across all areas of beauty, Live Tinted’s launch at Sephora Canada helps bring clean, effective and inclusive makeup, skincare, and SPF products with universal shades and purposeful formulas to the loyal Canadian beauty consumer. Live Tinted is a US-based beauty brand designed to solve unique beauty concerns for a variety of skin tones and ethnicities, with a special focus on managing dark circles and hyperpigmentation. Developed by beauty expert and influencer Deepica Mutyala, Live Tinted’s claim to fame began in 2015 when Mutyala shared a YouTube video on her channel showcasing how to cover dark circles on South Asian skin with red lipstick. After the video went viral, it garnered over 10 million views and since then Mutyala continues to be featured on some of the most influential outlets as a beauty authority and disruptor. The video’s success encouraged Deepica to dive deeper into her beauty journey launching the brand and her first product, the best selling ‘Huestick’ in 2018, marking the birth of Live Tinted. Live Tinted’s products are skincare-infused, featuring ingredients like Hyaluronic Acid, Vitamins C and E, as well as Squalene. The range of products hydrate and brighten the skin in addition to being clean, vegan, cruelty-free and fragrance-free. The brand earned Sephora Canada’s seal of approval with the retailer’s “Clean at Sephora” distinction. Fast forward to today, five years later, Live Tinted expands its retail availability beyond the United States by partnering with Sephora Canada, the biggest beauty retailer in Canada, to serve and expand its growing customer base. “Our community has always been at the forefront of everything we do, and I’m over-the-moon to finally be able to bring an in-person shopping experience to our community in Canada, who have been supporters of Live Tinted since the very beginning. And to do that with a retailer like Sephora is an absolute dream come true,” says Deepica Mutyala, Founder + CEO. The inclusion of Live Tinted into Sephora Canada aligns with the retailer’s 25% pledge, a commitment to showcase brands that reflect Canada’s diversity. As one of few South Asian-owned makeup brands to launch in Sephora Canada, Live Tinted is excited and proud to tangibly contribute to increasing diverse representation in beauty. “We continue to expand our offering with exclusive, first-to-Canada, innovative brands that resonate with our diverse beauty community,” says Jane Nugent, Senior Vice President of Merchandising, Sephora Canada. “We love Deepica’s vision and focus on South Asian beauty needs. Her curated, solution-oriented assortment makes Live Tinted a perfect and exciting addition.” Beginning July 16, Live Tinted fans can purchase their favourite products on the Sephora Canada app, for early access, followed by the official launch on Sephora.ca on July 17 and in a majority of Sephora Canada stores on July 21. Live Tinted fans can look forward to seeing all their must-haves from the brand available to them at Sephora Canada including the infamous Huestick. The Live Tinted product assortment available at Sephora Canada will include best sellers in both skincare and color, including Superhue Hyperpigmentation Stick, Superhue Brightening Eye Cream, Huestick Color Correct, HueGlow, and more. For more information on the Live Tinted launch into Sephora Canada or media inquiries, please reach out to Langton PR. Contact Details Langton PR Inc. Daniel Pillai, Vice President daniel@langtonpr.com Amanpreet Dhami, Senior Director amanpreet@langtonpr.com

July 12, 2023 09:00 AM Eastern Daylight Time

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Mechelle Evans Announces GlowByMe, Her New Skincare Company

Client Valley

Las Vegas, NV - Mechelle Evans, the founder of GLO by ME SKIN, is pleased to announce her new company dedicated to revolutionizing the skincare industry. With a focus on providing excellent services and education, Mechelle is transforming the way individuals care for their skin. Mechelle, an esteemed Aesthetician, believes that healthy and glowing skin is a birthright for everyone. Recognizing the skin as the body's largest organ, she emphasizes the importance of proper skincare. Through a comprehensive range of services, Mechelle helps her clients achieve their skin goals, whether it's combating acne, reducing wrinkles, or maintaining overall skin health. However, Mechelle's mission extends beyond offering services; she is dedicated to educating individuals about the significance of skincare. She emphasizes the harmful effects of UV rays and environmental pollutants on the skin, which can lead to premature aging and other skin conditions. By instilling the importance of regular facials, proper cleansing, and the use of high-quality products, Mechelle empowers her clients to protect and enhance their skin's health. Mechelle's journey into skincare began in the early 1990s when she worked as a television extra. Witnessing the damage caused by heavy makeup and sun exposure, she became determined to maintain her own skin's health. Her introduction to Dr. Obagi, a renowned skincare expert, solidified her belief in the transformative power of skincare, prompting her to further educate herself on the subject. Motivated by her passion for helping others achieve clear and healthy skin, Mechelle made the life-changing decision to become a full-time aesthetician. Despite leaving behind a six-figure salary, she was driven by a greater purpose. Mechelle aimed to make a lasting impact on people's lives and be remembered for making a real difference. As an advanced licensed professional specializing in melanated skin, Mechelle offers a wide range of services, personalized skincare recommendations, and advanced treatments like chemical peels, microneedling, and lasers. Her goal is to provide effective solutions tailored to diverse skin tones, challenging prevailing mindsets that discourage treatment for such skin types. Driven by her dedication to delivering results, Mechelle embarked on creating her own skincare line. Her flagship product, a 1% retinol, stands out for its ability to address multiple skin types and deliver exceptional results. Infused with powerful antioxidants, essential amino acids, minerals, and botanical moisturizers, this retinol promotes healthy cell regeneration and collagen production, resulting in reduced visible signs of aging, diminished pores, and blemishes. Through GLO by ME SKIN, Mechelle Evans is redefining skincare by combining the power of education, quality treatments, and effective products. With her advanced knowledge, personalized approach, and commitment to inclusivity, she has become a trusted advisor and advocate for skin health. In a world where healthy skin is highly valued, Mechelle's vision of empowering individuals to embrace their natural beauty and achieve a healthy complexion is becoming a reality. Her expertise, passion, and transformative results have earned her a reputation as a leading force in the skincare industry. As Mechelle continues to leave her mark on the field, her dedication and expertise are changing lives. Through GLO by ME SKIN, she is making a genuine difference, leaving a lasting legacy as someone who revolutionized skincare and helped individuals achieve radiant, healthy skin. About Mechelle Evans: Mechelle Evans is the founder of GLO by ME SKIN, a skincare brand dedicated to providing innovative and effective skincare solutions. With a passion for skincare and a commitment to education, Mechelle offers personalized services and products to help individuals achieve healthy and radiant skin. Her expertise and transformative results have earned her recognition as a trusted advisor in the skincare industry. Contact Details GLO by ME SKIN Crissy Henry office@9figuremedia.com Company Website http://www.globyme.com/

July 11, 2023 05:24 PM Eastern Daylight Time

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Graton Resort & Casino Launches Mobile App with Northern California’s Only Turnkey Cashless Solution for Hassle-Free Slot Play

Graton Resort & Casino

Graton Resort & Casino today introduced a mobile app allowing guests instant access to personalized offers and rewards and tracking funds for slot play. The app’s Resort Wallet™ is the first of its kind in Northern California, providing guests a truly cashless solution for visiting the casino/resort. “We are excited to offer our guests a more convenient way to play and review their account information,” said Lana Rivera, Vice President and General Manager at Graton Resort & Casino. “Our guests enjoy an elevated casino experience at Graton, and now our app gives them a cashless gaming experience right from their phone.” Key features of the Graton App: Access to Resort Wallet™, a cashless solution for players, built into the app. Graton Rewards offers and promotions throughout the resort, personalized for guests. There are various ways to redeem awards (slots, hotel, spa & salon, resort-style pool, gift shop merchandise discounts). Graton Wallet and Fast Funds for those who qualify. Fast Funds requires a soft credit check and does not impact a credit score. Easily transfer cash, free play and credits while also tracking and generating player loyalty bonuses. Individualized promotional offers for Graton dining (including 630 Steakhouse, the resort’s fine dining destination) and big-name entertainment at The Event. Guests can download the free app on Google Play or the App Store. Guests that sign up for the Rewards Program receive free slot play upon joining. All guests must be at least 21 years of age to qualify for a Rewards Card or the Graton App. Persons under 21 are not permitted on Graton Resort Casino property. Complete Graton Rewards information is available here. Graton Casino Resort amenities include: A full gaming experience with 3,000 slot and video poker machines, more than 130 table games and live poker. A modern, upscale 200-room hotel with a Four Diamond rating from AAA for its superior quality and service. The Spa & Salon, with 10,000 sq. ft. of superior treatments and services. A 1,200-square-foot fitness facility with state-of-the-art cardiovascular and strength-training equipment. An expanded pool area (148,000-gallon swimming pool) with a bar, poolside dining, spacious cabanas and comfortable lounge chairs. Guests have a complete range of dining options: 630 Park Steakhouse (fine-dining steak and seafood, with an extensive wine list). Tony’s of North Beach and Tony’s Slice House (Italian fare with pastas, pizzas, antipasti, and salads all prepared from Tony’s famous recipes. Forbes recently named Tony’s “Best Pizzeria in America”). Boathouse Asian Eatery (innovative Asian cuisine). Marketplace, serving everything from burritos, award-winning barbeque and burgers to noodle soups and specialty coffee drinks. For more information on Graton Resort & Casino, visit www.gratonresortcasino.com. ### MEDIA, PLEASE NOTE: To request further information and interviews or for additional images, please contact Brianne Miller at Graton@landispr.com or (650) 575-7727. About Graton Resort & Casino Located in Sonoma County, Graton Resort & Casino has a commanding presence among the rolling hills of Northern California's wine country. Owned and operated by the Federated Indians of Graton Rancheria, Graton Resort & Casino features table games, the latest slot machines, upscale and casual dining, plus entertainment options for visitors and locals alike. For more information, please visit www.gratonresortcasino.com. Contact Details Landis Communications Inc. Brianne Miller +1 650-575-7727 Graton@landispr.com Company Website https://www.gratonresortcasino.com/

July 11, 2023 08:30 AM Pacific Daylight Time

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‘Puerto Rico’s Day at the Ballpark’ Series Launches in 2023

Atlantino LLC

PUERTO RICO – July 11, 2023 – ( NOTICIAS NEWSWIRE ) – Atlantino, organizers of the newly launched series of baseball events at select MLB stadiums celebrating the island of Puerto Rico, Puerto Rico’s Day at the Ballpark, announced that the PRCDA (Puerto Rico Convention District Authority) has officially signed on as the presenting sponsor. The events will be held between July 18-30, 2023 in Arlington, New York, Boston, Detroit, and Atlanta. Through its properties LatinoBaseball.com and 21 Events, Atlantino sought to create a series of baseball events recognizing Puerto Rico’s rich 125-year baseball history dating back to January of 1898, and also as a source of many notable ballplayers over the years. In the Fall of 2022, the organizers partnered with the PRCDA to honor one of those memorable players, Roberto Clemente. The participating teams in the series include the Texas Rangers, the New York Mets, the Boston Red Sox, the Detroit Tigers, and the Atlanta Braves. The players to be acknowledged include Iván “Pudge” Rodríguez, Edwin Diaz, Joey Cora, Francisco Lindor, Enrique “Kike” Hernández, Ramón Vázquez, Alex Cora, Javier Báez, Juan Nieves, Alex Lange, Riley Greene, Joe Jiménez and Eddie Rosario. Activations at each game will include live or curated music, signage and videos, a Puerto Rico representative throwing out the first pitch, a pre-game on field presentation to recognized players, a booth or kiosk with giveaways, as well as broadcast promotions via television and radio with local regional sports networks (RSNs). As part of the series, the organizers commissioned custom-designed artwork commemorating each of the Puerto Rican ballplayers, while drawing from their Puerto Rican heritage. Each player will have their one-of-a-kind framed art piece presented to them on-field prior to each game. "Puerto Rico loves baseball for many reasons, we are proud that so many excellent players call us home. This sport is part of our tradition, of who we are, of our history. It is impossible to speak about our Island without mentioning Roberto Clemente and so many others," said Mariela Vallines, Executive Director of the PRCDA. “It’s a great honor to elevate the positive image of Puerto Rican baseball since the late 1800s until today by sharing historical baseball data and recognizing the Puerto Rican baseball stars on MLB teams in 2023. By combining our expertise in Hispanic marketing and media with a passion for baseball, we aim to create memorable experiences that showcase Puerto Rico's Convention and Entertainment District, tourist destinations, vibrant culture and talented athletes," stated Ralph Paniagua, Atlantino Managing Director and Publisher of LatinoBaseball.com The series schedule is as follows: Series Events – 7/18/23 at 7:05 p.m. CT- Arlington- Texas Rangers- Iván “Pudge” Rodríguez – 7/20/23 at 1:10 p.m. ET- New York- New York Mets- Edwin Diaz, Joey Cora, and Francisco Lindor – 7/25/23 at 7:10 p.m. ET- Boston- Boston Red Sox- Enrique “Kike” Hernández, Ramón Vázquez, and Alex Cora – 7/26/23 at 6:40 p.m. ET- Detroit- Detroit Tigers- Javier Báez, Juan Nieves, Alex Lange, Riley Greene – 7/30/23 at 1:35 p.m. ET- Atlanta- Atlanta Braves- Joe Jiménez and Eddie Rosario Sponsors for the various activities include the Puerto Rico Convention District Authority (PRCDA), El Distrito, Puerto Rico Convention Center, and Discover Puerto Rico. Strategic partners, producers, and media allies for these events include LatinoBaseball.com, Skip Font, Ji Starr, HypeSmack, Zaida Colon PR, Talented Art Pro, Texas Rangers, NY Mets, Boston Red Sox, Detroit Tigers, Atlanta Braves, NESN, SNY, and Bally Sports. About PRCDA Puerto Rico Convention District Authority (PRCDA) is a public corporation created under Law Number 351 of September 2nd of 2000, as amended. Its mission is to develop and operate the Convention District, positioning Puerto Rico as a world-class business, tourism, and entertainment destination. PRCDA's objectives include efficiently managing prominent venues, revitalizing urban areas, promoting job creation and business opportunities, and acting as a facilitator in partnership with the private sector. About Atlantino LLC Over the past 37 years, Ralph and Joseph Paniagua have built Atlantino into a powerhouse sponsorship and activations platform for Latino sports, entertainment, experiential, and digital. Through Atlantino and the company’s 21 Events, Latino Baseball ( LatinoBaseball.com ) and Latino Boxing media properties, Ralph has spearheaded Fortune 100 brand activations with more than 18 Major League Baseball teams, the Roberto Clemente Foundation, and more recently Golden Boy. Contact Details Heather Lopez Enterprises Heather Lopez +1 305-647-9275 heather@heatherlopezenterprises.com Zaida Colón PR Zaida Colón +1 787-429-2923 zaidacmediaplanners@gmail.com

July 11, 2023 10:15 AM Eastern Daylight Time

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The APP Welcomes AARP to The APP Tour as Official Naming Rights Sponsor of Champions and Masters Divisions, Title Sponsor of 2024 Champions Cup

APP

AARP Champions Division is the APP’s USA Pickleball-sanctioned tour for professionals aged 50 plus, AARP Masters Division serves professionals aged 60 plus; 2024 AARP Champions Cup will showcase the best pro and amateur pickleball players 50 years or older The Association of Pickleball Players (APP), the nation’s preeminent pickleball organization for professional, amateur, and recreational pickleball players of all ages, has announced the further expansion of its sponsorship portfolio with the addition of AARP as the Official Naming Rights Sponsor of the APP Tour’s Champions and Masters Divisions and the title sponsor for the APP Tour’s Champions Cup. AARP, the nation’s largest nonprofit, nonpartisan organization dedicated to empowering people 50 and older to choose how they live as they age, now joins forces with the nation’s fastest-growing sport. AARP Champions Division is the APP Tour’s official USA Pickleball-sanctioned division for professionals aged 50 and over, while AARP Masters Division is the official tour for professionals aged 60 and over. AARP will also serve as the official title sponsor of the APP Tour’s Champions Cup, an annual tournament, starting in 2024, held exclusively for professional and amateur pickleball players 50 and over. The AARP Champions Cup will take place in early 2024 at a venue to be announced. As part of AARP’s sponsorship of the APP, the brand will be immersed into the APP Tour with in-venue branding and visibility, including signage, social media promotion, on-site activation spaces, and inclusion in APP Tour broadcast productions – spanning coverage on CBS Sports Network and ESPN2 as well as livestream coverage on APPTV and ESPN+. Additionally, at select APP Tour events, AARP will sponsor a pre-event pro seminar, led by APP pro players and designed to educate players of all levels with instruction, tips and tricks to improve their pickleball games. “We are very proud to welcome AARP into the APP family,” commented Tom Webb, CMO of the APP. “As stewards of the game of pickleball, we take immense pride in supporting all pickleball players, from elite pros to amateurs and recreational players, and in particular those aged 50 and above who are such an important part of the incredible growth of pickleball across the United States. One of our core values is inclusivity and support for all players and adding AARP, an organization dedicated to healthy aging, allows us to better support our players.” “We know that being active and having social connections is important for mental well-being and overall health and happiness as we age,” noted Barbara Shipley, SVP of Brand Integration at AARP. “Pickleball supports a physically and socially active lifestyle and AARP is excited to shine a brighter light on people 50 and over who play at any level. Their stories inspire, educate and encourage people to play, have fun and make new friends, helping them make their health and happiness last as long as they do.” To stay updated on the APP, visit theapp.global, and follow us on Instagram, Threads, Twitter, TikTok, Facebook and LinkedIn. About the APP Founded in 2019, the Association of Pickleball Players (APP) serves professionals, amateurs and recreational players of all ages in the fastest growing sport in the USA. The first and only tour officially sanctioned by USA Pickleball, the 2023 APP Tour slate has 16 announced tournament stops, in addition to International and Collegiate Series events. The APP also prides itself on developing the next generation of pickleball champions through its Next Gen Series and other youth initiatives. To stay updated on the APP, visit theapp.global, and follow us on Instagram, Threads, Twitter, TikTok, Facebook and LinkedIn. About AARP AARP is the nation's largest nonprofit, nonpartisan organization dedicated to empowering people 50 and older to choose how they live as they age. With a nationwide presence, AARP strengthens communities and advocates for what matters most to the more than 100 million Americans 50-plus and their families: health security, financial stability and personal fulfillment. AARP also produces the nation's largest circulation publications: AARP The Magazine and AARP Bulletin. To learn more, visit www.aarp.org/about-aarp/, www.aarp.org/español or follow @AARP, @AARPenEspañol and @AARPadvocates on social media. Contact Details The APP Daniel Sagerman +1 847-800-8182 dsagerman@theapp.global AARP Vanessa Camozzi +1 202-256-7408 vcamozzi@aarp.org Company Website https://theapp.global

July 11, 2023 09:00 AM Central Daylight Time

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Omniablinds introduces Smart Shades

Online Value Group

OmniaBlinds, a leading manufacturer of custom-made smart motorized shades, is proud to announce the launch of its new line of smart shades powered by Eve MotionBlinds with Apple HomeKit technology. These smart shades are the first in the market to include the new home connectivity standard "Thread", making them future-proof and ready for the upcoming smart home standard, Matter. User friendly The OmniaBlinds smart shades are designed to seamlessly integrate with Apple's smart home platform, HomeKit, providing users with an effortless setup process simply by scanning a QR code. The smart blinds connect via Bluetooth, eliminating the need for a gateway or smart bridge. Once connected, the smart blinds become part of a smart home ecosystem, interacting with other HomeKit-certified accessories to create the desired ambiance, safety, and comfort at any time of day. The smart shades also feature a pull function for manual control, making them accessible to everyone, even those without a smartphone or smart home technology. Additionally, OmniaBlinds offers various remote controls, providing users with multiple ways to operate their smart blinds. Sustainable - Custom Made in Sweden OmniaBlind's commitment to sustainability is reflected in its choice of fabrics. All fabrics are made sustainably in Sweden, ensuring environmentally friendly manufacturing processes and fair treatment of employees. The materials are designed to last for decades and maintain their color over time despite constant sunlight exposure. Future-proof smart shades with Matter Looking ahead, OmniaBlinds is preparing for the launch of Matter, the new smart home standard developed by Apple, Google, Amazon, SmartThings, and more. When Matter becomes available, the Eve MotionBlinds motors will work directly not only with Apple HomeKit but also with all other leading smart devices, such as Alexa, SmartThings, Google Assistant, and more. Shop online with Worldwide shipping OmniaBlinds is dedicated to providing high-quality, custom-made smart shades to customers worldwide. The company offers shipping to the United States, United Kingdom, Germany, Australia, Sweden, Denmark, Norway, Canada, Spain, Italy, India, Portugal, Mexico, and all other countries in the world. All window treatments are custom-made in Sweden with premium-quality fabrics and components. For more information about OmniaBlinds and its smart shades, visit https://omniablinds.com About OmniaBlinds OmniaBlinds is a smart blinds manufacturer from Sweden that makes and sells custom-made smart motorized shades worldwide with stylish designs and premium quality fabrics. The company is a partner with Eve Systems, a German company that builds connected home products, and Coulisse, a window coverings manufacturer from Holland, to create smart shades that change how we control our blinds in the future. Press Contact: Dan Sonström hello@omniablinds.com Omniablinds Contact Details OmniaBlinds AB Dan Sonstrom hello@omniablinds.com Company Website https://omniablinds.com

July 10, 2023 12:05 PM Eastern Daylight Time

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Phunware enhancing hospitality with Smart Hospitality Solution in Thumper Pond Resort launch

Phunware Inc

Phunware COO Randall Crowder joins Proactive's Natalie Stoberman to share the details of its newly announced collaboration with Minnesota's Thumper Pond Resort to launch Phunware's Smart Hospitality Solution. Crowder says Thumper Pond Resort offers a picturesque setting with a championship golf course and various amenities. Coupled with Phunware's mobile Smart Hospitality Solution, Crowder explains that Thumper Pond can allows guests to maximize their experience at the resort. Crowder shares how the application leverages Phunware's advanced location software, enabling users to navigate the property easily, both indoors and outdoors where guests can explore the golf course and conveniently order food and drinks from anywhere; ensuring prompt delivery. The app also incorporates contextual engagement, sending personalized messages based on guests' location and preferences. Phunware also utilizes artificial intelligence to craft these messages while maintaining a human-centric connection with guests. The aim is to transform guests' smartphones into mobile concierges by offering personalized and efficient services. Contact Details Proactive Investors +1 347-449-0879 na-editorial@proactiveinvestors.com

July 06, 2023 04:31 PM Eastern Daylight Time

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As IMF Deputy Director Issues AI Warning, Workers Are Unprepared For Disruptions Caused By Advent Of AI – Amesite Is Looking To Change That

Amesite Inc.

By David Willey, Benzinga Click here to download the latest research report on Amesite. The technology of tomorrow is rapidly becoming the economy of today, and governments and workers are unprepared for the changes, said Gita Gopinath, Deputy Director of the International Monitory Fund (IMF), in a recent interview with the Financial Times. Artificial intelligence (AI) is here to stay, and it is already changing how people live and work. As technology reshapes the marketplace, governments and institutions need to act fast, both in terms of implementing regulations but also “also in terms of preparing for probable substantial disruptions in labor markets,” said Gopinath. She highlighted the potential for particularly extreme changes – that will include both benefits and disruptions – coming from large-language models like ChatGPT. In previous decades, the assumption has been that individuals and economies would adjust to new technologies. “The lesson we have learned is that it was a very bad assumption to make,” concluded Gopinath. That is why online platform and course developer Amesite (NASDAQ: AMST) has made it its mission to help institutions upskill both students and workforces. It is rejecting the complacency model that has failed workers in the past and is working with businesses, universities, government agencies and others to help prepare them to thrive in a changing economic and technological environment. Amesite Works With Business And Schools Amesite has always had a technology-first approach, and to support its eLearning offerings, the company recently launched Version 6.0 (V6) of its platform website. Amesite’s white-label, scalable platform is designed to host courses from businesses and learning institutions that help them upskill and reskill their employees. As part of its commitment to helping the transition to an AI-powered economy, it launched a free course on the fundamentals of ChatGPT and has integrated several AI capabilities into V6. Amesite is positioning itself as a leader in adopting AI in the educational sector, which it believes places it at the vanguard of AI development and integration. An Ipsos survey from late 2021 found that education was the sector people thought most likely to be impacted by AI. Bill Gates has also recently commented on the transformation that AI could bring to education, saying AI has the potential to take learning to a “whole new level.” One way Amesite is helping change education is through its partnership with the National Association for Equal Opportunity in Higher Education (NAFEO). Amesite is working with NAFEO-affiliated colleges and universities to deliver upskilling content through NAFEO’s Center for Opportunity, Excellence and Equity (COEE) learning management system. Amesite also recently partnered with Michigan Works! Southeast (MWSE) to provide training materials through MWSE’s Learning Community Environment system. Other companies looking to adapt in the eLearning sector include Coursera Inc. (NYSE: COUR), 2U (NASDAQ: TWOU) and Powerschool Holdings Inc. (NYSE: PWSC). However, Amesite cites data from a third-party source indicating it has both a higher positive consumer sentiment score and a lower negative sentiment score than any of its competitors. This puts it in a strong leadership position in the AI-powered learning sector, according to Amesite. Learn more about how Amesite is disrupting education with AI. Amesite Inc., an artificial intelligence driven platform and course designer, provides online products in the United States. The company uses machine learning to offer a mass customized experience to learners. Its customers include businesses, universities and colleges, K-12 schools, and non-profit organizations. The company was incorporated in 2017 and is headquartered in Detroit, Michigan. This post contains sponsored advertising content. This content is for informational purposes only and not intended to be investing advice. Contact Details Amesite, Inc. +1 734-876-8141 info@amesite.com Company Website http://www.amesite.io

July 06, 2023 09:00 AM Eastern Daylight Time

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Insider Buying: Hedge Fund Legend Makes A Series Of Stock Purchases In Premium Digital Smart Home Fitness Company Interactive Strength (NASDAQ: TRNR - “FORME”)

FORME

By David Willey, Benzinga Notable hedge fund manager Bradley Wickens has made a series of insider purchases adding to his position of more than a 10% holder in premium digital smart home fitness company Interactive Strength Inc. (NASDAQ: TRNR - “FORME”). FORME is a digital fitness platform that combines premium connected fitness hardware products with live virtual 1:1 personal training. The Company completed an IPO in May and aims to establish itself as a leader in the premium fitness training market by combining at-home convenience with cutting-edge personal training services through its award winning connected hardware products. Wickens, a UK-based hedge fund manager and founder of Broad Reach Investment Management, started with a 10% ownership stake in Interactive Strength. Wickens has made a series of share purchases since Interactive Strength’s initial public offering (IPO), and he increased his number of TRNR shares by over 120,000 during the month of May. In his most recent purchase, he acquired 20,000 shares of stock at an average purchase price of $5.71, for a total of $114,200. This brought Wickens’ direct share ownership to 1,699,891 shares, for a value of $9.7 million. When a senior company executive, board member – or in this case, a major shareholder (someone who owns more than 10% of a company) – purchases company shares or other securities, it is referred to as insider buying and is frequently viewed as an indication that those within the company are optimistic about the future value of the company’s share price and the overall growth trajectory of the company. Purchasing activity from a seasoned hedge fund manager like Wickens would likely be viewed as particularly suggestive of outside optimism for the company, even if Wickens were not an insider. However, Wickens doesn’t represent the only hedge fund interest in Interactive Strength. Block.one, a UK-based investment firm, recently purchased shares of TRNR common stock at $8 per share, bringing its total securities owned to 3.2 million. The online and digital fitness market has grown significantly since the pandemic, with the U.S. representing the largest segment of the online fitness market. According to the Company’s research, they believe the total addressable market (TAM) includes nearly 10 million households, representing a total potential market of $18 billion. Learn more about Interactive Strength Inc. by visiting their website. FORME is a digital fitness platform that combines premium connected fitness hardware products with live virtual personal training and coaching to deliver an immersive experience and better outcomes for both consumers and trainers. FORME delivers an immersive and dynamic at-home fitness experience through two connective hardware products: 1. The FORME Studio (fitness mirror) and 2. The FORME Studio Lift (fitness mirror and cable-based digital resistance). The Studios uniquely transform to host a variety of workouts and activities, returning to an elegant, full-length mirror when not in use. In addition to the Company's connected fitness hardware products, FORME offers expert personal training and health coaching in different formats and price points through Video On-Demand, Custom Training, and Live 1:1 virtual personal training. This post contains sponsored advertising content. This content is for informational purposes only and is not intended to be investing advice. Contact Details TraDigital IR - Adam Holdsworth adam@tradigitalir.com Company Website https://formelife.com/

July 06, 2023 09:00 AM Eastern Daylight Time

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