News Hub | News Direct

Communications

Advertising Communications Graphic Design Internet Marketing Media Publishing SEO
Article thumbnail News Release

BUCK Announces Successful Merge With VTProDesign

BUCK

BUCK (" BUCK " or the " Company "), a global creative company that brings brands, stories, and experiences to life through art, design, and technology, today announced it will be joining forces with VTProDesign (“ VTProDesign ”), the LA-based interactive design studio. The move is the first-of-its-kind network expansion for BUCK and an organic next step for both companies as they continue to create innovative experiences for their clients including Meta, Nike, Microsoft, Google, Airbnb, and Netflix, to name a few. While both companies stand to benefit from integration at the operational level, the driving force for the merger is attracting, retaining, and growing world-class talent. As the creative services industry continues to evolve, BUCK and VTProDesign are staking their success on how they work—not just what they create —putting sustainable creative culture and a commitment to craft front and center. Jeff Ellermeyer, Co-Founder and CEO of BUCK stated, “Our goal is really quite simple: to deliver incredible work by incredible people while fostering a strong culture. BUCK and VTProDesign is a partnership of exactly that. BUCK’s superpowers intersect design and technology, while VTProDesign has advanced their storytelling to experiences that blur the line between digital and physical. The partnership allows us to expand and grow with a network of like-minded talent and entrepreneurs across diverse offerings, regions and clients. We couldn’t think of a better group of masterminds than VTProDesign to join the BUCK family.” With digital revenue growth in the advertising industry 28%, the demand for immersive experiential marketing is also on the rise. 81% of both B2B and B2C marketers are currently planning in-person events, with or without a virtual component. BUCK’s merger with VTProDesign will boost the company’s talent pool in this crucial area, folding in expertise in physical experiences, interactive technologies, and bespoke tools to solve never-before-seen problems. “VTProDesign has always been about growth and advancements in innovation, reflecting our values and evolution as creators. BUCK is a natural fit for us, as we continue to grow our footprint, partnering with best-in-class creatives that are committed to craft, culture and people. The merge will ultimately result in tremendous growth for VTProDesign, unparalleled opportunity for our employees, and a really impressive mix of creatives all at one table. It’s a 5+5=11 situation, and we can’t wait to see what kind of groundbreaking work we come up with together,” said Vartan Tchekmedyian, CEO of VTProDesign. VTProDesign is no stranger to creating full 360 experiences regardless of medium, connecting people to brands, products and innovation through crafted experiences, using technology as a tool. The group names Netflix, Google, Ray-Ban, and Heineken as part of their client roster. Highlights of The Merge The network expansion is accretive to BUCK and VTProDesign, establishing a unique creative talent pool and positioning them for scaled business growth. BUCK Brand Leadership: The BUCK team has the track record and abilities to quickly amass a significant presence in the design, tech, and digital creative markets, along with the necessary expertise to integrate and incorporate new creatives across a diverse group of verticals and platforms. VTProDesign Brand Leadership: BUCK will be positioned with a best-in-class creative team, along with a management team composed of highly successful and experienced professionals across design, creative technology, and integrated production across four offices in Los Angeles, New York, Sydney, and Amsterdam. Focused Creative Market: BUCK believes it to be best suited for a network expansion as an influential and established creative company with eight straight years of high double-digit revenue growth. For 2022, BUCK will be managing in excess of 600 headcount globally with physical presences in LA, NY, Sydney, and Amsterdam. The 2022 forecast equates to 100% growth in trailing three years—all while managing the pandemic period. Merging in VTProDesign equates to an additional 50% of the 2021 hired headcount servicing a diversified client offering. VTProDesign, also a high growth company, is forecasted to add an additional 20% EBITDA to BUCK’s financials and double-digit revenue growth. BUCK entered an exclusive letter of intent with VTProDesign, officially closing on June 6th,, 2022 pursuant to which the two have merged. VTProDesign will retain its identity, and Vartan Tchekmedyian and Michael Fullman will both retain their positions at VTProDesign. Management Team Jeff Ellermeyer, Founder, and CEO of BUCK Jeff Ellermeyer has worked for nearly three decades at the intersection of technology and design, culminating in his current role as Co-Founder and Chief Executive Officer of BUCK. In 1996, Jeff founded Fullerene, a pioneering creative services company that worked with early web and music clients. In the early 2000s, when Jeff discovered motion design, he recognized it as the future of experience. He founded BUCK in 2003 on this belief and folded in Ryan Honey and Orion Tait as partners. Drawing on his education in Computer Science and Film, Jeff’s enthusiasm for innovation and culture-shifting creativity has guided him throughout his time at BUCK. His passion is to foster a scalable, sustainable creative culture that attracts, retains, and grows the world’s best talent. Ryan Honey, Founder, Co-Chief Creative Officer of BUCK With over two decades of experience building and leading teams through ground-breaking design and content production, Ryan Honey is Co-Founder and Co-Chief Creative Officer of BUCK. Starting in 1999 at the dawn of the broadband content revolution, Ryan served as Creative Director for Heavy.com, where he and his teams pushed the boundaries of what was possible within the browser. His experience in live-action and animation combined with his background in design led him to build an early motion graphics division heavily focused on commercial production and network packaging. In 2003, Ryan left Heavy and moved to Los Angeles, where he subsequently co-founded BUCK alongside Jeff Ellermeyer and Orion Tait. Since then Ryan has led numerous projects with world-famous clients such as Google, Apple, Meta, Coca-Cola, Nike, McDonald’s, Toyota, and Honda, earning numerous awards, including an Emmy, multiple gold Cannes Lions, Clios, and over 150 additional awards from the most prestigious industry competitions in the world. Today, he continues to innovate, developing new capabilities at BUCK while fostering global growth. Wade Milne, Chief Financial Officer of BUCK Wade Milne brings over 20 years of finance and global capital market experience to his role as the Chief Financial Officer for BUCK. Graduating with a degree in accounting, Wade began his career in small business tax advising before working across multiple creative service brands, including the APAC region at parent holding company, IPG, where he successfully earned his CPA. After moving his base to the US market, Wade spent 5 years reshaping R/GA’s finance department on behalf of new leadership, partnering with the industry's best in retooling offerings and opening new locations. Following this, Wade spent time with Private Equity, strengthening his capital market muscle whilst strategically managing business operations for marketing and sales to global capital markets, before finding his long-term home at BUCK. Since joining BUCK in early 2020, Wade has successfully built its finance, FP&A, accounting function, has overseen its first external audit, led the debt raise, and has become a critical factor to BUCK’s M&A division and strategy. Vartan Tchekmedyian CEO of VTProDesign Vartan Tchekmedyian has been VTProDesign’s Chief Executive Officer since its inception, leading a team of artists, designers, and producers by providing high-level business strategy across all projects that run through the interactive L.A. design studio. Following his graduation from USC in 2010 - where he offered turnkey event production for both campus and corporate events - he founded VTProDesign as a team of one, with a simple goal of engaging with audiences through innovative mediums. Over the course of several years, Vartan successfully grew a small team focused on conceptualizing digital campaigns, expanding to the creation of full 360 experiences. Regardless of medium, Vartan’s vision is to connect people to brands, products and innovation through crafted experiences, using technology as a tool. Since then, the group has worked with household names such as Netflix, Google, Ray-Ban, and Heineken, building an honorable client roster. Michael Fullman, Chief Creative Officer of VTProDesign Michael is Chief Creative Officer at VTProDesign. He’s been progressing VT’s vision for 10 years, overseeing and pushing its creative growth and developing the organization to be a leader in interactive innovation. Michael graduated from Loyola Marymount University with a BA degree in theater and started working in music touring design shortly after. After joining VTPro, Michael dove into a combination of different projects, ranging from touring design for some wild acts to experiential designs for brands like Google. Michael has a deep understanding of design and production and has collaborated with countless brands and artists to bring their most complicated and technologically challenging ideas to life. About BUCK With offices in New York, Los Angeles, Sydney, and Amsterdam, BUCK is a global creative company pushing boundaries of art, design, technology, and digital experiences. Founded in 2004, the company has built a reputation for outstanding craftsmanship and innovation by finding creative opportunities in every challenge. BUCK has successfully created one-of-a-kind experiences for top clients across the cultural and technology spheres, including Meta, Nike, Google, Twitter, Airbnb, and Netflix, to name a few. Recognized as an industry leader within design and technology, BUCK’s awards include an Emmy, multiple gold Cannes Lions, Clios, pencils, cubes, and over 150 additional accolades from the most prestigious competitions in the world. Instagram: @buck_design Twitter: @buck_tv Vimeo: http://www.vimeo.com/buck About VTProDesign Building unique worlds to help brands connect audiences to radical experiences, VTProDesign is here to evoke emotion and create interactive journeys others are simply too scared to take on. The immersive design company leads with an innovative yet authentic foot forward, curating a team of trailblazers that push the boundaries on how an audience connects with an experience. Taking the immersive storytelling industry by storm, VTProDesign successfully merges art, design, and interactive visual & audio installations into one powerhouse, creating one-of-a-kind experiences. Instagram: https://www.instagram.com/vtprodesign/ TikTok: https://www.tiktok.com/@vtprodesign References: AdAge: Agency Report 2022 Revenue Growth, 2022 Agency EA: The 2022 State of Experiential Research Study Findings, 2022 For investor inquiries, please contact: Wade Milne, Chief Financial Officer, wade@buck.co Contact Details Jive PR + Digital Jalila Singerff +1 613-614-6777 jalila@jiveprdigital.com Company Website https://buck.co/

June 16, 2022 09:08 AM Eastern Daylight Time

Article thumbnail News Release

My Code Releases New Studies that Examine Digital Consumption Habits of Multicultural and LGBTQ+ Audiences

My Code

My Code, the largest multicultural digital media platform in the United States that enables brands, agencies, publishers and storytellers to decode and connect with multifaceted and diverse audiences, today released two annual studies, the Multicultural Consumer Fact Pack and the LGBTQ+ Consumer Fact Pack. These Fact Packs offer insight into the nuances, attitudes, and digital consumption habits of Hispanic, Black, AAPI and LGBTQ+ consumers. The Fact Packs are valuable new resources for companies that are seeking information on diverse consumer engagement including data on fast-growing channels like video, podcasting and social media. The release of these reports supports My Code’s mission to reshape the future of media so that everyone is authentically and accurately represented, especially as multicultural and LGBTQ+ consumers grow in population and influence. The Fact Packs were produced by My Code’s Intelligence Center, the company’s proprietary platform dedicated to providing a pulse on the ever-changing sentiments, opinions and habits of multicultural American consumers. “Accurately depicting and engaging with diverse audiences in advertising and marketing all starts with understanding the nuances and details about what makes each group unique,” says Jennifer White, COO at My Code. “These new Fact Packs better position My Code as the go-to expert for helping brands make data-backed decisions on how to authentically connect with multicultural and LGBTQ+ audiences and establish lasting relationships.” “We pride ourselves with the fact that My Code’s employee base is 85% multicultural and we work alongside minority-owned and led publishers, creators and producers,” said Ginny Yang, VP of Marketing at My Code. “This gives us a greater purpose to ensure that multicultural audiences are authentically represented and allows us to more clearly relay what diverse audiences want to see in marketing efforts.” Topline insights from the Multicultural Consumer Fact Pack include: Internet usage plays a significantly more prominent role in multicultural consumers’ lives compared to non-multicultural adults. Compared to 67% of non-multicultural U.S. adults, 75% of multicultural U.S. adults use the internet while away from home. 71% of multicultural U.S. adults consume videos one or more times per day vs. 57% of non-multicultural U.S. adults. 70% of multicultural U.S. adults play video games on a monthly basis vs. 66% of non-multicultural U.S. adults, and 50% consider themselves “gamers” compared to 43% of non-multicultural U.S. adults. Brands must have a playbook in place before connecting with consumers on social media, as social platforms are susceptible to online racial hate and misinformation. 79% of multicultural U.S. adults use social media one or more times per day vs. 75% of non-multicultural adults. 78% of multicultural U.S. adults feel online racial hate is a serious problem and 44% feel platforms’ enforcement of community guidelines is inadequate; 63% of non-multicultural U.S. adults feel online racial hate is a serious problem and 52% feel platforms’ inadequately enforce community guidelines. The Multicultural Consumer Fact Pack includes a creative impact test, which found that multicultural consumer growth requires understanding and incorporating multicultural nuances early in campaign planning processes. The most significant findings from the Multicultural Creative Impact Test include: Multicultural U.S. adults are 3.8 times more likely to say the “mainstream” creatives need more diversity. Culturally relevant creatives are 25%-62% more compelling to multicultural audiences. Topline insights from the LGBTQ+ Consumer Fact Pack include: Marketers should connect with openly LGBTQ+ consumers online as the internet plays a prominent role in their lives. 75% of openly LGBTQ+ adults use the internet while away from home vs 68% among total U.S. adults. 69% of openly LGBTQ+ adults consume videos one or more times per day vs. 59% among total U.S. adults. 75% of openly LGBTQ+ adults play video games monthly and 51% consider themselves “gamers” vs. 67% and 42%, respectively, among total U.S. adults. Social media posts and comments pose risks to community building and engagement among openly LGBTQ+ consumers. 82% of openly LGBQ+ adults use social media one or more times per day vs. 76% among total U.S. adults. 79% of openly LGBTQ+ adults feel online racial hate is a serious problem, the third-largest cohort of consumers that feel this way, the largest two cohorts being Black adults and multicultural women, respectively. 70% of the total U.S. adult population feel that online racial hate is a serious problem. The LGBTQ+ Consumer Fact Pack also includes a creative impact test which explores the potential impact cultural creative elements play in LGBTQ+ consumer behavior. The most significant findings from the LGBTQ+ Creative Impact Test include: Openly LGBTQ+ adults are 2.7 times more likely than overall U.S. adults to say they want to identify with the people in “mainstream” creatives more. Openly LGBTQ+ adults are 2.0 times more likely to say the “mainstream” creatives need more diversity. To download the Multicultural Consumer Fact Pack, please visit this link: https://mycodemedia.docsend.com/view/2acep9n9ena2pdx7 To download the LGBTQ+ Consumer Fact Pack, please visit this link: https://mycodemedia.docsend.com/view/3n2bdaa9rbskhumb About My Code My Code is a digital media company that enables brands, agencies, publishers, and storytellers to decode and connect with multifaceted and diverse audiences. My Code was formed following the expansion of H Code, a 2x Inc. 5000-ranked company founded in 2015, into additional demographics beyond Hispanic consumers. With a diverse team of marketers, sellers, researchers, and storytellers specializing in an ever-growing selection of Cultural and Affinity Codes, My Code helps companies of all sizes reach millions of Hispanic, Black, and AAPI consumers with unmatched authenticity. My Code combines proprietary insights from its Intelligence Center, first-party targetable datasets, and custom creative to deliver unparalleled multimedia content that effectively reaches diverse audiences across the digital landscape. Having evolved from its Hispanic-centric origins, My Code is now a robust, minority-dominant organization dedicated to the economic empowerment of the diverse communities and audiences it represents. Its purpose-driven media marketplace allows advertisers to easily invest in minority-owned and led publishers, creators, and producers. Today, My Code’s employee base is 85% multicultural, 70% Hispanic/Latinx, and 50% female across its offices in the U.S. and Latin America. Contact Details North 6th Agency for My Code +1 203-518-2348 mycode@n6a.com Company Website https://mycodemedia.com/

June 16, 2022 09:00 AM Eastern Daylight Time

Article thumbnail News Release

Velocity Global Adds Prominent HR Thought Leader and DEI Changemaker Nzinga Shaw as Global Advisor

Velocity Global

Velocity Global, the leading provider of international talent solutions, is proud to add Nzinga “Zing” Shaw as a global advisor. Shaw joins Velocity Global to help pave the way for a more culturally diverse and equitable future of work for talent across 185 countries. “I’m excited to work with Velocity Global and share my experiential knowledge with its vast network and clientele,” said Shaw. “I know how vital it is for organizations to empower their employees and build a strong and rewarding corporate culture by committing to diversity and putting people first.” “As a company whose employees and clients span the globe, it's important that our partnerships represent who we are and what we believe in. Velocity Global holds diversity, equity, and inclusion as top priorities and we’re honored to work with Zing as her expertise will elevate our own initiatives and provide our leaders with invaluable guidance,” said Sarah Fern, chief people officer at Velocity Global. Shaw is an award-winning DEI changemaker who has led impactful growth as the first-ever chief diversity officer for the NBA, working with the Atlanta Hawks. She has led the global DEI functions for major brands such as Starbucks and Edelman and has held additional HR roles with the NFL and YES Network. Zing is currently president of the global DEI & ESG practice for ZRG Partners, a specialized talent advisory and executive search firm where she leads impactful DEI program implementation. Shaw has been a trusted advisor on a number of corporate and nonprofit boards, where her expertise on HR and other matters is highly sought after. She currently serves on the committee for the Velocity Global Impact Award, an honor that celebrates LPGA and LET players who have helped grow the sport of golf and inspired the next generation of athletes to positively impact the world. The Velocity Global Impact Award Committee comprises women of diverse backgrounds, all of whom are dedicated to advancing opportunities for women both professionally and athletically. About Velocity Global Velocity Global accelerates the future of work for anyone, anywhere, anyhow. Its Global Work Platform™ simplifies the employer and talent experience through its proprietary cloud-based talent management technology, backed by personalized expertise and unmatched global scale. With talent solutions in more than 185 countries and all 50 United States, the platform combines global Employer of Record and Contractor Management to onboard, manage, and pay talent worldwide. Thousands of brands rely on Velocity Global to build global teams without the cost or complexity of setting up foreign legal entities or state registrations. Velocity Global was named a “Leader” in Global Employer of Record services by prominent analyst firm NelsonHall. Founded in 2014, the company has hundreds of employees across six continents. For more information, visit velocityglobal.com. Contact Details Velocity Global Janessa Rivera +1 720-650-4348 news@velocityglobal.com Company Website https://velocityglobal.com/

June 16, 2022 07:00 AM Mountain Daylight Time

Image
Article thumbnail News Release

DwaparPromoters, India’s Leading Marketing Agency Launches its Branch in the U.S.

DwaparPromoters

DwaparPromoters.com is a marketing agency that has been successfully working on the Indian market for years and has helped hundreds of clients reach their marketing goals, both offline and online. The Mumbai-based company, which encompasses a robust presence in India, has recently entered the U.S. market and opened its office in Seattle, Washington. DwaparPromoters offers integrated marketing services including brand communication, reputation management, content marketing, digital advertising, public relations, SEO, social media marketing, media buying, performance marketing, data analytics, and much more. Due to the high demand in the Indian market, business expansion was necessary. The agency, which has created some eminent communication campaigns for their premiere clients and helped many businesses to scale up their profits, hopes to engage with more brands in the coming year. The goals of DwaparPromoters are to merge the line between communication, marketing, and technology and to make the workflow easier and better in every way. DwaparPromoters has never failed to promote original ideas and has always encouraged the creativity of the team members, which makes it even more rewarding for everyone involved. The company has always believed in providing the best products and services to its customers and continues to pursue that goal with a new office in Seattle. Contact Details DwaparPromoters Alexander Meyer +1 877-653-2468 alexander@dwaparpromoters.com Company Website https://dwaparpromoters.com/

June 16, 2022 01:00 AM Mountain Daylight Time

Article thumbnail News Release

Xip Secures $5 Million in Seed Funding and Announces $1 Million Creator Fund

Xip

Xip announced today it has secured $5 million in seed funding and launched a $1 million Creator Fund to support knowledge creators who produce educational, tutorial, or coaching content. As the first platform to bring the personalized video format popularized by Cameo to the online learning space, Xip connects learners with experts they know and love, who offer them personalized feedback through asynchronous videos. Jomayra Herrera from top education VC Reach Capital led the funding round with participation from LinkedIn Executive Chairman and Founding Partner of Next Play Ventures Jeff Weiner; Chief Operating Officer of MasterClass and angel investor Mark Williamson; Benjamin Grubbs from Next 10 Ventures; and Bertelsmann Digital Media Investments (BDMI), among other compelling venture capitalists, startup founders, and operators. “We are thrilled to partner with the Xip team. We know the best type of learning is personalized, actionable, and in the moment,” said Jomayra Herrera from Reach Capital. “Xip enables exactly that by rethinking how consumers can learn from creators. It’s a moment of delight for learners and a great way to generate sustainable income for creators.” Xip connects users with popular knowledge creators on YouTube, TikTok, Twitch, and Instagram, who frequently receive direct messages from fans asking for one-on-one help. Current Xip creators include notable coaches, professional athletes, musicians, and photographers. “For decades, one-on-one help has been shown to produce significantly better learning outcomes than one-size-fits-all instruction. Yet most of the advancement in the online learning space is of the one-size-fits-all variety,” said Xip Co-founder & CEO Chris Taylor. “Widespread access to high-quality content is great, but the options for personalized help are still lacking. Xip makes one-on-one instruction easily accessible to improve the way we all learn.” On average, creators earn four times higher hourly rates compared to synchronous Zoom lessons. Xip users find the platform incredibly helpful and give it five-star reviews 97% of the time. The Xip Creator Fund is designed to help creators kickstart their success as online instructors. Participating creators receive income guarantees, marketing support, equipment, waived setup fees, and additional resources to start earning meaningful income from helping their fans. “Starting an online coaching or instruction business is resource-intensive, and we want to help by investing in our creators,” Taylor said. “If you’re a creator who has dreamed of starting an online education business, we’re here to help you bring that dream to life.” In addition to the Creator Fund, Xip will use its seed round to invest in the team and product. Xip Co-founder & CTO Eddie Siegel said, "I'm looking forward to using this funding to grow our exceptional engineering team. We have a very exciting future ahead of us as we continue to invest in building the world-class tools that creators need to bring 1-1 learning to the masses!" For more information, visit www.xip.co. About Xip Xip delivers a personalized learning experience that changes the way people learn online. As the first platform to bring the customized video format popularized by Cameo to the online learning space, Xip connects learners with experts they know and trust, who offer them personalized feedback through asynchronous videos. Xip is devoted to true learning and improvement and enables tutorial creators to earn meaningful income by providing their fans with one-on-one help that scales. Visit Xip.co to learn more. Contact Details Trust Relations Alisha Dickinson +1 858-652-0061 xip@trustrelations.agency

June 15, 2022 01:27 PM Eastern Daylight Time

Article thumbnail News Release

Logitix Expands Performing Arts Division to Help Theaters and Arts Events Optimize Ticket Sales

Logitix

Logitix, the leader in live event ticketing technology and analytics, announced they are expanding their performing arts division to help theaters optimize pricing, distribution, and inventory management of tickets. As part of their growth in performing arts, Logitix named longtime industry executive Jack Rubin as their strategic advisor. As the Co-Founder and former CEO of Tessitura Network, Rubin is one of the preeminent leaders in enterprise CRM, ticketing, marketing, fundraising, and analytics for theaters, arts centers, operas, festivals, dance companies, and orchestras. “Jack is an absolute icon in our industry and will be an essential part of our continued growth in the performing arts,” said Logitix President Greg Nortman. “As the most trusted solution for optimizing ticket sales, we look forward to helping even more live events within the performing arts industry.” Logitix optimizes ticket sale outcomes for all of its partners through proprietary dynamic pricing and ticket sales distribution through multiple channels. Its unique platform analyzes millions of real-time data points, providing up-to-the-minute insights within the live event marketplace. “I recognize that Logitix has the technology, data, and analytics expertise tied to sales distribution channels that can produce considerable revenue for the performing arts sector,” said Rubin “What they bring are new sales channels for these organizations. They are clearly building something special in the world of ticketing and I’m thrilled to be part of the journey.” Rubin was Co-Founder and CEO of Tessitura Network from the company's inception in 2001 until he stepped down during a long-planned transition in 2021. He guided the company from an initial two-person organization with two license holders, to over 725 organizations in ten countries using Tessitura. Rubin’s prior experience includes the position of Chief Financial and Strategic Officer of Hotels.com, where he assisted in a successful IPO for the company in 2000. Jack has an M.B.A. from the Wharton Graduate School and a B.B.A from the University of Texas. About Logitix Logitix is the preeminent monetization engine and ticketing platform for the live event industry, combining optimized pricing, distribution, and inventory management with real-time insights to help sellers and buyers respond to a rapidly changing market environment. The Logitix vision is to automate the entire ticket life cycle and provide data-driven insights to serve the diverse needs of its clients. The company is backed by ZMC and is privately held. For more information about Logitix, visit Logitix.com or find them on LinkedIn. Contact Details Eric Nemeth nemeth@ericpr.com Company Website https://logitix.com/

June 15, 2022 08:57 AM Eastern Daylight Time

Article thumbnail News Release

David Teten at the 2022 Leading Entrepreneurs of the World Conference

1BusinessWorld

Serial entrepreneur and venture capitalist David Teten gave a keynote presentation on the opening day of the 2022 Leading Entrepreneurs of the World Conference on how to identify the next great entrepreneurial opportunity and market white space. Are you thinking of starting a business? The cost of starting a business has trending down to the cost of being unemployed, which means dramatically more startups, and therefore more competition for your startup idea. How do you identify a startup idea which addresses a market others are not serving? Serial entrepreneur and VC David Teten discusses how to: - Figure out which business you should start, and which you should kill fast - Identify and learn from potential customers at zero or minimal cost - Learn from the parallel experiments that your competitors are running - Run experiments on new business ideas for free or minimum cost David Teten is the Founder and Managing Partner of Versatile Venture Capital, a venture capital firm that invests in early-stage, capital-efficient companies. David is also the Founder of the Harvard Business School Alumni Angels of Greater New York - now the largest angel group on the East Coast, and has been an advisor to many institutional investors and private equity firms throughout his path. All news and content distribution in partnership with News Direct. About Versatile Venture Capital Versatile Venture Capital invests in early-stage, capital-efficient companies. Our team has a history of investing in diverse and underrepresented founders. Versatile is an aggressive user of technology internally to manage the firm and make better investments. We have particular interest in fintech and salestech. Versatile VC has the flexibility to invest using an “ alternative VC ” structure which gives founders flexibility to build their business on whatever path makes sense: become profitable quickly and grow organically, or fuel growth with traditional equity VC. Versatile VC About Leading Entrepreneurs of the World As part of 1BusinessWorld, Leading Entrepreneurs of the World is one of the largest and most comprehensive entrepreneurial platforms and events in the world and features entrepreneurs, founders and business leaders presenting on cutting-edge topics and the latest industry developments. Leading Entrepreneurs of the World About 1BusinessWorld 1BusinessWorld is a global business ecosystem, network and marketplace that provides entrepreneurs, business owners and professionals with the information, tools, resources and connectivity needed to succeed throughout their company’s growth journey, toward a better business world. Our vision is based on the reality that we live, work and do business in one global interconnected business environment, and hence our motto: “One World, One Business World”. Our mission is to encourage and support global communication and collaboration among entrepreneurs, professionals, and businesses. 1BusinessWorld Contact Details 1BusinessWorld Media Enquiries +1 212-220-6677 info@1businessworld.com Company Website https://1businessworld.com

June 13, 2022 03:33 PM Eastern Daylight Time

Video
Article thumbnail News Release

Celebrate National Candy Month in June

YourUpdateTV

Kick off summer with National Candy Month in June! This month-long celebration occurs each June to celebrate Americans’ favorite confectionery treats, their contributions to emotional well-being and the good times they bring to summer occasions. Recently, Lauren Boland and Carly Schildhaus from the National Confectioners Association participated in a nationwide satellite media tour to discuss Americans’ favorite candies and the connection between candy and emotional well-being. A video accompanying this announcement is available at: https://youtu.be/01lDotBhb2U Confectionery enjoys a special place in American life all year round, but as Americans embark on road trips, beach vacations and other summer adventures, chocolate and candy will play an even more important role in their celebrations. In fact, 71% of Americans say their summer holiday celebrations will involve these fun treats, according to a National Confectioners Association survey. Some more findings from the survey: 83% of people headed on a road trip this summer will enjoy chocolate and candy. 63% of beachgoers in the U.S. will bring candy with them. 76% of Americans who plan to go camping will bring candy. The survey also reveals that when in the mood for something sweet, Americans prefer chocolate, gummy candy and taffy for summer adventures, with watermelon, cherry and strawberry as their favorite summer candy flavors. As National Candy Month begins, the confectionery industry continues to provide chocolate and candy treats in a variety of sizes, types and formats for all types of consumers to enjoy, whether they’re having a piece of chocolate, sharing something sweet with a friend or celebrating a special moment or occasion. Regardless of how they consume their favorite treats, the average American enjoys chocolate and candy 2-3 times per week, averaging 40 calories per day and just one teaspoon of added sugar per day. For more information on National Candy Month, visit NationalCandyMonth.com. About the National Confectioners Association (NCA): The National Confectioners Association is the leading trade organization for the U.S. confectionery industry, which generates more than $37 billion in retail sales each year. Making chocolate, candy, gum and mints, the industry employs nearly 58,000 workers in more than 1,600 manufacturing facilities across all 50 states. NCA advocates for an environment that enables candy makers to thrive and work to ensure that chocolate and candy are celebrated for their contributions to culture, society, the economy and everyday moments of joy. Learn more at CandyUSA.com or follow NCA on Facebook, Twitter and Instagram. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

June 13, 2022 12:00 PM Eastern Daylight Time

Video
Article thumbnail News Release

Velocity Global and Oracle Join Forces to Enhance the Future of Work

Velocity Global

Partnership delivers ideal global workforce management solutions Velocity Global now part of Oracle PartnerNetwork (OPN) Provides shared and new clients global Employer of Record (EoR) solution Velocity Global, a leading provider of global talent solutions, announced today that it will be partnering with Oracle to enhance the future of work for companies around the world. Oracle’s unparalleled approach to supporting international workforces combined with Velocity Global’s work platform gives clients and prospects the resources needed to succeed with increased efficiency. “This is the beginning of an exciting, robust relationship with Oracle that will lead to enormous efficiencies for our existing and future shared clients. Oracle’s long-standing reputation in technology along with their client-focused approach to revolutionize the future of work mirrors our own, and we’re thrilled to blaze this trail together,“ said Annie Thompson, Vice President of Strategic Partnerships at Velocity Global. “Velocity Global’s impact on the future of work as a leading Employer of Record redefines how global businesses hire and operate, and Oracle is proud to forge this collaboration in an effort to take our shared vision to uncharted heights,” said Dan Haller, Group Vice President, NAA Alliances, Strategic Partnerships, and Resale, Oracle. Through Oracle PartnerNetwork (OPN), both companies will offer and pair their respective solutions to streamline the client experience. The Global Work Platform TM delivers Velocity Global’s capabilities as the largest global EoR, with solutions in over 185 countries and all 50 United States, to manage supported talent and provide compliance, payroll, and benefits regardless of state or international borders. Additional information on how existing and potential clients can access these new solutions can be found on Velocity Global’s page on Oracle PartnerNetwork. Trademarks Oracle, Java, and MySQL are registered trademarks of Oracle Corporation. ### About Velocity Global Velocity Global accelerates the future of work for anyone, anywhere, anyhow. Its Global Work Platform™ simplifies the employer and talent experience through its proprietary cloud-based talent management technology, backed by personalized expertise and unmatched global scale. The platform offers a full suite of talent solutions, including global Employer of Record and Contractor Management, to help companies onboard, manage, and pay talent in more than 185 countries and all 50 United States. Thousands of brands rely on Velocity Global to build international teams without the cost or complexity of setting up foreign legal entities or state registrations. Velocity Global was named a “Leader” in Global Employer of Record services by prominent analyst firm NelsonHall. Founded in 2014, the company has hundreds of employees across six continents. For more information, visit velocityglobal.com. About Oracle PartnerNetwork Oracle PartnerNetwork (OPN) is Oracle’s partner program designed to enable partners to accelerate the transition to cloud and drive superior customer business outcomes. The OPN program allows partners to engage with Oracle through track(s) aligned to how they go to market: Cloud Build for partners that provide products or services built on or integrated with Oracle Cloud; Cloud Sell for partners that resell Oracle Cloud technology; Cloud Service for partners that implement, deploy and manage Oracle Cloud Services; and License & Hardware for partners that build, service or sell Oracle software licenses or hardware products. Customers can expedite their business objectives with OPN partners who have achieved Expertise in a product family or cloud service. To learn more visit: http://www.oracle.com/partnernetwork. Contact Details Velocity Global Janessa Rivera +1 720-650-4348 news@velocityglobal.com Company Website https://velocityglobal.com/

June 13, 2022 07:01 AM Mountain Daylight Time

Image
1 ... 202203204205206 ... 333